Section one: Contracting authority
one.1) Name and addresses
UNIVERSITY OF WINCHESTER
Sparkford Road
WINCHESTER
SO224NR
Contact
Andrew Gannon
andrew.gannon@winchester.ac.uk
Telephone
+44 1962844555
Country
United Kingdom
NUTS code
UKJ36 - Central Hampshire
UK Register of Learning Providers (UKPRN number)
University of Winchester
Internet address(es)
Main address
https://www.winchester.ac.uk/welcome/
one.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge, at
https://in-tendhost.co.uk/winchester/aspx/Home
Additional information can be obtained from the above-mentioned address
Tenders or requests to participate must be submitted electronically via
https://in-tendhost.co.uk/winchester/aspx/Home
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
Education
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Contract For The Provision of Media Buying 23/24
Reference number
PS/AG/008
two.1.2) Main CPV code
- 79340000 - Advertising and marketing services
two.1.3) Type of contract
Services
two.1.4) Short description
The University of Winchester is looking for a Media Buying Agency to assist with the following:
• Development and successful delivery of a long-term, always-on marketing and media plan
• High customer service levels, demonstrated through the agency working in close collaboration with us on an on-going basis rather than 'helicopter in and out' on a project-by-project basis.
• Value for money, delivering maximum results within budget and management of payments with media owners (rather than us paying them directly)
• Reporting on always-on and campaigns on a regular basis (at least monthly)
• Proactive and innovative media plans that respond to the analysis of results and ensuring ongoing optimization.
Return Date: 12 Noon - 4th of January 2024
Full details can be found at: https://in-tendhost.co.uk/winchester/aspx/Home
two.1.5) Estimated total value
Value excluding VAT: £1,000,000
two.1.6) Information about lots
This contract is divided into lots: No
two.2) Description
two.2.2) Additional CPV code(s)
- 79340000 - Advertising and marketing services
two.2.3) Place of performance
NUTS codes
- UKJ3 - Hampshire and Isle of Wight
two.2.4) Description of the procurement
The University of Winchester is looking for a Media Buying Agency to assist with the following:
• Development and successful delivery of a long-term, always-on marketing and media plan
• High customer service levels, demonstrated through the agency working in close collaboration with us on an on-going basis rather than 'helicopter in and out' on a project-by-project basis.
• Value for money, delivering maximum results within budget and management of payments with media owners (rather than us paying them directly)
• Reporting on always-on and campaigns on a regular basis (at least monthly)
• Proactive and innovative media plans that respond to the analysis of results and ensuring ongoing optimization.
Return Date: 12 Noon - 4th of January 2024
Full details can be found at:
https://in-tendhost.co.uk/winchester/aspx/Home
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.6) Estimated value
Value excluding VAT: £1,000,000
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
48
This contract is subject to renewal
Yes
Description of renewals
Contract has an option to extend for another additional 2 years.
Contract will then be re-tendered.
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: Yes
Description of options
Contract has an option to extend for another additional 2 years.
Contract will then be re-tendered.
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Open procedure
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: No
four.2) Administrative information
four.2.2) Time limit for receipt of tenders or requests to participate
Date
4 January 2024
Local time
12:00pm
four.2.4) Languages in which tenders or requests to participate may be submitted
English
four.2.7) Conditions for opening of tenders
Date
4 January 2024
Local time
2:00pm
Section six. Complementary information
six.1) Information about recurrence
This is a recurrent procurement: No
six.4) Procedures for review
six.4.1) Review body
Winchester
Winchester
Country
United Kingdom