Section one: Contracting authority
one.1) Name and addresses
THE UNIVERSITY OF WESTMINSTER
309 Regent Street
LONDON
W1B2HW
Contact
Alison Sylvestre
Telephone
+44 2079115000
Country
United Kingdom
NUTS code
UKI32 - Westminster
Companies House
00977818
Internet address(es)
Main address
Buyer's address
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
Education
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Media Planning & Buying Services Tender
Reference number
DN601320
two.1.2) Main CPV code
- 79340000 - Advertising and marketing services
two.1.3) Type of contract
Services
two.1.4) Short description
The University appointed a strategic partner marketing agency that will help to deliver effective and targeted UK and international marketing campaigns. This will include media buying and planning services, using a combination of digital (including, but not limited to Search Engine Marketing, Social Media Marketing and display) and offline channels (including Out of Home) to achieve campaign and brand objectives.
two.1.6) Information about lots
This contract is divided into lots: No
two.1.7) Total value of the procurement (excluding VAT)
Lowest offer: £200,000 / Highest offer: £350,000 taken into consideration
two.2) Description
two.2.3) Place of performance
NUTS codes
- UK - United Kingdom
two.2.4) Description of the procurement
The University appointed a Service Provider to deliver full media planning and buying activity.
two.2.5) Award criteria
Price
two.2.11) Information about options
Options: No
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Open procedure
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: Yes
four.2) Administrative information
four.2.1) Previous publication concerning this procedure
Notice number: 2022/S 000-008704
Section five. Award of contract
A contract/lot is awarded: Yes
five.2) Award of contract
five.2.1) Date of conclusion of the contract
1 August 2022
five.2.2) Information about tenders
Number of tenders received: 7
The contract has been awarded to a group of economic operators: No
five.2.3) Name and address of the contractor
Hunterlodge Advertising
Hertfordshire
Country
United Kingdom
NUTS code
- UK - United Kingdom
Companies House
2936966
The contractor is an SME
Yes
five.2.4) Information on value of contract/lot (excluding VAT)
Initial estimated total value of the contract/lot: £300,000
Lowest offer: £200,000 / Highest offer: £350,000 taken into consideration
Section six. Complementary information
six.4) Procedures for review
six.4.1) Review body
University of Westminster
London
Country
United Kingdom