Scope
Reference
LJMU2507
Description
LJMU wants to run high profile Out-of-Home advertising campaigns to raise the profile, aid student recruitment and build the reputation of LJMU within the Liverpool city region and beyond. Primarily we would like premium sites on key arterial routes into Liverpool City Centre.
We are looking for an agency who knows the area well and can plan campaigns to provide the optimum visibility within the available budget. We are also looking for someone who can potentially add value by offering alternative advertising opportunities over and above regular billboards.
We are looking for an agency that is as passionate about achieving our goals as we are, working with us in a flexible, supportive way. We are looking to build a strong working partnership between the agency and our in-house team with regular catch-up meetings, activity and analytics reports
Total value (estimated)
- £1,240,000 excluding VAT
- £1,240,000 including VAT
Above the relevant threshold
Contract dates (estimated)
- 15 September 2025 to 14 September 2027
- Possible extension to 14 September 2029
- 4 years
Description of possible extension:
The Contract may be extended beyond the Initial Term on a maximum of 2 (two) occasions, for a period of up to 1 (one) year on each occasion (each a "Renewal Period") at the Authority's sole discretion, by the Authority giving the Contractor not less than 1 (one) months' notice prior to the expiry of the Initial Term or the Renewal Period (as applicable).
Main procurement category
Services
CPV classifications
- 79340000 - Advertising and marketing services
Contract locations
- UK - United Kingdom
Participation
Particular suitability
Small and medium-sized enterprises (SME)
Submission
Enquiry deadline
22 July 2025, 12:00pm
Tender submission deadline
4 August 2025, 12:00pm
Submission address and any special instructions
All information relevant to this opportunity can be found on the Central Digital Platform https://in-tendhost.co.uk/ljmu/aspx/Home
Tenders may be submitted electronically
Yes
Languages that may be used for submission
English
Award decision date (estimated)
25 August 2025
Award criteria
| Name | Description | Type | Weighting |
|---|---|---|---|
| Quality including SV | 80% Quality which includes social value please refer to the ITT documents LJMU2507 |
Quality | 80% |
| Price | 20% of weighting please refer to ITT Document LJMU2507 |
Cost | 20% |
Other information
Conflicts assessment prepared/revised
Yes
Procedure
Procedure type
Open procedure
Justification for not publishing a preliminary market engagement notice
RFI Undertaken on the PCR 2015 regime
Documents
Associated tender documents
https://in-tendhost.co.uk/ljmu/aspx/Home
Please refer to the In-tend portal to download the required documents and submit your ITT
Contracting authority
Liverpool John Moores University
- UK Register of Learning Providers (UKPRN number): 10003957
- Public Procurement Organisation Number: PVBW-3417-ZCNN
Student Life Building, 10 Copperas Hill
Liverpool
L3 5AH
United Kingdom
Email: PurchaseOrderQueries@ljmu.ac.uk
Website: http://www.ljmu.ac.uk/
Region: UKD72 - Liverpool
Organisation type: Public authority - sub-central government