Scope
Reference
PRA000550 / DN779601
Description
Merseytravel is seeking a new hosted email marketing platform with the features outlined in the tender documents to replace the existing system. The contract for the new solution will be awarded for a period of 3 years, with an optional extension of up to 2 additional years.
Contract 1. Provision of Email Marketing Platform / Tool
Supplier
Contract value
- £106,075.54 excluding VAT
 - £127,290.65 including VAT
 
Below the relevant threshold
Date signed
27 October 2025
Contract dates
- 1 December 2025 to 30 November 2028
 - Possible extension to 30 November 2030
 - 5 years
 
Description of possible extension:
The contract for the new solution will be awarded for a period of 3 years, with an optional extension of up to an additional 2 years.
Main procurement category
Services
CPV classifications
- 72000000 - IT services: consulting, software development, Internet and support
 
Contract locations
- UKD - North West (England)
 
Procedure
Procedure type
Below threshold - limited competition
Supplier
GRANICUS-FIRMSTEP LIMITED
- Companies House: 04283951
 - Public Procurement Organisation Number: PJJY-8811-PLBX
 
Ground Floor 3 Wellbrook Court
Cambridge
CB3 0NA
United Kingdom
Email: uksalesteam@granicus.com
Website: https://granicus.com/uk/
Region: UKH12 - Cambridgeshire CC
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Contract 1. Provision of Email Marketing Platform / Tool
Contracting authority
Merseytravel
- Public Procurement Organisation Number: PJQR-8469-DXQD
 
1 Mann Island
Liverpool
L3 1BP
United Kingdom
Region: UKD72 - Liverpool
Organisation type: Public authority - sub-central government