Scope
Description
The work sitting underneath the Marketing and Campaigns programme in WRAP is an integral part of our citizen engagement and behaviour change delivery; empowering citizens to take action - creating real, sustainable behaviour change in the communities we work in, with and for. Working with governments, businesses and citizens, we take a holistic approach; gather and consider the evidence, collaborate with all partners in the system and propose circular solutions that work together and across the supply chain to protect and restore our natural world. The objective of this framework is to provide high quality creative and marketing support in these areas to maximise our impact and achieve this vision:
Driving the adoption of the circular living
Increasing producer responsibility for products and packaging
Facilitating collaboration
Influencing policy and regulation
Inspiring more behaviour change
Commercial tool
Establishes an open framework
Framework
Open framework scheme end date (estimated)
24 October 2033
Maximum percentage fee charged to suppliers
0%
Framework operation description
The objective of this framework is to provide high quality creative and marketing support to maximise our impact and achieve our vision.
We have appointed suppliers with the following specialisms.
Media buying and planning
PR services
Media relations and outreach
Monitoring and evaluation
Digital media and social campaigns
Creative strategy and delivery
Audience insight
Influencer strategy and management
Development of PR events and stunts
Development of education-led campaigns and public engagement initiatives
Award method when using the framework
Either with or without competition
Contracting authorities that may use the framework
Establishing party only
Contract 1. Marketing Services
Suppliers (13)
- 'Cause Collective
- AMONG EQUALS LTD
- BARLEY COMMUNICATIONS LIMITED
- BLURRED LIMITED
- CUTTING EDGE MARKETING LIMITED
- ENVIRAL LTD
- GOLLEY SLATER GROUP LIMITED
- HITCH MARKETING LIMITED
- IF NOT NOW DIGITAL LTD
- KIBBO KIFT AGENCY LTD
- SPILL THE T MEDIA LTD
- STRANGER LTD
- SWYPE CREATIVE LTD
Contract value
- £6,400,000 including VAT
Above the relevant threshold
Date signed
4 November 2025
Contract dates
- 11 November 2025 to 23 October 2026
- Possible extension to 24 October 2033
- 7 years, 11 months, 14 days
Description of possible extension:
Open Framework which will reopen in 2026, 2029, 2031 and finally expire in 2033.
Main procurement category
Services
CPV classifications
- 79340000 - Advertising and marketing services
Contract locations
- UK - United Kingdom
Other information
Conflicts assessment prepared/revised
Yes
Procedure
Procedure type
Open procedure
Suppliers
'Cause Collective
- Companies House: 12358531
- Public Procurement Organisation Number: PYGN-1357-BQDP
16 Springfield Road, Maesycwmmer
Hengoed, Caerffili
CF82 7QP
United Kingdom
Email: heidi@causecollective.co.uk
Website: http://www.causecollective.co.uk
Region: UKL16 - Gwent Valleys
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 1. Marketing Services
AMONG EQUALS LTD
- Companies House: 12628559
- Public Procurement Organisation Number: PBCJ-3828-RQGX
1st & 2nd Floor 28 Cowper Street
London
EC2A 4AS
United Kingdom
Email: ops@amongequals.co
Website: http://www.amongequals.co
Region: UKI43 - Haringey and Islington
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 1. Marketing Services
BARLEY COMMUNICATIONS LIMITED
- Companies House: 10043675
- Public Procurement Organisation Number: PGXQ-2395-WXLP
71-75 Shelton Street
London
WC2H 9JQ
United Kingdom
Email: hello@barleycommunications.co.uk
Website: https://barleycommunications.co.uk/
Region: UKI31 - Camden and City of London
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 1. Marketing Services
BLURRED LIMITED
- Companies House: 11060647
- Public Procurement Organisation Number: PCGM-3823-HMWP
16 Bastwick Street
London
EC1V 3PS
United Kingdom
Email: emma@blurred.global
Website: http://www.blurred.global
Region: UKI43 - Haringey and Islington
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 1. Marketing Services
CUTTING EDGE MARKETING LIMITED
- Companies House: 04481875
- Public Procurement Organisation Number: PHWH-7911-TNQJ
Jubilee Lodge, 26 Commercial Street
Cheltenham
GL50 2AU
United Kingdom
Region: UKK13 - Gloucestershire
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 1. Marketing Services
ENVIRAL LTD
- Companies House: 11142459
- Public Procurement Organisation Number: PJDL-2563-CVNH
86-90 Paul Street Paul Street
London
EC2A 4NE
United Kingdom
Email: hello@enviral.co.uk
Website: http://www.enviral.co.uk
Region: UKI41 - Hackney and Newham
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 1. Marketing Services
GOLLEY SLATER GROUP LIMITED
- Companies House: 00584047
- Public Procurement Organisation Number: PWXT-4982-RRTN
Wharton Place
Cardiff
CF10 1GS
United Kingdom
Email: enquiries@golleyslater.co.uk
Website: http://www.golleyslater.com
Region: UKL22 - Cardiff and Vale of Glamorgan
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 1. Marketing Services
HITCH MARKETING LIMITED
- Companies House: 07839215
- Public Procurement Organisation Number: PHCJ-4352-WDBL
255 Poulton Road
Wallasey
CH44 4BT
United Kingdom
Email: team@hitchmarketing.co.uk
Website: http://www.hitchmarketing.co.uk
Region: UKD74 - Wirral
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 1. Marketing Services
IF NOT NOW DIGITAL LTD
- Companies House: 10534473
- Public Procurement Organisation Number: PWVQ-9661-YTRM
Bristol And Exeter House (Temple 1852) Clubhouse
Bristol
BS1 6QS
United Kingdom
Email: hanna@ifnotnowdigital.co.uk
Website: http://www.ifnotnowdigital.co.uk
Region: UKK11 - Bristol, City of
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 1. Marketing Services
KIBBO KIFT AGENCY LTD
- Companies House: 11923823
- Public Procurement Organisation Number: PCPQ-9375-DGGX
Arch 33 Croft Walk
Worcester
WR1 3BD
United Kingdom
Email: sam.narr@kibbokiftagency.com
Website: https://www.kibbokiftagency.com/
Region: UKG12 - Worcestershire
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 1. Marketing Services
SPILL THE T MEDIA LTD
- Companies House: 14434466
- Public Procurement Organisation Number: PGXN-8399-PGMW
25 Redwood Place
Beaconsfield
HP9 1RP
United Kingdom
Email: hello@spillthet.uk
Website: http://www.spillthet.uk
Region: UKJ13 - Buckinghamshire CC
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 1. Marketing Services
STRANGER LTD
- Companies House: 06689746
- Public Procurement Organisation Number: PJLW-7149-WRDL
The Farmhouse
Coverack
TR12 6SE
United Kingdom
Email: hello@stranger-collective.com
Website: http://www.stranger-collective.com
Region: UKK30 - Cornwall and Isles of Scilly
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 1. Marketing Services
SWYPE CREATIVE LTD
- Companies House: 14717776
- Public Procurement Organisation Number: PVTJ-2453-BCXM
7 Park Row
Leeds
LS1 5HD
United Kingdom
Email: adrian@swypecreative.com
Website: http://www.swypecreative.com
Region: UKE42 - Leeds
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Supported employment provider: No
Public service mutual: No
Contract 1. Marketing Services
Contracting authority
THE WASTE AND RESOURCES ACTION PROGRAMME
- Companies House: 04125764
- Public Procurement Organisation Number: PCTJ-5948-ZJZV
Blenheim Court Ground Floor
Banbury
OX16 5BH
United Kingdom
Email: procurement@wrap.ngo
Website: http://www.wrap.ngo
Region: UKJ14 - Oxfordshire
Organisation type: Public undertaking (commercial organisation subject to public authority oversight)