Contract

Creative Services

  • Creative Services Tender

F03: Contract award notice

Notice identifier: 2023/S 000-024473

Procurement identifier (OCID): ocds-h6vhtk-0391f1

Published 21 August 2023, 11:12am



Section one: Contracting authority

one.1) Name and addresses

Creative Services Tender

University of Hertfordshire Education Corporation MacLaurin Building, 4 Bishops Square

Hatfield

AL10 8NE

Contact

Procurement Department

Email

procurement-professionalservices@herts.ac.uk

Telephone

+44 1707284091

Country

United Kingdom

NUTS code

UKH23 - Hertfordshire

Internet address(es)

Main address

www.herts.ac.uk

Buyer's address

https://in-tendhost.co.uk/universityofhertfordshire/aspx/Home

one.4) Type of the contracting authority

Body governed by public law

one.5) Main activity

Education


Section two: Object

two.1) Scope of the procurement

two.1.1) Title

Creative Services

Reference number

22024

two.1.2) Main CPV code

  • 79342000 - Marketing services

two.1.3) Type of contract

Services

two.1.4) Short description

This contract is to provide a full range of creative design and media services to the University of Hertfordshire and its subsidiary companies. This contract will provide the following media services: • Brand development, corporate visual identity, brand architecture and brand consultancy.• Construction and delivery of fully integrated campaigns, including concept development.• Campaign message development.• Graphic Design and Art working and providing input where appropriate to the University in-house studio.• Corporate Publication Development.• Digital and Social Content Development and delivery.• Copywriting and Speech Writing. • Scriptwriting for video and audio advertisements.• Video production design, motion graphics, animation, and creative services.Note: The University has an in-house team, so will use this team for smaller art working services.The contract will be for a maximum of five years. The University of Hertfordshire's Terms and Conditions will apply.

two.1.6) Information about lots

This contract is divided into lots: No

two.1.7) Total value of the procurement (excluding VAT)

Value excluding VAT: £400,000

two.2) Description

two.2.2) Additional CPV code(s)

  • 79342000 - Marketing services
  • 79413000 - Marketing management consultancy services

two.2.3) Place of performance

NUTS codes
  • UKH23 - Hertfordshire

two.2.4) Description of the procurement

This contract is to provide a full range of creative design and media services to the University of Hertfordshire and its subsidiary companies. This contract will provide the following media services: • Brand development, corporate visual identity, brand architecture and brand consultancy.• Construction and delivery of fully integrated campaigns, including concept development.• Campaign message development.• Graphic Design and Art working and providing input where appropriate to the University in-house studio.• Corporate Publication Development.• Digital and Social Content Development and delivery.• Copywriting and Speech Writing. • Scriptwriting for video and audio advertisements.• Video production design, motion graphics, animation, and creative services.Note: The University has an in-house team, so will use this team for smaller art working services. Contract Duration 5 years.

two.2.5) Award criteria

Price

two.2.11) Information about options

Options: No

two.2.13) Information about European Union Funds

The procurement is related to a project and/or programme financed by European Union funds: No


Section four. Procedure

four.1) Description

four.1.1) Type of procedure

Open procedure

four.1.8) Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: No

four.2) Administrative information

four.2.1) Previous publication concerning this procedure

Notice number: 2022/S 000-035667


Section five. Award of contract

Contract No

1

Title

Creative Services Tender

A contract/lot is awarded: Yes

five.2) Award of contract

five.2.1) Date of conclusion of the contract

21 August 2023

five.2.2) Information about tenders

Number of tenders received: 6

Number of tenders received from SMEs: 6

Number of tenders received from tenderers from other EU Member States: 0

Number of tenders received from tenderers from non-EU Member States: 6

Number of tenders received by electronic means: 6

The contract has been awarded to a group of economic operators: No

five.2.3) Name and address of the contractor

PS London Ltd

Angel Wharf 53 Eagle Wharf Road London N1 7ER

London

N1 7ER

Country

United Kingdom

NUTS code
  • UKI41 - Hackney and Newham
The contractor is an SME

Yes

five.2.4) Information on value of contract/lot (excluding VAT)

Initial estimated total value of the contract/lot: £500,000

Total value of the contract/lot: £800,000


Section six. Complementary information

six.4) Procedures for review

six.4.1) Review body

Crown Commercial Services

Liverpool

Country

United Kingdom

six.4.2) Body responsible for mediation procedures

University of Hertfordshire

De Havilland Campus Mosquito Way

Hatfield

AL10 9EU

Country

United Kingdom

six.4.4) Service from which information about the review procedure may be obtained

University of Hertfordshire

De Havilland Campus Mosquito Way

Hatfield

AL10 9EU

Country

United Kingdom