Scope
Description
The Electoral Commission is the independent body which oversees elections and regulates political finance in the UK. We work to promote public confidence in the democratic process and ensure its integrity.
The Electoral Commission intends to commence a procurement process for the provision of creative production and media buying for our public awareness campaigns. This notice intends to alert the market of the upcoming opportunity only.
The successful agency will plan media strategies and buy media inventory and/or advertising space across the following (but not limited to), media channels:
TV advertising
Broadcast video on demand advertising
Radio advertising
Print advertising
Out of home advertising
Digital display advertising
Paid social
Paid search
They will also be responsible for creative strategy and will plan, create and produce the relevant assets for the chosen media channels. If relevant, they will also design the creative for any new public awareness campaigns.
The Electoral Commission's anticipated annual budget is £9m per annum [over 3 years]. This figure does not include spend incurred for unscheduled elections, nor does it include costs that may arise from legislative changes that may impact the Commission's work.
Total value (estimated)
- £22,500,000 excluding VAT
- £27,000,000 including VAT
Above the relevant threshold
Contract dates (estimated)
- 16 June 2026 to 15 June 2029
- 3 years
Main procurement category
Services
CPV classifications
- 79340000 - Advertising and marketing services
Engagement
Engagement deadline
31 July 2026
Engagement process description
Online Meet the buyer event planned for 5th June 2025
Contracting authority
The Electoral Commission
- Public Procurement Organisation Number: PHYY-1292-MMXL
3 Bunhill Row
London
EC1Y 8YZ
United Kingdom
Region: UKI43 - Haringey and Islington
Organisation type: Public undertaking (commercial organisation subject to public authority oversight)