Scope
Description
North Tyneside Council - Outdoor Advertising Opportunities
North Tyneside Council is undertaking early market engagement to shape the upcoming procurement of an experienced provider (or providers) to manage and commercially operate large format advertising sites across four outdoor locations in the Borough.
This includes:
• Installation of advertising infrastructure (where not already in place)
• Ongoing maintenance and safety compliance
• Sale of advertising space
• Revenue generation for the Council through fixed fee, revenue-share, or hybrid commercial models
All sites are located on Council-owned land or assets and hold full advertising consent.
The Council welcomes interest from suppliers wishing to manage a single site, multiple sites, or the entire portfolio. No preference has been set at this stage, and the Council may appoint one or more providers based on the quality and commercial value of responses.
The sites are as follows:
• North Shields Transport Hub (Digital Screen - Installed):
A digital screen is already installed in a high-footfall area adjacent to the new Transport Hub. Proposals should include scope for Council messaging during pre-agreed events or campaigns, equating to approximately 40 hours of screen time per year.
• Bewick Street, Wallsend:
Site suitable for billboard installation (digital or non-digital).
• High Flatworth, North Shields:
Site suitable for billboard installation.
• Coast Road, Wallsend:
High-traffic roadside location with digital advertising consent already secured.
Further Information:
• A site map and graphics showing site locations are attached to this notice.
• Further technical information (e.g. site measurements and photos) can be made available upon request.
• Site visits may be arranged following expression of interest.
The Council is particularly interested in:
• The commercial viability and scalability of proposals
• Supplier experience delivering similar schemes
• Innovation in managing advertising assets
Next Steps:
As part of our market engagement, we'd like to invite you to give a short presentation (up to 15 mins), Thursday 19 June, 2025, outlining your interest in working with North Tyneside Council on large format digital advertising opportunities.
A Q&A will follow your presentation, and we encourage you to bring forward ideas or considerations that may help us shape a commercially attractive and compliant process. This session will also allow suppliers to discuss the opportunity, ask questions, and help inform the upcoming formal procurement.
Interested parties should contact:
Name - Strategic Procurement
Total value (estimated)
- £150,000 including VAT
Contract dates (estimated)
- 1 October 2025 to 30 September 2030
- 5 years
Main procurement category
Services
CPV classifications
- 79340000 - Advertising and marketing services
Contract locations
- UKC2 - Northumberland and Tyne and Wear
Engagement
Engagement deadline
19 June 2025
Engagement process description
As part of our market engagement, we'd like to invite you to give a short presentation (up to 15 mins), Thursday 19 June, 2025, outlining your interest in working with North Tyneside Council on large format digital advertising opportunities.
A Q&A will follow your presentation, and we encourage you to bring forward ideas or considerations that may help us shape a commercially attractive and compliant process. This session will also allow suppliers to discuss the opportunity, ask questions, and help inform the upcoming formal procurement.
Interested parties should contact:
Name - Strategic Procurement
Procedure
Special regime
Concession
Contracting authority
North Tyneside Borough Council
- Public Procurement Organisation Number: PYBQ-4733-WWLW
Quadrant
North Tyneside
NE27 0BY
United Kingdom
Region: UKC22 - Tyneside
Organisation type: Public authority - sub-central government