Section one: Contracting authority
one.1) Name and addresses
HAMPSHIRE COUNTY COUNCIL
The Castle, High Street
WINCHESTER
SO23 8UJ
strategic.procurement@hants.gov.uk
Country
United Kingdom
NUTS code
UKJ3 - Hampshire and Isle of Wight
Internet address(es)
Main address
Buyer's address
https://in-tendhost.co.uk/hampshire/aspx/Home
one.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge, at
https://in-tendhost.co.uk/hampshire/aspx/Home
Additional information can be obtained from the above-mentioned address
Tenders or requests to participate must be submitted electronically via
https://in-tendhost.co.uk/hampshire/aspx/Home
one.4) Type of the contracting authority
Regional or local authority
one.5) Main activity
General public services
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
The Marketing and Advertising Framework
Reference number
CO15005
two.1.2) Main CPV code
- 79340000 - Advertising and marketing services
two.1.3) Type of contract
Services
two.1.4) Short description
The Marketing and Advertising (MA) Framework is a 4 year framework seeking to provide Hampshire County Council with professional organisations who can offer marketing and advertising services. Other neighbouring Local Authorities have expressed their interest in using the framework and therefore Suppliers offered a place on the framework may also work with other local authorities. Further details are contained within the Invitation to Tender (ITT).
The framework is split into 3 separate lots below.
Lot 1 - Marketing Services
Lot 2 - Media Buying Services - Media Agency
Lot 3 - Media Buying Services - Media Owners
two.1.5) Estimated total value
Value excluding VAT: £5,761,000
two.1.6) Information about lots
This contract is divided into lots: Yes
Tenders may be submitted for all lots
two.2) Description
two.2.1) Title
Marketing Services
Lot No
1
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
two.2.3) Place of performance
NUTS codes
- UKJ3 - Hampshire and Isle of Wight
Main site or place of performance
Hampshire
two.2.4) Description of the procurement
Lot 1 - Marketing and Advertising Services - This lot is capped to a maximum of three suppliers only. Each suppliers will need to provide a full range of marketing services including campaign strategy, digital marketing, graphic design, and video/audio recording/photography.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.6) Estimated value
Value excluding VAT: £1,457,500
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
48
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Media Buying Services - Media Agency
Lot No
2
two.2.2) Additional CPV code(s)
- 79340000 - Advertising and marketing services
- JA04 - For design
- JA07 - Online
- JA09 - Multimedia
- JA10 - For Internet
- QA01 - For broadcast advertising
- QA02 - For advertising on radio
- QA03 - For advertising on television
- QA04 - For advertising on the Internet
- QA05 - For advertising in cinemas
- QA06 - For advertising in newspapers
- QA07 - For advertising in magazines
- QA08 - For advertising on posters
- QA11 - For events
- QA12 - For conferences
- QA13 - For exhibitions
- TA40 - For newspaper
- TA41 - For posters
two.2.3) Place of performance
NUTS codes
- UKJ3 - Hampshire and Isle of Wight
two.2.4) Description of the procurement
Lot 2 - Media Agency - This Lot is seeking a single supplier who can provide media buying services including advertising space, partnerships, events, and sponsorship across off and online channels both regionally and nationally.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.6) Estimated value
Value excluding VAT: £2,303,500
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
48
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2.14) Additional information
Hampshire County Council would draw to the Tenderer's attention that although the values of the Framework are assigned within this Contract Notice, they will remain indicative and may alter throughout the lifetime of the Framework. Further information is detailed within Section 6 of the Invitation to Tender documentation.
two.2) Description
two.2.1) Title
Media Buying Services - Media Owners
Lot No
3
two.2.2) Additional CPV code(s)
- 79340000 - Advertising and marketing services
- JA04 - For design
- JA07 - Online
- JA09 - Multimedia
- JA10 - For Internet
- QA01 - For broadcast advertising
- QA02 - For advertising on radio
- QA03 - For advertising on television
- QA04 - For advertising on the Internet
- QA05 - For advertising in cinemas
- QA06 - For advertising in newspapers
- QA07 - For advertising in magazines
- QA08 - For advertising on posters
- QA11 - For events
- QA12 - For conferences
- QA13 - For exhibitions
- TA40 - For newspaper
- TA41 - For posters
two.2.3) Place of performance
NUTS codes
- UKJ3 - Hampshire and Isle of Wight
two.2.4) Description of the procurement
This Lot is seeking an unlimited number of Suppliers who have ownership of the media type and its locations. Other associated services needed to support the design and delivery of the proposed campaign may also be procured from the Media Owners.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.6) Estimated value
Value excluding VAT: £2,000,000
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
48
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2.14) Additional information
Hampshire County Council would draw to the Tenderer's attention that although the values of the Framework are assigned within this Contract Notice, they will remain indicative and may alter throughout the lifetime of the Framework. Further information is detailed within Section 6 of the Invitation to Tender documentation.
Section three. Legal, economic, financial and technical information
three.1) Conditions for participation
three.1.2) Economic and financial standing
Selection criteria as stated in the procurement documents
three.1.3) Technical and professional ability
Selection criteria as stated in the procurement documents
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Open procedure
four.1.3) Information about a framework agreement or a dynamic purchasing system
The procurement involves the establishment of a framework agreement
Framework agreement with several operators
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: Yes
four.2) Administrative information
four.2.1) Previous publication concerning this procedure
Notice number: 2020/S 242-600234
four.2.2) Time limit for receipt of tenders or requests to participate
Date
10 January 2022
Local time
2:00pm
four.2.4) Languages in which tenders or requests to participate may be submitted
English
four.2.6) Minimum time frame during which the tenderer must maintain the tender
Duration in months: 4 (from the date stated for receipt of tender)
four.2.7) Conditions for opening of tenders
Date
10 January 2022
Local time
2:01pm
Section six. Complementary information
six.1) Information about recurrence
This is a recurrent procurement: No
six.3) Additional information
Further information pertaining to this Framework can be found within the Invitation to Tender documentation along with service specifications, correspondence routes to raise any questions and instructions for tendering with Hampshire County Council.
Hampshire County Council would draw to the Tenderer's attention that although the values of the Framework are assigned within this Contract Notice, they will remain indicative and may alter throughout the lifetime of the Framework. Further information is detailed within Section 6 of the Invitation to Tender documentation.
Maximum number of suppliers per lot
Lot 1: 3 suppliers
Lot 2: 1 supplier
Lot 3: Unlimited
Other Local Authorities who are able to use the Framework are listed below:
Winchester City Council
New Forest District Council
Southampton City Council
six.4) Procedures for review
six.4.1) Review body
High Court of England and Wales
London
Country
United Kingdom