Scope
Reference
RM6364
Description
Crown Commercial Service, as the Authority, has put in place an
agreement that provides marketing and communication services to
be used by Central Government Departments and all other UK Public Sector Bodies, including Local Authorities, Health, Police, Fire and Rescue, Education and Devolved Administrations. This commercial agreement is the recommended vehicle for all Media and Creative Services required by UK Central Government Departments. This includes but is not limited to:
● media strategy, planning and buying
● creative strategy and ideation
● content production and fulfilment
● marketing events
● strategic advice, media auditing and assurance services that
support the running of marketing and communications campaigns
Commercial tool
Establishes a framework
Lot 4. Creative Strategy and Development
Description
A roster of agencies providing creative strategy and development.
Can also provide content production & fulfilment in house or via a subcontract to Lot 5 agency. (8 places)
Lot 5. Content Production
Description
Production and fulfilment agency providing access to digital asset management and workflow tool. (one place)
Lot 6. Events
Description
A roster of agencies with capability to deliver high value, strategic events and experiential marketing campaigns. (six places)
Lot 8. Marketing Audit and Advice
Description
Marketing audit and assurance (one place)
Framework
Maximum percentage fee charged to suppliers
1%
Further information about fees
See Framework Schedule 5 (Management Charges and Information) of the framework contract documents within the tender documents.
Framework operation description
Refer to Framework Schedule 7 (Call-Off Award Procedure) for details of the competitive selection processes for the award of contracts
under this framework.
Award method when using the framework
Either with or without competition
Contracting authorities that may use the framework
Please refer to attachment RM6364 Media and Creative Services -
Customer List.
Contract 5. Lot 4 - Creative Strategy and Development
Lots
Lot 4. Creative Strategy and Development
Suppliers (9)
- 23RED LIMITED
- ABBOTT MEAD VICKERS.BBDO LIMITED
- Accenture (UK) Ltd
- FCB INFERNO LIMITED
- FCG WORLDWIDE LIMITED
- FREUD COMMUNICATIONS LIMITED
- HAVAS UK LIMITED
- M&C SAATCHI (UK) LIMITED
- VCCP GROUP LLP
Contract value
- £150,000,000 excluding VAT
- £180,000,000 including VAT
Framework lot values may be shared with other lots
Above the relevant threshold
Date signed
5 January 2026
Contract dates
- 5 January 2026 to 14 January 2030
- 4 years, 10 days
Main procurement category
Services
CPV classifications
- 71620000 - Analysis services
- 72221000 - Business analysis consultancy services
- 72322000 - Data management services
- 72330000 - Content or data standardization and classification services
- 73000000 - Research and development services and related consultancy services
- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security
- 92100000 - Motion picture and video services
- 92200000 - Radio and television services
- 92312211 - Writing agency services
Contract locations
- UK - United Kingdom
Signed contract documents
RM6364 - Redacted Framework Document.zip
Pol - FTS Customer List - RM6364.docx
Contract 6. Lot 5 - Content Production
Lots
Lot 5. Content Production
Supplier
Contract value
- £150,000,000 excluding VAT
- £180,000,000 including VAT
Framework lot values may be shared with other lots
Above the relevant threshold
Date signed
5 January 2026
Contract dates
- 5 January 2026 to 14 May 2030
- 4 years, 4 months, 10 days
Main procurement category
Services
CPV classifications
- 72330000 - Content or data standardization and classification services
- 72413000 - World wide web (www) site design services
- 72416000 - Application service providers
- 72420000 - Internet development services
- 72590000 - Computer-related professional services
- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security
- 92100000 - Motion picture and video services
- 92200000 - Radio and television services
- 92312211 - Writing agency services
Contract locations
- UK - United Kingdom
Signed contract documents
RM6364 - Redacted Framework Document.zip
Pol - FTS Customer List - RM6364.docx
Contract 7. Lot 6. Events
Lots
Lot 6. Events
Suppliers (6)
- Allied Publicity Services (Manchester) Limited
- BRAY LEINO LIMITED
- DRP (UK) LIMITED
- IDENTITY EVENTS MANAGEMENT LIMITED
- Live Group Holdings
- STRATA CREATIVE COMMUNICATIONS LTD
Contract value
- £150,000,000 excluding VAT
- £180,000,000 including VAT
Framework lot values may be shared with other lots
Above the relevant threshold
Date signed
5 January 2026
Contract dates
- 5 January 2026 to 14 January 2030
- 4 years, 10 days
Main procurement category
Services
CPV classifications
- 32000000 - Radio, television, communication, telecommunication and related equipment
- 60100000 - Road transport services
- 79430000 - Crisis management services
- 79710000 - Security services
- 79950000 - Exhibition, fair and congress organisation services
Contract locations
- UK - United Kingdom
Signed contract documents
RM6364 - Redacted Framework Document.zip
Pol - FTS Customer List - RM6364.docx
Contract 8. Lot 8 - Marketing Audit and Advice
Lots
Lot 8. Marketing Audit and Advice
Supplier
Contract value
- £150,000,000 excluding VAT
- £180,000,000 including VAT
Framework lot values may be shared with other lots
Above the relevant threshold
Date signed
5 January 2026
Contract dates
- 5 January 2026 to 14 January 2030
- 4 years, 10 days
Main procurement category
Services
CPV classifications
- 79200000 - Accounting, auditing and fiscal services
- 79340000 - Advertising and marketing services
Contract locations
- UK - United Kingdom
Signed contract documents
Pol - FTS Customer List - RM6364.docx
RM6364 - Redacted Framework Document.zip
Other information
Conflicts assessment prepared/revised
Yes
Procedure
Procedure type
Open procedure
Suppliers
23RED LIMITED
- Companies House: 03974936
- Public Procurement Organisation Number: PDVJ-6687-HPWZ
95 Queen Victoria Street
London
EC4V 4HN
United Kingdom
Email: newbusiness@23red.com
Website: http://www.23red.com
Region: UKI31 - Camden and City of London
Small or medium-sized enterprise (SME): No
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 5. Lot 4 - Creative Strategy and Development
ABBOTT MEAD VICKERS.BBDO LIMITED
- Companies House: 01935786
- Public Procurement Organisation Number: PHMM-5449-GQWG
Bankside 3 90-100 Southwark Street
London
SE1 0SW
United Kingdom
Email: jemima.monies@amvbbdo.com
Website: https://www.amvbbdo.com/
Region: UKI44 - Lewisham and Southwark
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 5. Lot 4 - Creative Strategy and Development
Accenture (UK) Ltd
- Companies House: 01317137
- Public Procurement Organisation Number: PNPX-2447-RCXR
30 Fenchurch Street
London
EC3M 3BD
United Kingdom
Email: wal-ccs.framework@accenture.com
Website: http://www.walnutunlimited.com/
Region: UKI31 - Camden and City of London
Small or medium-sized enterprise (SME): No
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 5. Lot 4 - Creative Strategy and Development
Allied Publicity Services (Manchester) Limited
- Companies House: 681528
- Public Procurement Organisation Number: PLHR-2893-BNZQ
APS Group, Chetham House, Bird Hall Lane
Stockport
SK3 0ZP
United Kingdom
Email: tenders@theapsgroup.com
Website: https://theapsgroup.com/
Region: UKD35 - Greater Manchester South East
Small or medium-sized enterprise (SME): No
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 7
BRAY LEINO LIMITED
- Companies House: 01352705
- Public Procurement Organisation Number: PQDY-6386-LMRY
The Old Sawmills
Barnstaple
EX32 0RN
United Kingdom
Email: ccs@brayleino.co.uk
Website: https://www.brayleino.co.uk/
Region: UKK43 - Devon CC
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 7
DRP (UK) LIMITED
- Companies House: 03653794
- Public Procurement Organisation Number: PWBY-5191-DHYP
Unit 212 Ikon Industrial Estate, Droitwich Road
Kidderminster
DY10 4EU
United Kingdom
Email: Legal@drpgroup.com
Website: http://www.drpgroup.com
Region: UKG12 - Worcestershire
Small or medium-sized enterprise (SME): No
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 7
FCB INFERNO LIMITED
- Companies House: 02586852
- Public Procurement Organisation Number: PJVN-7294-BNGD
16 Old Bailey
London
EC4M 7EG
United Kingdom
Email: campaign.solutions@fcb.com
Website: https://fcblondon.com
Region: UKI31 - Camden and City of London
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 5. Lot 4 - Creative Strategy and Development
FCG WORLDWIDE LIMITED
- Companies House: 09647432
- Public Procurement Organisation Number: PMMM-1716-NJZW
The Hickman Building, 2 Whitechapel Road
London
E1 1FX
United Kingdom
Email: Tenders@four.agency
Website: https://www.four.agency/
Region: UKI42 - Tower Hamlets
Small or medium-sized enterprise (SME): No
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 5. Lot 4 - Creative Strategy and Development
FREUD COMMUNICATIONS LIMITED
- Companies House: 02478112
- Public Procurement Organisation Number: PVJH-3927-ZTDR
1 Stephen Street
London
W1T 1AL
United Kingdom
Email: ccs@freuds.com
Website: https://www.freuds.com/
Region: UKI31 - Camden and City of London
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 5. Lot 4 - Creative Strategy and Development
HAVAS UK LIMITED
- Companies House: 02821174
- Public Procurement Organisation Number: PTHT-4994-NNCR
Havas House Hermitage Court
Maidstone
ME16 9NT
United Kingdom
Email: havasnb@havas.com
Website: https://lon.havas.com/
Region: UKJ46 - West Kent
Small or medium-sized enterprise (SME): No
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 5. Lot 4 - Creative Strategy and Development
IDENTITY EVENTS MANAGEMENT LIMITED
- Companies House: 04217845
- Public Procurement Organisation Number: PBQN-1491-VZYQ
30-34 North Street
East Sussex
BN27 1DW
United Kingdom
Email: tenders@identityglobal.com
Website: http://identityglobal.com
Region: UKJ22 - East Sussex CC
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 7
Live Group Holdings
- Companies House: 03847218
- Public Procurement Organisation Number: PNBQ-2833-BLQT
131 Great Suffolk St, Great Suffolk Yard
London
SE1 1PP
United Kingdom
Email: sophie.davis@livegroup.co.uk
Website: https://livegroup.co.uk/
Region: UKI44 - Lewisham and Southwark
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 7
M&C SAATCHI (UK) LIMITED
- Companies House: 03003693
- Public Procurement Organisation Number: PHLZ-1314-WTGD
36 Golden Square
London
W1F 9EE
United Kingdom
Email: new.business@mcsaatchi.com
Website: https://mcsaatchi.com/
Region: UKI32 - Westminster
Small or medium-sized enterprise (SME): No
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 5. Lot 4 - Creative Strategy and Development
MEDIA SENSE COMMUNICATIONS LIMITED
- Companies House: 06823323
- Public Procurement Organisation Number: PXTZ-1231-JJTY
First Floor, 5 Fleet Place
London
EC4M 7RD
United Kingdom
Email: info@media-sense.com
Website: http://www.media-sense.com
Region: UKI31 - Camden and City of London
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 8. Lot 8 - Marketing Audit and Advice
STRATA CREATIVE COMMUNICATIONS LTD
- Companies House: 03323244
- Public Procurement Organisation Number: PWRW-5862-QYQM
Unit 9 Featherbed Court
Brackley
NN13 5RN
United Kingdom
Email: megan.mulholland@stratacreate.com
Website: https://stratacreate.com/
Region: UKJ14 - Oxfordshire
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 7
TAG EUROPE LIMITED
- Companies House: 02299109
- Public Procurement Organisation Number: PDXX-9685-HDCR
1-5 Poland Street
London
W1F 8PR
United Kingdom
Email: TEAMTAG.GOV@TAGWW.COM
Website: http://www.tagww.com
Region: UKI32 - Westminster
Small or medium-sized enterprise (SME): No
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 6. Lot 5 - Content Production
VCCP GROUP LLP
- Companies House: OC370529
- Public Procurement Organisation Number: PGRD-5998-ZTWV
66 Berners Street
London
W1T 3NL
United Kingdom
Email: estovold@vccp.com
Website: http://www.vccp.com
Region: UKI32 - Westminster
Small or medium-sized enterprise (SME): No
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 5. Lot 4 - Creative Strategy and Development
Contracting authority
Crown Commercial Service
- Public Procurement Organisation Number: PBZB-4962-TVLR
The Capital, Old Hall Street
Liverpool
L3 9PP
United Kingdom
Region: UKD72 - Liverpool
Organisation type: Public authority - central government