Scope
Description
Oak National Academy has awarded a contract to Teacher Tapp for provision of two integrated research services: (1) a Brand Tracker Service providing triannual data on Oak's awareness, usage and advocacy among UK teachers, benchmarked against 20 education providers; and (2) on-demand ad hoc surveys using a unique digital panel of over 5,000 teachers to inform strategic priorities.
The supplier is the sole provider with access to the relevant methodology and longitudinal data necessary for continuity and comparability of results.
The contract was awarded under sections 42(1)(b) and 45(2)(b) of the Procurement Act 2023, on grounds that only one supplier could meet Oak's technical requirements and no reasonable substitute exists. Preliminary market engagement under section 16 confirmed the absence of viable alternatives.
The total contract value is £23,052 (inc. VAT), comprising £10,812 for the Brand Tracker and £12,240 for ad hoc survey activity. Services must be delivered between 2 June 2025 and 31 March 2026. The award notice is published in accordance with section 50 and regulation 28 of the Procurement Regulations 2024.
Contract 1
Supplier
Contract value
- £19,210 excluding VAT
- £23,052 including VAT
Below the relevant threshold
Date signed
2 June 2025
Contract dates
- 2 June 2025 to 31 March 2026
- 9 months, 29 days
Main procurement category
Services
Options
The right to additional purchases while the contract is valid.
The contract includes the right for Oak National Academy to commission additional teacher surveys on an ad hoc basis during the contract term, up to the maximum stated contract value (£23,052 inc. VAT). These surveys may be used in response to emerging organisational needs or research priorities. The timing, subject, and volume of these surveys will be agreed in writing between the parties during the contract period (2 June 2025 to 31 March 2026). No extension beyond this period is permitted, and the total spend will not exceed the approved contract value.
CPV classifications
- 79315000 - Social research services
Contract locations
- UK - United Kingdom
Procedure
Procedure type
Below threshold - without competition
Supplier
Education Intelligence Limited
Freshmill Delta House, Bridge Road
Haywards Heath
RH161UA
United Kingdom
Email: hello@teachertapp.co.uk
Region: UKJ28 - West Sussex (North East)
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Contract 1
Contracting authority
OAK NATIONAL ACADEMY LIMITED
- Companies House: 14174888
- Public Procurement Organisation Number: PWYQ-7722-NDVX
1 Scott Place
Manchester
M3 3AA
United Kingdom
Region: UKD33 - Manchester
Organisation type: Public authority - central government