Section one: Contracting authority/entity
one.1) Name and addresses
WEST MIDLANDS GROWTH COMPANY LIMITED
Bimingham
Contact
Charlene Joseph
Telephone
+44 7483079297
Country
United Kingdom
NUTS code
UKG31 - Birmingham
Companies House
Commercial Working Group
Internet address(es)
Main address
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
In-Market Representation Contract
Reference number
2021-WMGC-0003
two.1.2) Main CPV code
- 79342000 - Marketing services
two.1.3) Type of contract
Services
two.2) Description
two.2.1) Title
Singapore & Malaysia In-market Representation
Lot No
4
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
two.2.3) Place of performance
NUTS codes
- UKG3 - West Midlands
Main site or place of performance
Within West Midlands region as the crow flies from B1 Post Code
two.2.4) Description of the procurement at the time of conclusion of the contract:
Singapore & Malaysia in-market business development representation to drive relationships
with key stakeholders and generate a qualified pipeline of FDI prospects for the West Midlands, UK.
two.2.7) Duration of the contract, framework agreement, dynamic purchasing system or concession
Start date
28 October 2022
End date
31 March 2023
Section four. Procedure
four.2) Administrative information
four.2.1) Contract award notice concerning this contract
Notice number: 2021/S 000-025216
Section five. Award of contract/concession
Contract No
2021-WMGC-0003
Lot No
4
Title
Singapore & Malaysia In-market Representation
five.2) Award of contract/concession
five.2.1) Date of conclusion of the contract/concession award decision:
9 August 2021
five.2.2) Information about tenders
The contract/concession has been awarded to a group of economic operators: No
five.2.3) Name and address of the contractor/concessionaire
Orissa International Ltd
1003 Bukit Merah Central
Singapore
Country
Singapore
NUTS code
- SG - Singapore
Justification for not providing organisation identifier
Not on any register
The contractor/concessionaire is an SME
Yes
five.2.4) Information on value of the contract/lot/concession (at the time of conclusion of the contract;excluding VAT)
Total value of the procurement: £45,000
Section six. Complementary information
six.4) Procedures for review
six.4.1) Review body
Commercial Working Group
Birmingham
Country
United Kingdom
Section seven: Modifications to the contract/concession
seven.1) Description of the procurement after the modifications
seven.1.1) Main CPV code
- 79342000 - Marketing services
seven.1.3) Place of performance
NUTS code
- SG - Singapore
seven.1.4) Description of the procurement:
Successful outcomes will require the appointed delivery partner to:
• Take on the role of West Midlands Growth Company's strategic business development and front end sales partner in inward investment lead generation, presenting itself to key stakeholders and prospective investors as a direct extension of the Growth Company's business development team
• Cultivate and manage relationships with key stakeholders on behalf of the West Midlands Growth Company (to include notably Department for International Trade posts, national and state
trade and investment bodies in host countries, Relevant sector bodies and trade associations and senior operational personnel from relevant partner city authorities).
• Provide regular cultural & market insights and actionable intelligence to steer West Midlands Growth Company strategy and delivery plans.
• Where required, support with the delivery of a number of in-market promotional events, including event organisation, audience generation and audience follow-up.
seven.1.5) Duration of the contract, framework agreement, dynamic purchasing system or concession
Start date
28 October 2022
End date
31 March 2023
seven.1.6) Information on value of the contract/lot/concession (excluding VAT)
Total value of the contract/lot/concession:
£45,000
seven.1.7) Name and address of the contractor/concessionaire
Orissa International Ltd
Singapore
Country
Singapore
NUTS code
- SG - Singapore
Justification for not providing organisation identifier
Not on any register
The contractor/concessionaire is an SME
Yes
seven.2) Information about modifications
seven.2.1) Description of the modifications
Nature and extent of the modifications (with indication of possible earlier changes to the contract):
1.1 The Parties agree the following amendments to the Agreement:
1.2 An increased target number of 'landed' investment project wins from 3 to 4
1.3 An increase in the target number of qualified prospects to 90
1.4 An increase in the target active number of projects to 26
1.5 To arrange and deliver a minimum of 2 partnership events with
relevant trade associations & industry bodies with a total combined audience of no fewer than 30 well qualified attendees who have current or future aspirations of growth/expansion into the UK.
1.6 To arrange 10 qualified investor/intermediary 1:1 meetings with well qualified prospective businesses/investors who have FDI interest during the in-market mission
1.7 A doubling of human resource allocated to the contract from October 1st through until the end of March 2023.
1.8 Orissa will provide additional coverage in additional markets across South-East Asia in addition to Singapore & Malaysia. These additional markets are: Indonesia, Thailand, Vietnam and the Philippines.
1.9 Orissa will deliver one virtual event specifically targeted at generating
pipeline/promoting the West Midlands' 'Global Growth Programme' to companies across this wider geography.
1.10 Additional performance related pay will only be awarded from the second landed project and for jobs beyond the first 20 jobs linked to successfully landed projects
seven.2.2) Reasons for modification
Need for additional works, services or supplies by the original contractor/concessionaire.
Description of the economic or technical reasons and the inconvenience or duplication of cost preventing a change of contractor:
(b)for additional works, services or supplies by the original contractor that have become necessary and were not included in the initial procurement, where a change of contractor-
(ii)would cause significant inconvenience or substantial duplication of costs for the contracting authority.
The increase in price does not exceed 50% of the value of the original contract.
seven.2.3) Increase in price
Updated total contract value before the modifications (taking into account possible earlier contract modifications, price adaptions and average inflation)
Value excluding VAT: £14,444.48
Total contract value after the modifications
Value excluding VAT: £59,444.48