Section one: Contracting authority
one.1) Name and addresses
British Council
Omran Tower - P.O.Box - 29872
Sharjah
Contact
Manjari Parashar
Manjari.Parashar@ae.britishcouncil.org
Country
United Arab Emirates
NUTS code
AE - United Arab Emirates
Internet address(es)
Main address
one.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge, at
https://in-tendhost.co.uk/britishcouncil
Additional information can be obtained from the above-mentioned address
Tenders or requests to participate must be submitted electronically via
https://in-tendhost.co.uk/britishcouncil
Tenders or requests to participate must be submitted to the above-mentioned address
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
Other activity
Registered Charity
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Agency for Media Buying
Reference number
BC/02645
two.1.2) Main CPV code
- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security
two.1.3) Type of contract
Services
two.1.4) Short description
British Council anticipates that it will spend up to 4.5 million pounds on MEDIA in MENA over the next 3 years and therefore it wishes to retain an agency as its regional / centralized supplier for the MENA region for the provision of planning and buying media space from media owners. The primary focus is digital media but also has a requirement for TV, Radio, outdoor and other offline media.In the financial year 2021 – 2022, British Council in MENA launched 250 campaigns (including regional campaigns) for its business units in 13 countries where those campaigns were split by country, product, segment, language and cities as needed. They were also launched on different digital channels according to the market’s customers’ demographics and behavior. The number of campaigns is expected to grow to respond to the expanding business and market needs. Our Strategic business units for which we will be running campaigns are classified into three main categories, details for which you will f
two.1.6) Information about lots
This contract is divided into lots: No
two.2) Description
two.2.2) Additional CPV code(s)
- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security
- 32000000 - Radio, television, communication, telecommunication and related equipment
- 73000000 - Research and development services and related consultancy services
- 72000000 - IT services: consulting, software development, Internet and support
two.2.3) Place of performance
NUTS codes
- AE - United Arab Emirates
Main site or place of performance
United Arab Emirates
two.2.4) Description of the procurement
British Council anticipates that it will spend up to 4.5 million pounds on MEDIA in MENA over the next 3 years and therefore it wishes to retain an agency as its regional / centralized supplier for the MENA region for the provision of planning and buying media space from media owners. The primary focus is digital media but also has a requirement for TV, Radio, outdoor and other offline media.In the financial year 2021 – 2022, British Council in MENA launched 250 campaigns (including regional campaigns) for its business units in 13 countries where those campaigns were split by country, product, segment, language and cities as needed. They were also launched on different digital channels according to the market’s customers’ demographics and behaviour. The number of campaigns is expected to grow to respond to the expanding business and market needs. Our Strategic business units for which we will be running campaigns are classified into three main categories, details for which you will find in the links Learn English: https://www.britishcouncil.org/englishExams: https://www.britishcouncil.org/examCultural Engagement: https://www.britishcouncil.org/programmes
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
Yes
Description of renewals
The contract awarded will be for a duration of 3 years with an option to extension for two twelve- month periods
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Open procedure
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: Yes
four.2) Administrative information
four.2.2) Time limit for receipt of tenders or requests to participate
Date
24 November 2022
Local time
4:58pm
four.2.4) Languages in which tenders or requests to participate may be submitted
English
four.2.7) Conditions for opening of tenders
Date
25 November 2022
Local time
6:00pm
Section six. Complementary information
six.1) Information about recurrence
This is a recurrent procurement: No
six.3) Additional information
If you are interested in expressing an interest and/or bidding for this project, please go to https://in-tendhost.co.uk/britishcouncil . You may then have to register your company before you can express an interest for this project and get access the documents.
six.4) Procedures for review
six.4.1) Review body
British Council
London
Country
United Kingdom