Section one: Contracting authority
one.1) Name and addresses
VisitBritain/VisitEngland
3 Grosvenor Gardens
London
SW1W 0BD
Contact
Procurement Team
Country
United Kingdom
Region code
UKI3 - Inner London – West
Internet address(es)
Main address
Buyer's address
https://visitbritain.force.com/s/Welcome
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
Other activity
Tourism
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Communications Planning
Reference number
BTA1672
two.1.2) Main CPV code
- 79340000 - Advertising and marketing services
two.1.3) Type of contract
Services
two.1.4) Short description
VisitBritain sought to procure a Communications Planning supplier to provide a global solution to our Comms Planning needs - creating channel plans and communications strategies for all markets, domestically and in the UK.
This was conducted as a further competition from CCS Framework Campaign Solutions 2 (RM6125).
The proposed contract will be for an initial period of two years with the option to extend for 2 x 12 month periods, so a potential total of 4 years.
two.1.6) Information about lots
This contract is divided into lots: No
two.1.7) Total value of the procurement (excluding VAT)
Value excluding VAT: £2,000,000
two.2) Description
two.2.2) Additional CPV code(s)
- 79340000 - Advertising and marketing services
two.2.3) Place of performance
NUTS codes
- UK - United Kingdom
Main site or place of performance
National
two.2.4) Description of the procurement
VisitBritain sought to procure a Communications Planning supplier to provide a global solution to our Comms Planning needs - creating channel plans and communications strategies for all markets, domestically and in the UK.
This was conducted as a further competition from CCS Framework Campaign Solutions 2 (RM6125).
two.2.5) Award criteria
Quality criterion - Name: Quality / Weighting: 60%
Price - Weighting: 40%
two.2.11) Information about options
Options: No
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Award of a contract without prior publication of a call for competition in the cases listed below
- The procurement falls outside the scope of application of the regulations
Explanation:
This requirement was procured via a further competition using Crown Commercial Services RM6125 Campaign Solutions 2, Lot 2 Media Strategy & Planning. Following the evaluation of tenders received the contract was awarded to the highest scoring supplier against the tender evaluation criteria and weightings.
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: No
Section five. Award of contract
A contract/lot is awarded: Yes
five.2) Award of contract
five.2.1) Date of conclusion of the contract
16 December 2022
five.2.2) Information about tenders
Number of tenders received: 2
Number of tenders received from SMEs: 0
Number of tenders received from tenderers from other EU Member States: 0
Number of tenders received from tenderers from non-EU Member States: 0
Number of tenders received by electronic means: 2
The contract has been awarded to a group of economic operators: No
five.2.3) Name and address of the contractor
MG OMD
Bankside 3, 90 - 100 Southwark Street, London, SE1 0SW
London
SE1 0SW
Country
United Kingdom
NUTS code
- UK - United Kingdom
National registration number
02078820
Internet address
The contractor is an SME
No
five.2.4) Information on value of contract/lot (excluding VAT)
Initial estimated total value of the contract/lot: £2,000,000
Total value of the contract/lot: £2,000,000
Section six. Complementary information
six.4) Procedures for review
six.4.1) Review body
VisitBritain/VisitEngland
3 Grosvenor Gardens, Victoria
London
SW1W 0BD
Country
United Kingdom
Internet address
six.4.2) Body responsible for mediation procedures
Royal Court of Justice, The Strand
The High Court, Royal Court of Justice, The Strand, London, WC2A 2LL
London
WC2A 2LL
generaloffice@administrativecourtoffice.justice.gov.uk
Country
United Kingdom
Internet address
six.4.4) Service from which information about the review procedure may be obtained
VisitBritain/VisitEngland
3 Grosvenor Gardens
London
SW1W 0BD
Country
United Kingdom