Section one: Contracting entity
one.1) Name and addresses
ScotRail Trains Limited
Atrium Court, 50 Waterloo Street
Glasgow
G2 6HQ
Telephone
+44 3448110141
Country
United Kingdom
NUTS code
UKM - Scotland
Internet address(es)
Main address
Buyer's address
https://www.publiccontractsscotland.gov.uk/search/Search_AuthProfile.aspx?ID=AA30589
one.3) Communication
Additional information can be obtained from the above-mentioned address
one.6) Main activity
Railway services
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
SR-PACT-PROJ-894 - Digital Marketing Agency - Market Engagement
two.1.2) Main CPV code
- 79340000 - Advertising and marketing services
two.1.3) Type of contract
Services
two.1.4) Short description
ScotRail are conducting market engagement to understand the capabilities of potential Digital Marketing Agencies to lead the production and roll-out of all digital elements within ScotRail marketing campaigns, while also supporting standalone digital initiatives. We invite suppliers to complete a short questionnaire on our Wax e-sourcing portal which can be accessed here https://scotrail.wax-live.com/S2C/DisplayModules/TradeModules/Negotiations/Opportunities/ListEvents.aspx
ScotRail will review the information provided and intend to engage further with suppliers who have the relevant experience and capabilities. This assessment will shape our strategy and tender documents for the future of the service. Any questions relating to this market engagement should be posted using the 'Communication' tab. The deadline for submitting your questionnaire is by 12pm Tuesday 18th November 2025.
two.1.6) Information about lots
This contract is divided into lots: No
two.2) Description
two.2.2) Additional CPV code(s)
- 79340000 - Advertising and marketing services
- 79341200 - Advertising management services
two.2.3) Place of performance
NUTS codes
- UKM - Scotland
two.2.4) Description of the procurement
ScotRail are conducting market engagement to understand the capabilities of potential Digital Marketing Agencies to lead the production and roll-out of all digital elements within ScotRail marketing campaigns, while also supporting standalone digital initiatives. We invite suppliers to complete a short questionnaire on our Wax e-sourcing portal which can be accessed here https://scotrail.wax-live.com/S2C/DisplayModules/TradeModules/Negotiations/Opportunities/ListEvents.aspx
ScotRail will review the information provided and intend to engage further with suppliers who have the relevant experience and capabilities. This assessment will shape our strategy and tender documents for the future of the service. Any questions relating to this market engagement should be posted using the 'Communication' tab. The deadline for submitting your questionnaire is by 12pm Tuesday 18th November 2025.
two.2.14) Additional information
The questionnaire can be accessed through ScotRail's Wax e-sourcing portal here: https://scotrail.wax-live.com/S2C/DisplayModules/TradeModules/Negotiations/Opportunities/ListEvents.aspx
two.3) Estimated date of publication of contract notice
9 February 2026
Section four. Procedure
four.1) Description
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: Yes
Section six. Complementary information
six.3) Additional information
The market engagement questionnaire for supplier's to respond to can be accessed through ScotRail's e-sourcing portal here: https://scotrail.wax-live.com/S2C/DisplayModules/TradeModules/Negotiations/Opportunities/ListEvents.aspx
(SC Ref:813522)