Section one: Contracting authority
one.1) Name and addresses
Neath Port talbot Council
Civic Centre
Port Talbot
SA13 1PJ
Contact
Wayne Thomas
Telephone
+44 1639763929
Country
United Kingdom
NUTS code
UKL17 - Bridgend and Neath Port Talbot
Internet address(es)
Main address
Buyer's address
https://www.sell2wales.gov.wales/search/Search_AuthProfile.aspx?ID=AA0274
one.2) Information about joint procurement
The contract is awarded by a central purchasing body
one.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge, at
https://etenderwales.bravosolution.co.uk/home.html
Additional information can be obtained from the above-mentioned address
Tenders or requests to participate must be submitted electronically via
https://etenderwales.bravosolution.co.uk/home.html
one.4) Type of the contracting authority
Regional or local authority
one.5) Main activity
General public services
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Neath Port Talbot Destination Marketing & Pride of Place Campaign
two.1.2) Main CPV code
- 79340000 - Advertising and marketing services
two.1.3) Type of contract
Services
two.1.4) Short description
See description of procurement
two.1.5) Estimated total value
Value excluding VAT: £250,000
two.1.6) Information about lots
This contract is divided into lots: No
two.2) Description
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
- 79342200 - Promotional services
- 79416000 - Public relations services
two.2.3) Place of performance
NUTS codes
- UKL17 - Bridgend and Neath Port Talbot
two.2.4) Description of the procurement
The Campaign:-
The aims for the Neath Port Talbot Destination Marketing and Pride of Place campaign is to raise the profile of Neath Port Talbot as an alternative year round visitor destination and change perceptions of Neath Port Talbot as a place to live, work and visit.
The campaign should be delivered in full and all campaign outputs met by 31st March 2025. Commencement date scheduled for May 2023.
There are two distinct elements to the campaign which are summarised below.
Destination marketing campaign:-
This element of the campaign will utilise the ‘Dramatic Heart of Wales’ destination brand to target overnight ‘short stay’ visitors to the area in order to encourage the growth of the visitor economy.
‘Pride of Place’ marketing campaign :-
This element of the campaign will utilise the wider place brand (in particular the Front and Centre brand) to change perceptions of Neath Port Talbot among local Neath Port Talbot residents and residents and investors within the South Wales region.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
24
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
two.2.14) Additional information
NPTCBC has recently secured funding via the UK Shared Prosperity Fund (SPF) to deliver a destination marketing and pride of place campaign targeting visitors to Neath Port Talbot and residents and investors within the region.
Section three. Legal, economic, financial and technical information
three.1) Conditions for participation
three.1.2) Economic and financial standing
Selection criteria as stated in the procurement documents
three.1.3) Technical and professional ability
Selection criteria as stated in the procurement documents
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Open procedure
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: Yes
four.2) Administrative information
four.2.2) Time limit for receipt of tenders or requests to participate
Date
8 March 2023
Local time
12:00pm
four.2.4) Languages in which tenders or requests to participate may be submitted
English, Welsh
four.2.7) Conditions for opening of tenders
Date
8 March 2023
Local time
12:00pm
Section six. Complementary information
six.1) Information about recurrence
This is a recurrent procurement: No
six.2) Information about electronic workflows
Electronic payment will be used
six.3) Additional information
Suppliers’ Instructions ‘How to Express Interest in this ITT’:
1. Register your company on the etenderwales portal (this is required only once. However if your details have changed since you registered you will need to up-date them).
- Browse to the eSourcing Portal: www.etenderwales.bravosolution.co.uk
- Click the ‘Suppliers register here’ link.
- Complete the ‘Organisation Details’ and ‘User Details’ sections.
- Note the username you choose and click ‘save’ when complete.
- You will shortly receive and email with your unique password (please keep this secure).
- Agree to the terms and conditions and click ‘continue’.
2. Express an interest in the ITT.
- Login to the portal with the username / password.
- Click the ‘ITT Open to all Suppliers’ link.
- Alternatively, search for the relevant ITT (itt_100594).
- Click on the relevant ITT to access the content.
- Click the ‘Express Interest’ button on the right-hand side of the screen.
- This will move the ITT into your ‘My ITT pages’. (This is a secure area reserved for your projects only.)
- Click on the ITT code, you can now access any attachments by selecting ‘Buyer Attachments’.
3. Responding to the ITT.
- You can now choose to ‘Respond’ or ‘Decline to Respond’ (please give a reason if declining).
- Note the ‘Closing Date’, and then follow the onscreen instructions to complete the ITT.
- There is help available Monday – Friday (8am – 6pm) on: help@bravosolution.co.uk or by telephone on 0800 368 485.
NOTE: The authority is using eTenderwales to carry out this procurement process. To obtain further information record your interest on Sell2Wales at https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=128356
(WA Ref:128356)
The buyer considers that this contract is suitable for consortia.
six.4) Procedures for review
six.4.1) Review body
High Court
Royal Courts of Justice, The Strand
London
WC2A 2LL
Telephone
+44 2079477501
Country
United Kingdom