Scope
Reference
2025-SM
Description
The University is seeking an experienced provider to deliver in-country international recruitment and marketing services in a number of overseas markets. This ITT is specifically for 3 separate regions and is therefore structured into 3 Lots. Due to the commercially sensitive nature of the intended markets, specific regions/and or country, including elements such as recruitment strategies and delivery approaches, access to the full scope is restricted to protect our strategic interests and ensure confidentiality. Details will only be disclosed to suppliers who can demonstrate relevant operational capacity. For a full understanding of the requirements, please complete and return the NDA within Appendix K.
Total value (estimated)
- £304,800 excluding VAT
- £365,760 including VAT
Above the relevant threshold
Main procurement category
Services
CPV classifications
- 79413000 - Marketing management consultancy services
Not the same for all lots
Contract dates are shown in Lot sections, because they are not the same for all lots.
Lot LOT-0001. In Country X International Recruitment Representatives Lot 1
Description
The University is looking to engage an experienced provider to support international student recruitment and marketing efforts across several key overseas markets. This Invitation to Tender (ITT) is divided into three distinct Lots, each representing a specific region. Given the commercially sensitive nature of the targeted markets-including country-specific strategies and implementation methods-full details of the scope will be made available only to suppliers who can demonstrate the necessary operational capability. To access the complete information, interested parties must complete and return the Non-Disclosure Agreement found in Appendix K.
Lot value (estimated)
- £70,000 excluding VAT
- £84,000 including VAT
Contract dates (estimated)
- 1 September 2025 to 1 August 2027
- Possible extension to 1 September 2030
- 5 years, 1 day
Description of possible extension:
Up to 3 year extension
Same for all lots
CPV classifications are shown in the Scope section, because they are the same for all lots.
Lot LOT-0002. In-Country Y International Recruitment Representatives Lot 2
Description
The University is seeking an experienced provider to deliver in-country international recruitment and marketing services in a number of overseas markets. This ITT is specifically for 3 separate regions and is therefore structured into 3 Lots. Due to the commercially sensitive nature of the intended markets, specific regions/and or country, including elements such as recruitment strategies and delivery approaches, access to the full scope is restricted to protect our strategic interests
Lot value (estimated)
- £200,000 excluding VAT
- £240,000 including VAT
Contract dates (estimated)
- 1 September 2025 to 1 September 2030
- 5 years, 1 day
Same for all lots
CPV classifications are shown in the Scope section, because they are the same for all lots.
Lot LOT-0003. In-Country Z International Recruitment Representatives Lot 3
Description
The University is inviting proposals from experienced providers to deliver international recruitment and marketing services within several designated overseas markets. This tender opportunity is divided into three separate Lots, each corresponding to a specific region. Due to the sensitive commercial nature of these markets-including recruitment plans and delivery methodologies-detailed information is restricted to maintain confidentiality and protect strategic interests. Full scope details will only be shared with suppliers who can demonstrate appropriate operational capability. To gain access, please complete and submit the Non-Disclosure Agreement included in Appendix K.
Lot value (estimated)
- £34,800 excluding VAT
- £41,760 including VAT
Contract dates (estimated)
- 1 September 2025 to 1 September 2027
- Possible extension to 1 September 2030
- 5 years, 1 day
Description of possible extension:
Up to 3 year extension
Same for all lots
CPV classifications are shown in the Scope section, because they are the same for all lots.
Submission
Enquiry deadline
30 July 2025, 5:00pm
Tender submission deadline
11 August 2025, 11:00am
Submission address and any special instructions
Tenders may be submitted electronically
Yes
Languages that may be used for submission
English
Award decision date (estimated)
26 August 2025
Award criteria
| Name | Description | Type | Weighting |
|---|---|---|---|
| Appendix I - Recruitment Delivery Strategy | Appendix I - Recruitment Delivery Strategy |
Quality | 25.00% |
| Appendix I - Operational Delivery & Risk Management | Appendix I - Operational Delivery & Risk Management |
Quality | 20.00% |
| Appendix J - Annexe J.1 Budget Breakdown Proposal | Appendix J - Annexe J.1 Budget Breakdown Proposal |
Cost | 20.00% |
| Appendix I - Stakeholder Engagement and Reputation Management | Appendix I - Stakeholder Engagement and Reputation Management |
Quality | 10.00% |
| Appendix J - Strategic Value & Sustainability | Appendix J - Strategic Value & Sustainability |
Cost | 10.00% |
| Appendix J - Risk, Flexibility & Governance | Appendix J - Risk, Flexibility & Governance |
Cost | 10.00% |
| Appendix I - Compliance | Appendix I - Compliance |
Quality | 5.00% |
Other information
Conflicts assessment prepared/revised
Yes
Procedure
Procedure type
Open procedure
Contracting authority
Oxford Brookes University
- Public Procurement Organisation Number: PPGL-1164-DJLT
Gipsy Lane, Headington,
Oxford
OX3 0BP
United Kingdom
Contact name: Vicky Badger
Telephone: +441 865483905
Email: vbadger@brookes.ac.uk
Website: https://www.brookes.ac.uk
Region: UKJ14 - Oxfordshire
Organisation type: Public authority - sub-central government