Scope
Reference
c2c 130
Description
c2c are seeking a single supplier (agency) who can provide media planning, buying, and analysis across all media channels required by c2c.
Contract 1. Advertising Media Agency 2025
Supplier
Contract value
- £3,613,775 excluding VAT
- £4,336,530 including VAT
Above the relevant threshold
Date signed
17 November 2025
Contract dates
- 17 November 2025 to 17 November 2028
- Possible extension to 17 November 2030
- 5 years, 1 day
Description of possible extension:
2 x 12 month extensions
Main procurement category
Services
Options
The right to additional purchases while the contract is valid.
Paid social media
AMS Architect Solution
CPV classifications
- 79340000 - Advertising and marketing services
- 79413000 - Marketing management consultancy services
Contract locations
- UKH3 - Essex
- UKI - London
Justification for not setting key performance indicators
They have not been set within the contract as of yet, as they will be set per media campaign as instructed by the contracting authority.
Submission
Submission type
Requests to participate
Other information
Conflicts assessment prepared/revised
Yes
Procedure
Procedure type
Competitive flexible procedure
Special regime
Utilities
Supplier
AMS MEDIA GROUP LIMITED
- Companies House: 01206912
- Public Procurement Organisation Number: PLPV-7222-CCLW
150-158 Kings Cross Road
London
WC1X 9DH
United Kingdom
Email: talk@amsgroup.co.uk
Website: http://www.amsgroup.co.uk
Region: UKI43 - Haringey and Islington
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 1. Advertising Media Agency 2025
Contracting authority
C2C RAILWAY LIMITED
- Companies House: 04659669
- Public Procurement Organisation Number: PCHL-2158-CTCQ
Floor 7, Centennium House, 100 Lower Thames Street
London
EC3R 6DL
United Kingdom
Email: procurement@c2crail.net
Region: UKI31 - Camden and City of London
Organisation type: Public undertaking (commercial organisation subject to public authority oversight)