Scope
Reference
CA16129
Description
The enclosed Tender provides information for consideration with respect to the Wirral Metropolitan College Contract for the Supply of Digital Marketing Services. Wirral Metropolitan College's marketing department is seeking proposals from experienced digital marketing agencies to set up, manage, and optimise its paid media campaigns across search, display, and social media channels. The successful agency will be responsible for these services from 1st September 2025 to 31st August 2027 with the option to extend for a further 12 months until 31st August 2028 . The overarching goal of these campaigns is to increase awareness of the College and its offer, whilst positively influencing enquiry and application numbers.
Total value (estimated)
- £120,000 excluding VAT
- £120,000 including VAT
Below the relevant threshold
Contract dates (estimated)
- 1 September 2025 to 31 August 2027
- Possible extension to 31 August 2028
- 3 years
Description of possible extension:
Description of extensions - Include the circumstances in which they could be used, and provide a breakdown if multiple extensions are possible.
Options
The right to additional purchases while the contract is valid.
Description of options - Include enough information to understand the scope of the options and the circumstances in which they could be used.
Main procurement category
Services
CPV classifications
- 79342000 - Marketing services
- 79340000 - Advertising and marketing services
- 79413000 - Marketing management consultancy services
Contract locations
- UK - United Kingdom
Participation
Particular suitability
- Small and medium-sized enterprises (SME)
- Voluntary, community and social enterprises (VCSE)
Submission
Enquiry deadline
21 July 2025, 1:00pm
Tender submission deadline
23 July 2025, 1:00pm
Submission address and any special instructions
To access this opportunity, log in to https://suppliers.multiquote.com and view the opportunity. If you are not registered with MultiQuote, please visit https://suppliers.multiquote.com, complete the registration form on the log in page and quote the title and reference of the notice in your registration.
Tenders may be submitted electronically
Yes
Award criteria
| Name | Description | Type | Weighting |
|---|---|---|---|
| Technical/Quality Requirements | Technical/Quality Requirements |
Quality | 50.0% |
| Price | Price |
Cost | 20.0% |
| Customer Care | Customer Care |
Quality | 20.0% |
| Added Value / Social Value / Sustainability | Added Value / Social Value / Sustainability |
Quality | 10.0% |
Procedure
Procedure type
Below threshold - open competition
Contracting authority
Wirral Metropolitan College
- Public Procurement Organisation Number: PJHY-2638-YYXH
Conway Park Campus, Europa Boulevard
Birkenhead
CH41 4NT
United Kingdom
Telephone: 0151 555 7777
Email: orders@wmc.ac.uk
Region: UKD74 - Wirral
Organisation type: Public undertaking (commercial organisation subject to public authority oversight)