Scope
Reference
HUD-MAR-019
Description
** CONTRACT AWARD NOTICE **
The University of Huddersfield intends to establish a multi-supplier framework agreement for the supply of Creative Development and Design Services.
The framework will consist of two lots:
Lot 1: Creative development and design delivery for the University brand, plus Undergraduate (UG) sub-brand
Lot 2: All other Audience sub-brand creative development and design delivery (non-UG)
To view this notice, please click here:
https://neupc.delta-esourcing.com/delta/viewNotice.html?noticeId=997372498
Lot 1. Creative development and design delivery for the University brand, plus Undergraduate (UG) sub-brand
Description
The University is in the process of developing a new brand strategy, following a piece of brand perceptions research.The successful supplier will deliver the creative development and design elements for all high-profile undergraduate student recruitment campaigns, including collateral to be used in large-scale, multi-channel advertising campaigns, web content, print material etc.The successful supplier will be expected to develop a campaign guidelines document for use by internal colleagues and agencies on the Graphic Design and Art Working framework , who may develop small-scale items that support undergraduate activity.The successful supplier may work on the visual development of the University brand and the University brand guidelines.
Lot 2. All other Audience sub-brand creative development and design delivery (non-UG)
Description
Suppliers work with Postgraduate, Distance Learning and International Marketing Teams to deliver the creative development and design elements for related student recruitment campaigns, including collateral to be used in digital advertising campaigns, web content, print material etc.The supplier will be expected to develop a campaign guidelines document for use by internal colleagues and agencies on the Graphic Design and Art Working framework, who may develop small-scale items that support audience-specific activity.There may also be opportunity to work with organisational departments to create sub-brands for internal use e.g. Student Services.
Contract 1. Lot 1. Creative development and design delivery for the University brand, plus Undergraduate (UG) sub-brand
Lots
Lot 1. Creative development and design delivery for the University brand, plus Undergraduate (UG) sub-brand
Supplier
Contract value
- £1,250,000 excluding VAT
- £1,500,000 including VAT
Above the relevant threshold
Award decision date
26 November 2025
Date assessment summaries were sent to tenderers
27 November 2025
Standstill period
- End: 9 December 2025
- 8 working days
Earliest date the contract will be signed
10 December 2025
Contract dates (estimated)
- 1 January 2026 to 31 December 2027
- Possible extension to 31 December 2029
- 4 years
Description of possible extension:
The agreement will have an initial duration of 2 years, with the option to extend for a further period of 2 years, subject to continued satisfactory performance and pricing. The maximum agreement term is 4 years.
Main procurement category
Services
CPV classifications
- 79342000 - Marketing services
Contract locations
- UKE44 - Calderdale and Kirklees
Contract 2. Lot 2. All other Audience sub-brand creative development and design delivery (non-UG)
Lots
Lot 2. All other Audience sub-brand creative development and design delivery (non-UG)
Suppliers (2)
Contract value
- £160,000 excluding VAT
- £192,000 including VAT
Below the relevant threshold
Award decision date
26 November 2025
Date assessment summaries were sent to tenderers
26 November 2025
Earliest date the contract will be signed
10 December 2025
Contract dates (estimated)
- 1 January 2026 to 31 December 2027
- Possible extension to 31 December 2029
- 4 years
Description of possible extension:
The agreement will have an initial duration of 2 years with the option to extend for a further period of 2 years, subject to continued satisfactory performance and pricing. The maximum agreement term is 4 years.
Main procurement category
Services
CPV classifications
- 79342000 - Marketing services
Contract locations
- UKE44 - Calderdale and Kirklees
Information about tenders
Lot 1. Creative development and design delivery for the University brand, plus Undergraduate (UG) sub-brand
- 21 tenders received
- 12 tenders assessed in the final stage:
- 12 submitted by small and medium-sized enterprises (SME)
- 0 submitted by voluntary, community and social enterprises (VCSE)
- 1 supplier awarded contracts
- 11 suppliers unsuccessful (details included for contracts over £5 million)
Lot 2. All other Audience sub-brand creative development and design delivery (non-UG)
- 10 tenders received
- 5 tenders assessed in the final stage:
- 5 submitted by small and medium-sized enterprises (SME)
- 0 submitted by voluntary, community and social enterprises (VCSE)
- 2 suppliers awarded contracts
- 3 suppliers unsuccessful (details included for contracts over £5 million)
Procedure
Procedure type
Open procedure
Suppliers
12 Miles North Limited
THE BUSINESS VILLAGE, INNOVATION WAY
BARNSLEY
S75 1JL
United Kingdom
Telephone: 07759653172
Email: hello@12milesnorth.co.uk
Region: UKE31 - Barnsley, Doncaster and Rotherham
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Contract 2. Lot 2. All other Audience sub-brand creative development and design delivery (non-UG)
Creative Concern Limited
- Companies House: 04582786
FAIRBAIRN BUILDING,, 72 SACKVILLE STREET,
MANCHESTER,
M1 3NJ
United Kingdom
Telephone: 01612360600
Email: info@creativeconcern.com
Region: UKD33 - Manchester
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 1. Lot 1. Creative development and design delivery for the University brand, plus Undergraduate (UG) sub-brand
Glassup & Stoski Ltd
THE STABLES 23B LENTEN STREET,
ALTON,
GU34 1HG
United Kingdom
Telephone: 01784426952
Email: info@glassupandstoski.com
Region: UKJ36 - Central Hampshire
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Contract 2. Lot 2. All other Audience sub-brand creative development and design delivery (non-UG)
Contracting authority
University of Huddersfield
- Public Procurement Organisation Number: PVLZ-8691-TYWT
Queensgate
Huddersfield
HD1 3DH
United Kingdom
Contact name: Claire Gunton
Email: c.gunton@hud.ac.uk
Region: UKE44 - Calderdale and Kirklees
Organisation type: Public authority - sub-central government