Scope
Description
Askham Bryan College seeks to procure a Customer Relationship Management (CRM) system to support marketing and student recruitment efforts, with the goal of driving student number growth. The system will enable effective lead capture, nurturing, and conversion of prospective students from initial enquiry through to enrolment.
Contract 1
Supplier
Contract value
- £121,200 excluding VAT
- £145,440 including VAT
Below the relevant threshold
Award decision date
12 August 2025
Date assessment summaries were sent to tenderers
12 August 2025
Earliest date the contract will be signed
1 September 2025
Contract dates (estimated)
- 2 September 2025 to 1 September 2028
- Possible extension to 1 September 2030
- 5 years
Description of possible extension:
2 years extension (12 months periods)
Main procurement category
Services
CPV classifications
- 72212445 - Customer Relation Management software development services
Contract locations
- UK - United Kingdom
Information about tenders
- 13 tenders received
- 12 tenders assessed in the final stage:
- 12 submitted by small and medium-sized enterprises (SME)
- 0 submitted by voluntary, community and social enterprises (VCSE)
- 1 supplier awarded contracts
- 11 suppliers unsuccessful (details included for contracts over £5 million)
Procedure
Procedure type
Open procedure
Supplier
GLOBAL DATA MANAGEMENT UK LIMITED
- Companies House: 04272539
- Public Procurement Organisation Number: PXJG-1584-RXYP
C/O Xeinadin First Floor Secure House
Chandler's Ford
SO53 3TL
United Kingdom
Email: dom@student-crm.co.uk
Website: http://www.student-crm.co.uk
Region: UKJ35 - South Hampshire
Small or medium-sized enterprise (SME): Yes
Voluntary, community or social enterprise (VCSE): No
Contract 1
Contracting authority
Askham Bryan College
- UK Register of Learning Providers (UKPRN number): 10000415
- Public Procurement Organisation Number: PPBG-8518-ZJJN
Askham Bryan
York
YO23 3FR
United Kingdom
Region: UKE21 - York
Organisation type: Public authority - sub-central government