Contract

(NU/1589 – 68) Postgraduate and Undergraduate Tracking and Insight Products

  • Newcastle University

F03: Contract award notice

Notice identifier: 2022/S 000-020764

Procurement identifier (OCID): ocds-h6vhtk-03574f

Published 29 July 2022, 11:04am



Section one: Contracting authority

one.1) Name and addresses

Newcastle University

Newcastle University, King's Gate

Newcastle upon Tyne

NE1 7RU

Email

purchasing@ncl.ac.uk

Country

United Kingdom

Region code

UK - United Kingdom

Internet address(es)

Main address

https://www.ncl.ac.uk

Buyer's address

https://www.ncl.ac.uk

one.2) Information about joint procurement

The contract is awarded by a central purchasing body

one.4) Type of the contracting authority

Body governed by public law

one.5) Main activity

Education


Section two: Object

two.1) Scope of the procurement

two.1.1) Title

(NU/1589 – 68) Postgraduate and Undergraduate Tracking and Insight Products

Reference number

DN622153

two.1.2) Main CPV code

  • 79000000 - Business services: law, marketing, consulting, recruitment, printing and security

two.1.3) Type of contract

Services

two.1.4) Short description

We are seeking to appoint a supplier to provide continuous tracking data on HE applicant needs, intentions, motivations, and decisions across both the undergraduate and postgraduate markets.

The supplier specifically is required to provide the following products and services:

Products

1) Access to Undergraduate Applicant key trends, tracking their changing needs, intentions, motivations, and decisions based on annual data collection from 2006 to the present, including:

a) Exploration of key decision-making factors

b) Benchmarking of all individual UK HEI’s performance

c) Benchmarking of key trends based on subject choice

d) Filtering at demographic, institutional, academic, attitudinal, and user segmentation levels

e) Qualitative and emotional drivers – fully explorable verbatim comments to highlight key research areas

2) Access to Postgraduate Applicant key trends, tracking their changing needs, intentions, motivations, and decisions based on annual data collection from 2013 to the present, including:

a) Exploration of key decision-making factors

b) Benchmarking of all individual UK HEI’s performance

c) Benchmarking of key trends based on subject choice

d) Filtering at demographic, institutional, academic, attitudinal and user segmentation levels

e) Qualitative and emotional drivers – fully explorable verbatim comments to highlight key research areas

Services

1) Direct access to a suite of dashboards to fully explore the data at a granular level across these 2 key market areas: Undergraduate, Postgraduate

2) Annual workshops to deep dive on key analysis areas with the suppliers’ senior researchers, access to periodic expert trends and insight reports based on the latest data from the tracking suite and opportunities to form student/applicant panels for exploration of key themes.

3) Access to a research panel of 150,000 highly profiled 16-30s, who are available for online surveys, trackers, polling, audience measurement, benchmark studies and other research projects.

4) Provide a single Account Manager for updating and managing the products.

two.1.6) Information about lots

This contract is divided into lots: No

two.1.7) Total value of the procurement (excluding VAT)

Value excluding VAT: £15,500

two.2) Description

two.2.2) Additional CPV code(s)

  • 72210000 - Programming services of packaged software products
  • 48480000 - Sales, marketing and business intelligence software package
  • 48481000 - Sales or marketing software package
  • 79413000 - Marketing management consultancy services
  • 79342000 - Marketing services
  • 72212481 - Sales or marketing software development services
  • 72212480 - Sales, marketing and business intelligence software development services

two.2.3) Place of performance

NUTS codes
  • UK - United Kingdom

two.2.4) Description of the procurement

We are seeking to appoint a supplier to provide continuous tracking data on HE applicant needs, intentions, motivations, and decisions across both the undergraduate and postgraduate markets.

The supplier specifically is required to provide the following products and services:

Products

1) Access to Undergraduate Applicant key trends, tracking their changing needs, intentions, motivations, and decisions based on annual data collection from 2006 to the present, including:

a) Exploration of key decision-making factors

b) Benchmarking of all individual UK HEI’s performance

c) Benchmarking of key trends based on subject choice

d) Filtering at demographic, institutional, academic, attitudinal, and user segmentation levels

e) Qualitative and emotional drivers – fully explorable verbatim comments to highlight key research areas

2) Access to Postgraduate Applicant key trends, tracking their changing needs, intentions, motivations, and decisions based on annual data collection from 2013 to the present, including:

a) Exploration of key decision-making factors

b) Benchmarking of all individual UK HEI’s performance

c) Benchmarking of key trends based on subject choice

d) Filtering at demographic, institutional, academic, attitudinal and user segmentation levels

e) Qualitative and emotional drivers – fully explorable verbatim comments to highlight key research areas

Services

1) Direct access to a suite of dashboards to fully explore the data at a granular level across these 2 key market areas: Undergraduate, Postgraduate

2) Annual workshops to deep dive on key analysis areas with the suppliers’ senior researchers, access to periodic expert trends and insight reports based on the latest data from the tracking suite and opportunities to form student/applicant panels for exploration of key themes.

3) Access to a research panel of 150,000 highly profiled 16-30s, who are available for online surveys, trackers, polling, audience measurement, benchmark studies and other research projects.

4) Provide a single Account Manager for updating and managing the products.

two.2.5) Award criteria

Quality criterion - Name: Ability to meet the Requirements / Weighting: P/F

Quality criterion - Name: Ability to meet the Requirements / Weighting: P/F

Cost criterion - Name: Associated costs and fees / Weighting: 25

two.2.11) Information about options

Options: No

two.2.13) Information about European Union Funds

The procurement is related to a project and/or programme financed by European Union funds: No


Section four. Procedure

four.1) Description

four.1.1) Type of procedure

Restricted procedure

four.1.3) Information about a framework agreement or a dynamic purchasing system

The procurement involves the setting up of a dynamic purchasing system

four.1.6) Information about electronic auction

An electronic auction will be used

four.1.8) Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: No

four.2) Administrative information

four.2.1) Previous publication concerning this procedure

Notice number: 2020/S 129-318079


Section five. Award of contract

Contract No

NU/1589-16

Lot No

3

Title

(NU/1589 – 68) Postgraduate and Undergraduate Tracking and Insight Products

A contract/lot is awarded: Yes

five.2) Award of contract

five.2.1) Date of conclusion of the contract

27 July 2022

five.2.2) Information about tenders

Number of tenders received: 1

Number of tenders received from SMEs: 1

Number of tenders received from tenderers from other EU Member States: 1

Number of tenders received from tenderers from non-EU Member States: 0

Number of tenders received by electronic means: 1

The contract has been awarded to a group of economic operators: No

five.2.3) Name and address of the contractor

YouthSight

6th Floor Crystal Gate 28/30 Worship Street

London

EC2A 2AH

Country

United Kingdom

NUTS code
  • UK - United Kingdom
The contractor is an SME

Yes

five.2.4) Information on value of contract/lot (excluding VAT)

Total value of the contract/lot: £12,750


Section six. Complementary information

six.4) Procedures for review

six.4.1) Review body

Newcastle University

Tyne and Wear

Country

United Kingdom

six.4.2) Body responsible for mediation procedures

Newcastle University

Tyne and Wear

Country

United Kingdom

six.4.3) Review procedure

Precise information on deadline(s) for review procedures

The University will incorporate a standstill period at the point information on the award of the

contract is communicated to tenderers. That notification will provide full information on the

award decision. The standstill period, which will be for a minimum of 10 calendar days,

provides time for unsuccessful tenderers to challenge the award decision before the

contract is entered into.

The Public Contracts Regulations 2015 (SI 2015 No 102) provide for aggrieved parties who

have been harmed or are at risk of harm by a breach of the rules to take action in the High

Court (England, Wales and Northern Ireland) within 30 days of knowledge or constructive

knowledge of breach.

six.4.4) Service from which information about the review procedure may be obtained

Newcastle University

Tyne and Wear

Country

United Kingdom