Scope
Description
Follow-up Questionnaire
Please note: this questionnaire is to follow-up on the previous Preliminary Market Engagement Notice published 25/09/2025.
Transport for West Midlands (TfWM), part of the West Midlands Combined Authority (WMCA), is seeking to engage with organisations to help shape the future of digital mobility across the region. The project is a key step to support the transformation
of mobility through Digital Ticketing & Journey Planning.
The West Midlands Digital Journey Platform (WMDJP) aims to deliver a unified, customer-centric solution for journey planning and mobile ticketing that supports WMCA's strategic goals around public transport adoption, bus franchising, and the Local Transport Plan.
TfWMs assumed current delivery method is a standalone app retailing mobile ticketing, with journey planning functionality included. The same journey planning functionality would also be
available on the TfWM website and be supported by bespoke CRM and back-office functions, to enable effective management of millions of transactions per annum.
TfWM's vision is to deliver a platform that:
• Provides seamless mobile ticketing and journey
planning across multiple transport modes. (For
launch this must be ticketing across bus as a
minimum)
• Integrates real-time data and customer insights
• Supports account-based ticketing and CRM functionality
• Is scalable, secure, and interoperable with existing infrastructure
• Enables future integration with WMCA's strategic CRM and payment systems
Product launch is targeted for no later than May
2027.
This preliminary market engagement exercise
seeks to understand market interest in working with
TfWM on this project, gather insights into possible
market solutions, help support TfWM develop its
requirements, and support the design of a suitable
procurement approach.
Please note, any information provided as part of this market engagement exercise is for information only and will not be evaluated or form part of any tender process.
Participation is voluntary and will not be used to limit competition in any way.
Contract dates (estimated)
- 1 October 2026 to 30 September 2032
- 6 years
Main procurement category
Services
Additional procurement category
Goods
CPV classifications
- 34980000 - Transport tickets
- 48000000 - Software package and information systems
- 60112000 - Public road transport services
Contract locations
- UKG3 - West Midlands
Engagement
Engagement deadline
2 December 2025
Engagement process description
To express and interest and participate in this market engagement, please complete the Microsoft Form (link below):
https://forms.office.com/e/gXYTVgUd2H
The link may need to be copied into a web browser.
It will not be possible to submit your response after midday on 2 December 2025.
Please note, any data provided within the Form is for information purposes only and will not be assessed or form part of the tender process.
Completion of the form is voluntary and will not be used to limit competition in any way.
Participation
Particular suitability
- Small and medium-sized enterprises (SME)
- Voluntary, community and social enterprises (VCSE)
Contracting authority
West Midlands Combined Authority
- Public Procurement Organisation Number: PGMD-1353-PZVX
16 Summer Lane
Birmingham
B19 3SD
United Kingdom
Email: procurement.team@wmca.org.uk
Region: UKG31 - Birmingham
Organisation type: Public authority - sub-central government