- Scope of the procurement
- Lot 1. Creative Strategy
- Lot 2. Storyboarding
- Lot 3. Artworking
- Lot 4. Graphic Design
- Lot 5. Illustration
- Lot 6. Copywriting
- Lot 7. Proofreading
- Lot 8. Videography
- Lot 9. Photography
- Lot 10. Animation
- Lot 11. Social Media Consultancy
- Lot 12. Podcasts + Broadcasting
- Lot 13. Full-Service - Creative content
- Lot 14. Full-Service - Video production
- Lot 15. Full-Service - Animation production
- Lot 16. Full Service - Creative campaigns
- Lot 17. Full Service - Social Media campaigns
- Lot 18. Full Service - Podcast production
- Lot 19. Full Service - Broadcast production
Section one: Contracting authority
one.1) Name and addresses
UNIVERSITY OF EAST ANGLIA
Norwich Research Park
NORWICH
NR47TJ
Contact
Sian Townshend
Country
United Kingdom
Region code
UKH15 - Norwich and East Norfolk
Companies House
RC000651
Internet address(es)
Main address
one.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge, at
https://in-tendhost.co.uk/universityofeastanglia/aspx/Home
Additional information can be obtained from the above-mentioned address
Tenders or requests to participate must be submitted electronically via
https://in-tendhost.co.uk/universityofeastanglia/aspx/Home
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
Education
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
PURCON 2049 - Creative Services Framework
Reference number
PURCON 2049
two.1.2) Main CPV code
- 79342000 - Marketing services
two.1.3) Type of contract
Services
two.1.4) Short description
The University of East Anglia (UEA) is seeking to appoint suppliers to form a Creative Supplier Framework to work with the University. This framework will be managed by ARM in conjunction with Procurement, or associated specialist UEA managers. In addition to it being used across the ARM department, it will also be open for use across the entire university. This tender covers multiple creative skillsets and suppliers may participate in offering services across multiple skillsets, including full-service offerings both skillset specific and multi-specialism:
- Creative Strategy
- Storyboarding
- Artworking
- Graphic Design
- Illustration
- Copywriting
- Proofreading
- Videography
- Photography
- Animation
- Social Media Consultancy
- Podcasts + Broadcasting
- Full service
two.1.6) Information about lots
This contract is divided into lots: Yes
Tenders may be submitted for all lots
two.2) Description
two.2.1) Title
Creative Strategy
Lot No
1
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
two.2.3) Place of performance
NUTS codes
- UKH - East of England
two.2.4) Description of the procurement
Delivers innovative, strategic insights that captivate audiences and drives engagement across various platforms. Experts in interpreting complex briefs into impactful creative strategies, suppliers excel at crafting unique and effective plans that align with brand guidelines and resonate deeply with target audiences.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2.14) Additional information
The term of the framework may be extended by an additional 2 years, extended 1 year at a time.
two.2) Description
two.2.1) Title
Storyboarding
Lot No
2
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
two.2.3) Place of performance
NUTS codes
- UKH - East of England
two.2.4) Description of the procurement
Expert storyboarding services transform concepts into visually compelling narratives, bridging the gap between the idea and the creative output. Their understanding of cinematic techniques ensure ideas are distilled into clear sequences, streamlining the production process for multimedia projects.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Artworking
Lot No
3
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
two.2.3) Place of performance
NUTS codes
- UKH - East of England
two.2.4) Description of the procurement
Artworking ensures that creative outputs are flawlessly translated into print-ready and digital-ready files. Meticulous attention to detail guarantees that all artwork meets exact specifications for various production methods and platforms.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Graphic Design
Lot No
4
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
- 79822500 - Graphic design services
two.2.3) Place of performance
NUTS codes
- UKH - East of England
two.2.4) Description of the procurement
Graphic design services transform concepts into creative solutions, crafting compelling visuals that amplify brand identity, messages and engage target audiences. With mastery of typography, colour theory, and composition, they deliver polished designs that elevate brand recognition and user engagement across all channels.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Illustration
Lot No
5
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
two.2.3) Place of performance
NUTS codes
- UKH - East of England
two.2.4) Description of the procurement
Skilled illustrators breathe life into ideas through captivating visual storytelling. Their versatile styles range from hand-drawn to digital techniques, adapting to diverse project needs.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Copywriting
Lot No
6
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
two.2.3) Place of performance
NUTS codes
- UKH - East of England
two.2.4) Description of the procurement
Exhibits unparalleled proficiency in the creation and refinement of written content, showcasing mastery in both the art of compelling storytelling and the precision of grammatical accuracy. With a keen understanding of target audiences and brand tone of voice, they adeptly craft engaging, accessible and inclusive copy that resonates with readers and drives desired actions.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Proofreading
Lot No
7
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
- 79821100 - Proofreading services
two.2.3) Place of performance
NUTS codes
- UKH - East of England
two.2.4) Description of the procurement
Meticulous proofreading skills ensure the clarity, coherence, and correctness of written materials, enhancing readability and professionalism. Proficient in a variety of writing styles and formats, they excel in adapting content to suit diverse platforms and purposes, from marketing collateral to web copy and beyond.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Videography
Lot No
8
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
- 92100000 - Motion picture and video services
two.2.3) Place of performance
NUTS codes
- UKH - East of England
two.2.4) Description of the procurement
Demonstrates mastery in visual storytelling. Proficient across various styles, from commercial to editorial and beyond, they adapt their approach to suit the needs and objectives of each project. Additionally, they demonstrate expertise in managing shoots, coordinating logistics, and directing subjects to ensure the seamless execution of commissions.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Photography
Lot No
9
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
- 79960000 - Photographic and ancillary services
two.2.3) Place of performance
NUTS codes
- UKH - East of England
two.2.4) Description of the procurement
Skilled in capturing powerful images that tell stories and grab attention. They're great at making photos that look good and fit a brand's style. Whether it's products, people, or everyday life, they can handle different types of shoots. They know how to use lighting and set up shots well and can manage image processing needs. The result? High-quality pictures that show off brands in the best way and connect with people across all channels.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Animation
Lot No
10
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
two.2.3) Place of performance
NUTS codes
- UKH - East of England
two.2.4) Description of the procurement
Animators bring ideas to life through moving images - making characters, objects, and scenes come alive on screen. Whether it's 2D cartoons, 3D computer graphics, or stop-motion, they can work in different styles. Animators know how to tell stories through movement and can create short clips or longer videos that explain ideas and entertain viewers.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Social Media Consultancy
Lot No
11
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
two.2.3) Place of performance
NUTS codes
- UKH - East of England
two.2.4) Description of the procurement
Social media experts help businesses make the most of available platforms. They know how to create content that people want to see and share - and can plan out what to post and when, to reach the right audience. They are great at responding to not only trends, but also external factors, and know how to use tools to see what's working well and what could be better. Keeping on top of platform changes, they can also teach others how to use these platforms effectively.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Podcasts + Broadcasting
Lot No
12
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
two.2.3) Place of performance
NUTS codes
- UKH - East of England
two.2.4) Description of the procurement
Podcast and broadcasting experts are good at planning shows, interviewing guests, and telling stories through content. For podcasts, they can help choose topics, write scripts, and get the finished show onto listening platforms. In broadcasting, they know how to run live shows and work with radio or TV equipment. They can also train others in speaking clearly and confidently.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Full-Service - Creative content
Lot No
13
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
two.2.3) Place of performance
NUTS codes
- UKH - East of England
two.2.4) Description of the procurement
Comprehensive end-to-end solutions across multiple creative disciplines or production stages, seamlessly managing entire projects relating to all creative content that is not specifically listed in the below series of 'full-service' specialisms. Does not relate to performance marketing campaigns.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Full-Service - Video production
Lot No
14
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
two.2.3) Place of performance
NUTS codes
- UKH - East of England
two.2.4) Description of the procurement
Comprehensive end-to-end solutions, seamlessly managing entire projects relating to video production.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Full-Service - Animation production
Lot No
15
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
two.2.3) Place of performance
NUTS codes
- UKH - East of England
two.2.4) Description of the procurement
Comprehensive end-to-end solutions, seamlessly managing entire projects relating to animation production.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Full Service - Creative campaigns
Lot No
16
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
two.2.3) Place of performance
NUTS codes
- UKH - East of England
two.2.4) Description of the procurement
Comprehensive end-to-end solutions, seamlessly managing entire projects relating to creative performance marketing campaigns.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Full Service - Social Media campaigns
Lot No
17
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
two.2.3) Place of performance
NUTS codes
- UKH - East of England
two.2.4) Description of the procurement
Comprehensive end-to-end solutions, seamlessly managing entire projects relating to social media campaigns.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Full Service - Podcast production
Lot No
18
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
two.2.3) Place of performance
NUTS codes
- UKH - East of England
two.2.4) Description of the procurement
Comprehensive end-to-end solutions, seamlessly managing entire projects relating to podcast production.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Full Service - Broadcast production
Lot No
19
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
two.2.3) Place of performance
NUTS codes
- UKH - East of England
two.2.4) Description of the procurement
Comprehensive end-to-end solutions, seamlessly managing entire projects relating to broadcast production.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Open procedure
four.1.3) Information about a framework agreement or a dynamic purchasing system
The procurement involves the establishment of a framework agreement
Framework agreement with several operators
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: No
four.2) Administrative information
four.2.2) Time limit for receipt of tenders or requests to participate
Date
29 January 2025
Local time
12:00pm
four.2.4) Languages in which tenders or requests to participate may be submitted
English
four.2.6) Minimum time frame during which the tenderer must maintain the tender
Duration in months: 3 (from the date stated for receipt of tender)
four.2.7) Conditions for opening of tenders
Date
29 January 2025
Local time
1:00pm
Section six. Complementary information
six.1) Information about recurrence
This is a recurrent procurement: No
six.2) Information about electronic workflows
Electronic ordering will be used
Electronic invoicing will be accepted
Electronic payment will be used
six.3) Additional information
Please note this procurement will be conducted via InTend, our e-tendering portal. You will need to register with InTend free of charge if you wish to access the tender documents. To register, please got to https://in-tendhost.co.uk/universityofeastanglia/aspx/Home and follow the instructions on the system.
six.4) Procedures for review
six.4.1) Review body
University of East Anglia
Earlham Road, Norwich Research Park
Norwich
NR4 7TJ
Country
United Kingdom
six.4.3) Review procedure
Precise information on deadline(s) for review procedures
The University will incorporate a minimum of 10 calendar days standstill period at the point the information on the award of contract is communicated to tenderers. If an appeal regarding the award of contract has not been successfully resolved, then the Public Contracts Regulations 2015 provide for aggrieved parties who have been harmed or are at risk of harm by breach of the rules to take action in the High Court. Any such action must be brought promptly and within the limitation period described in the Public Contracts Regulations 2015.