Section one: Contracting authority
one.1) Name and addresses
Creative Services Tender
University of Hertfordshire Education Corporation MacLaurin Building, 4 Bishops Square
Hatfield
AL10 8NE
Contact
Procurement Department
procurement-professionalservices@herts.ac.uk
Telephone
+44 1707284091
Country
United Kingdom
NUTS code
UKH23 - Hertfordshire
Internet address(es)
Main address
Buyer's address
https://in-tendhost.co.uk/universityofhertfordshire/aspx/Home
one.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge, at
https://in-tendhost.co.uk/universityofhertfordshire/aspx/Home
Additional information can be obtained from the above-mentioned address
Tenders or requests to participate must be submitted electronically via
https://in-tendhost.co.uk/universityofhertfordshire/aspx/Home
Tenders or requests to participate must be submitted to the above-mentioned address
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
Education
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Creative Services
Reference number
22024
two.1.2) Main CPV code
- 79342000 - Marketing services
two.1.3) Type of contract
Services
two.1.4) Short description
This contract is to provide a full range of creative design and media services to the University of Hertfordshire and its subsidiary companies. This contract will provide the following media services: • Brand development, corporate visual identity, brand architecture and brand consultancy.• Construction and delivery of fully integrated campaigns, including concept development.• Campaign message development.• Graphic Design and Art working and providing input where appropriate to the University in-house studio.• Corporate Publication Development.• Digital and Social Content Development and delivery.• Copywriting and Speech Writing. • Scriptwriting for video and audio advertisements.• Video production design, motion graphics, animation, and creative services.Note: The University has an in-house team, so will use this team for smaller art working services.The contract will be for a maximum of five years. The University of Hertfordshire's Terms and Conditions will apply.
two.1.5) Estimated total value
Value excluding VAT: £400,000
two.1.6) Information about lots
This contract is divided into lots: No
two.2) Description
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
- 79413000 - Marketing management consultancy services
two.2.3) Place of performance
NUTS codes
- UKH23 - Hertfordshire
two.2.4) Description of the procurement
This contract is to provide a full range of creative design and media services to the University of Hertfordshire and its subsidiary companies. This contract will provide the following media services: • Brand development, corporate visual identity, brand architecture and brand consultancy.• Construction and delivery of fully integrated campaigns, including concept development.• Campaign message development.• Graphic Design and Art working and providing input where appropriate to the University in-house studio.• Corporate Publication Development.• Digital and Social Content Development and delivery.• Copywriting and Speech Writing. • Scriptwriting for video and audio advertisements.• Video production design, motion graphics, animation, and creative services.Note: The University has an in-house team, so will use this team for smaller art working services. Contract Duration 5 years.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.6) Estimated value
Value excluding VAT: £400,000
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
60
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
Section three. Legal, economic, financial and technical information
three.1) Conditions for participation
three.1.1) Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers
List and brief description of conditions
As stated in the tender documents
three.1.2) Economic and financial standing
Selection criteria as stated in the procurement documents
three.1.3) Technical and professional ability
Selection criteria as stated in the procurement documents
three.2) Conditions related to the contract
three.2.2) Contract performance conditions
As stated in the tender documents
three.2.3) Information about staff responsible for the performance of the contract
Obligation to indicate the names and professional qualifications of the staff assigned to performing the contract
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Open procedure
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: No
four.2) Administrative information
four.2.2) Time limit for receipt of tenders or requests to participate
Date
27 January 2023
Local time
12:00pm
four.2.4) Languages in which tenders or requests to participate may be submitted
English
four.2.7) Conditions for opening of tenders
Date
27 January 2023
Local time
12:00pm
Place
University of Hertfordshire
Section six. Complementary information
six.1) Information about recurrence
This is a recurrent procurement: No
six.2) Information about electronic workflows
Electronic ordering will be used
Electronic invoicing will be accepted
Electronic payment will be used
six.4) Procedures for review
six.4.1) Review body
Crown Commercial Services
Liverpool
Country
United Kingdom