Section one: Contracting authority
one.1) Name and addresses
The Crown Estate Commissioners
1 St James’s Market
London
SW1Y 4AH
Contact
Sourcing Team
Sourcingteam@thecrownestate.co.uk
Telephone
+44 2078515000
Country
United Kingdom
NUTS code
UK - United Kingdom
Internet address(es)
Main address
Buyer's address
https://secure.sourcedogg.com/profile/676e86f0-50b5-4563-b7b6-529dcfeb28b7
one.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge, at
https://secure.sourcedogg.com/profile/676e86f0-50b5-4563-b7b6-529dcfeb28b7/requests/63242
Additional information can be obtained from the above-mentioned address
Tenders or requests to participate must be submitted to the above-mentioned address
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
General public services
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Selection Questionnaire (SQ) for Public Affairs and Engagement Agency & Corporate Communications Agency
Reference number
https://secure.sourcedogg.com/profile/676e86f0-50b5-4563-b7b6-529dcfeb28b7/requests/63242
two.1.2) Main CPV code
- 79416000 - Public relations services
two.1.3) Type of contract
Services
two.1.4) Short description
In order to support The Crown Estate strategy we would like to appoint an agency(s) for the following areas:
1) Public Affairs and Engagement agency to support The Crown Estate to build and manage its relationships and activity amongst key stakeholders and across its key markets through its public affairs and engagement activities. This includes Public Affairs, stakeholder engagement utilising a broad range of tactics, policy analysis and development, message development and report writing.
2) Corporate Communications agency to support The Crown Estate to build and manage its reputation amongst key stakeholders and across its key markets through its external communications activities. This includes, but is not limited to, media relations, social media, website, narrative and key message development. The main objectives are to grow reputation by increasing awareness and understanding of the organisation, its role and the impact it has for the nation.
two.1.6) Information about lots
This contract is divided into lots: Yes
Tenders may be submitted for all lots
two.2) Description
two.2.1) Title
Public Affairs and Engagement Agency
Lot No
Lot 1
two.2.2) Additional CPV code(s)
- 22120000 - Publications
two.2.3) Place of performance
NUTS codes
- UK - United Kingdom
two.2.4) Description of the procurement
We are looking for an agency that can support us in four main ways:
• Public Affairs and Engagement Strategy design and delivery aligned with overall business objectives in 1) UK Parliament and Whitehall, 2) English regions and to support and deliver activities in devolved nations outside Welsh Public Affairs agency scope, 3) public bodies, 4) non-Government stakeholders 5) civil society
• Strategic and proactive engagement programmes to support business objectives / strategy, and project scopes
• Policy analysis and development for property and outside current retained agency scope. Current retained agencies include but are not limited to, Corporate Communications, Welsh Public Affairs, Welsh Strategic Counsel, Strategic Energy Political and Legislative Counsel and Planning consultants.
• Production of business reports and innovative supporting materials with supporting engagement programmes.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
24
This contract is subject to renewal
Yes
Description of renewals
Possible 1 + 1 year extension options
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
two.2) Description
two.2.1) Title
Corporate Communications Agency
Lot No
Lot 2
two.2.2) Additional CPV code(s)
- 79416100 - Public relations management services
- 79416200 - Public relations consultancy services
two.2.3) Place of performance
NUTS codes
- UK - United Kingdom
two.2.4) Description of the procurement
Through insights with its key audiences, The Crown Estate has identified that greater understanding and visibility of its brand will lead to greater favourability and credibility to deliver on its strategy.
We are looking for an agency that can support us in two main ways:
1) Strategic Corporate Communications advisory – in particular:
• Narrative development
• Strategic corporate communications counsel, including issues management
• Integrated communications campaigns – strategy, content and implementation
• CEO and exec team profiling, communications and engagement, including conferences and speaking opportunities
• Media Training and leadership coaching
• Digital communications strategy
• Media analysis and insights
2) PR and social media delivery – support to deliver communications strategies and campaigns including:
• Creating materials and content
• Selling-in news stories
• Managing social media
• Media monitoring
• Social listening
• Securing interviews and speaking opportunities
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
24
This contract is subject to renewal
Yes
Description of renewals
Possible 1 + 1 year extension options
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
Section three. Legal, economic, financial and technical information
three.1) Conditions for participation
three.1.2) Economic and financial standing
Selection criteria as stated in the procurement documents
three.1.3) Technical and professional ability
Selection criteria as stated in the procurement documents
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Restricted procedure
four.1.3) Information about a framework agreement or a dynamic purchasing system
The procurement involves the establishment of a framework agreement
Framework agreement with a single operator
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: Yes
four.2) Administrative information
four.2.2) Time limit for receipt of tenders or requests to participate
Date
11 September 2024
Local time
5:00am
four.2.3) Estimated date of dispatch of invitations to tender or to participate to selected candidates
20 September 2024
four.2.4) Languages in which tenders or requests to participate may be submitted
English
Section six. Complementary information
six.1) Information about recurrence
This is a recurrent procurement: No
six.4) Procedures for review
six.4.1) Review body
The Crown Estate Commissioners
1 St James’s Market
London
SW1Y 4AH
Sourcingteam@thecrownestate.co.uk
Telephone
+44 2078515000
Country
United Kingdom