Section one: Contracting authority
one.1) Name and addresses
OFCOM
Riverside House, 2a Southwark Bridge Road
London
SE1 9HA
procurementnotice@ofcom.org.uk
Telephone
+44 2079813000
Country
United Kingdom
Region code
UKI - London
Internet address(es)
Main address
https://ofcom.bravosolution.co.uk
one.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge, at
https://ofcom.bravosolution.co.uk
Additional information can be obtained from the above-mentioned address
Tenders or requests to participate must be submitted electronically via
https://ofcom.bravosolution.co.uk
Tenders or requests to participate must be submitted to the above-mentioned address
Electronic communication requires the use of tools and devices that are not generally available. Unrestricted and full direct access to these tools and devices is possible, free of charge, at
https://ofcom.bravosolution.co.uk
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
Other activity
UK Independent Communications Regulator
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Industry data on the UK audiovisual sector
Reference number
C20242108
two.1.2) Main CPV code
- 72316000 - Data analysis services
two.1.3) Type of contract
Services
two.1.4) Short description
Ofcom has a requirement for third-party syndicated data support to further the Research & Intelligence team’s understanding of the audiovisual market in the UK. While the team collects a large amount of its evidence directly from industry stakeholders, it requires further data to supplement its knowledge and understanding of the media landscape. This particularly relates to the video-on-demand (VoD) landscape, as well as the pay TV market and the audio sector.
This requirement has been split into two modules. Tenderers can submit a proposal for one, or both modules. Tenderers must be clear within their proposal as to which modules they wish to be considered and evaluated for. Each module will be evaluated and awarded separately by Ofcom.
As a minimum, the service must deliver the following below. For each module, the service should preferably also provide equivalent or applicable metrics for the audio sector and the online industry.
Module 1: Content analytics
Detail on the hours and titles that comprise UK VoD providers’ catalogues, for both subscription and free-to-view/ad-funded business models (i.e. subscription VoD, broadcaster VoD, ad-funded VoD – abbreviated as SVoD, BVoD and AVoD respectively).
Module 2: Market data
Subscriber, revenue and spend information for pay TV and VoD providers in the UK market.
two.1.6) Information about lots
This contract is divided into lots: Yes
Tenders may be submitted for all lots
two.2) Description
two.2.1) Title
Lot No
Module 1: Content analytics
two.2.2) Additional CPV code(s)
- 71620000 - Analysis services
- 71621000 - Technical analysis or consultancy services
- 72221000 - Business analysis consultancy services
- 72314000 - Data collection and collation services
- 72316000 - Data analysis services
two.2.3) Place of performance
NUTS codes
- UKI - London
two.2.4) Description of the procurement
o Catalogue hours and number of titles, with desired breakouts/metadata including:
o Platform and provider level data
o Genre of content
o Type of content (e.g. short-form or long-form, scripted or unscripted)
o Source of content (e.g. original production or licensed)
o Originality status of content (e.g. Netflix Originals)
o Production company and country of content
o Status of production company (e.g. independent)
o Commissioner of content
o Distributor of content
o Age of content
o Content analytics in respect to YouTube would be desirable, but not essential. This may include:
o Type of content
o Key channels available
o Types of organisations producing content on YouTube (e.g. broadcasters, publishers, newspaper brands, production companies, public organisations)
o Audio sector metrics for this module may include:
o Catalogue information for podcast providers and music streaming services
o Detail on content that is exclusive to a podcast provider or streaming service.
o Live radio schedule hours by genre. This could include the following breakouts:
o Whether a station is music-led or speech-led
o If music-led – primary genre splits
o If speech-led – content genre splits (e.g. news, drama, sport, documentaries)
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.6) Estimated value
Value excluding VAT: £165,000
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Start date
14 March 2025
End date
13 March 2026
This contract is subject to renewal
Yes
Description of renewals
At Ofcom’s absolute discretion the contract may be extended for up to two further periods of up to twelve months each. The maximum length of the contract is therefore 3 years.
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: Yes
Description of options
At Ofcom’s absolute discretion the contract may be extended for up to two further periods of up to twelve months each. The maximum length of the contract is therefore 3 years.
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
two.2) Description
two.2.1) Title
Lot No
Module 2: Market data
two.2.2) Additional CPV code(s)
- 71620000 - Analysis services
- 71621000 - Technical analysis or consultancy services
- 72221000 - Business analysis consultancy services
- 72314000 - Data collection and collation services
- 72316000 - Data analysis services
two.2.3) Place of performance
NUTS codes
- UKI - London
two.2.4) Description of the procurement
• Subscriber/user bases, with desired breakouts including:
o Platform and provider/operator (e.g. cable, satellite, IPTV, DTT, VoD – by company)
o Service or business line (e.g. breakouts of pay TV, SVoD, etc, rather than total customers at the top line only)
o Business model (e.g. FTA or pay, ad-funded or subscription, online or offline)
o Tier of consumers’ subscriptions or other indicators of package type (e.g. basic or premium; ad-funded or premium; sports, movies, etc)
• Revenues / average revenue per user, with desired breakouts including:
o Platform and provider/operator (e.g. cable, satellite, IPTV, DTT, VoD – by provider)
o Service or business line (e.g. breakouts of pay TV, SVoD, etc, rather than total revenue at the top line only)
o Business model (e.g. FTA or pay, online or offline)
o Revenue source (e.g. subscription, advertising, transactional, other)
o Tier of subscription revenue or other indicators of package type (e.g. basic or premium; ad-funded or premium; sports, movies, etc)
• Spend and investment with desired breakouts including:
o Content, operational, other
• Data on YouTube and/or other social video or video-sharing platforms e.g.
o Ad revenue, with regional and UK splits
o Subscriptions and revenue – YouTube Premium, Premium Lite, YouTube Music
Additional requirements to be considered as part of module 2:
• Any equivalent metrics for the above as applied to the audio sector, i.e. podcast providers, music streaming services and live radio. This could include:
o Podcast revenues, split by source (e.g. advertising, sponsorship, subscription, other)
o Podcast content spend
o Music streaming revenues, split by source (e.g. advertising, subscription)
o Live radio revenues, split by broadcast/online
o Content spend for live radio programming
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.6) Estimated value
Value excluding VAT: £165,000
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Start date
14 March 2025
End date
13 March 2026
This contract is subject to renewal
Yes
Description of renewals
At Ofcom’s absolute discretion the contract may be extended for up to two further periods of up to twelve months each. The maximum length of the contract is therefore 3 years
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: Yes
Description of options
At Ofcom’s absolute discretion the contract may be extended for up to two further periods of up to twelve months each. The maximum length of the contract is therefore 3 years
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
Section three. Legal, economic, financial and technical information
three.1) Conditions for participation
three.1.2) Economic and financial standing
Selection criteria as stated in the procurement documents
three.1.3) Technical and professional ability
Selection criteria as stated in the procurement documents
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Open procedure
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: No
four.2) Administrative information
four.2.2) Time limit for receipt of tenders or requests to participate
Date
31 October 2024
Local time
12:00pm
four.2.4) Languages in which tenders or requests to participate may be submitted
English
four.2.6) Minimum time frame during which the tenderer must maintain the tender
Duration in months: 6 (from the date stated for receipt of tender)
four.2.7) Conditions for opening of tenders
Date
31 October 2024
Local time
12:00pm
Section six. Complementary information
six.1) Information about recurrence
This is a recurrent procurement: No
six.4) Procedures for review
six.4.1) Review body
Court of Appeal of England and Wales
London
Country
United Kingdom