Scope
Reference
c2c 130
Description
c2c are seeking a single supplier (agency) who can provide media planning, buying, and analysis across all media channels required by c2c.
Total value (estimated)
- £3,500,000 excluding VAT
- £4,200,000 including VAT
Above the relevant threshold
Contract dates (estimated)
- 15 September 2025 to 14 September 2028
- Possible extension to 14 September 2030
- 5 years
Description of possible extension:
2 x 12 month extensions
Options
The right to additional purchases while the contract is valid.
Ad-hoc marketing campaigns as required.
Social media services (scope to be determined)
Main procurement category
Services
CPV classifications
- 79342000 - Marketing services
- 79413000 - Marketing management consultancy services
- 79340000 - Advertising and marketing services
Contract locations
- UKI - London
- UKH3 - Essex
Participation
Legal and financial capacity conditions of participation
All financial conditions of participation are set out within the ITP documents.
All legal conditions of participation are set out within the ITP documents. c2c also require suppliers to contract on c2c goods and services contract.
Technical ability conditions of participation
All technical ability conditions of participation are set out within ITP the documents.
Submission
Enquiry deadline
17 June 2025, 5:00pm
Submission type
Requests to participate
Deadline for requests to participate
24 June 2025, 10:00am
Submission address and any special instructions
Tenders may be submitted electronically
Yes
Languages that may be used for submission
English
Suppliers to be invited to tender
4 to 6 suppliers
Selection criteria:
Absolute score achieved in response to ITP questions (score out of 24)
Award decision date (estimated)
29 August 2025
Recurring procurement
Publication date of next tender notice (estimated): 1 January 2030
Award criteria
| Name | Description | Type | Weighting |
|---|---|---|---|
| Technical Envelope (ITT stage) | These are estimated award criteria % weightings, these may be amended and refined prior to ITT stage being published. |
Quality | 50% |
| Commercial Envelope (ITT stage) | These are estimated award criteria % weightings, these may be amended and refined prior to ITT stage being published. |
Price | 50% |
Other information
Payment terms
N/A
Applicable trade agreements
- Government Procurement Agreement (GPA)
Conflicts assessment prepared/revised
Yes
Procedure
Procedure type
Competitive flexible procedure
Special regime
Utilities
Competitive flexible procedure description
c2c are conducting a competitive flexible procedure in line with PA2023 which consists of two seperate stages.
Stage 1: Invitation to Participate (ITP) stage which includes the Procurement Specific Questionnaire (PSQ). Suppliers are required to provide responses to the questions set out within the qualification and technical envelopes on this Data Site (Jaggaer).
Stage 2: The top scoring suppliers will be invited to the Invitation to Tender stage, where they will be given the opportunity to submit a full bid including pricing.
Documents
Documents to be provided after the tender notice
All ITP documents will be uploaded via the Jaggaer data site.
https://c2c-rail.ukp.app.jaggaer.com/
If ITT transparency documents are available at this stage they shall also be provided.
Contracting authority
Trenitalia c2c Limited
- Companies House: 07897267
Seventh Floor, Centennium House, 100 Lower Thames Street
London
EC3R 6DL
United Kingdom
Contact name: Luke Wood
Email: procurement@c2crail.net
Region: UKI31 - Camden and City of London
Organisation type: Private utility