Section one: Contracting authority
one.1) Name and addresses
Swansea University
Procurement Office, Swansea University, Singleton Park
Swansea
SA2 8PP
Telephone
+44 1792602779
Country
United Kingdom
NUTS code
UKL18 - Swansea
Internet address(es)
Main address
Buyer's address
https://www.sell2wales.gov.wales/search/Search_AuthProfile.aspx?ID=AA0345
one.2) Information about joint procurement
The contract is awarded by a central purchasing body
one.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge, at
https://etenderwales.bravosolution.co.uk
Additional information can be obtained from the above-mentioned address
Tenders or requests to participate must be submitted electronically via
https://etenderwales.bravosolution.co.uk
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
Education
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
SU199(23) Marketing and Student Recruitment Services in Malaysia & Southeast Asia
Reference number
SU199(23)
two.1.2) Main CPV code
- 79600000 - Recruitment services
two.1.3) Type of contract
Services
two.1.4) Short description
Swansea University is seeking a company with the ability to support and deliver marketing and student recruitment activity in Southeast Asia on our behalf. The aim of this is to support the University’s strategy in Southeast Asia of increasing undergraduate and postgraduate student market share and to grow student enrolments. This will `be through a variety of channels including TNE partnerships. We will require one member of staff who will be exclusively dedicated to Swansea University activity, and the company should have the capacity to increase this number if required. We require the staff member to be at manager level, with at least five years' experience in a similar role within higher education in Malaysia or a similar market in the region. They will lead on delivering the University’s marketing and recruitment activity and will have a sales driven approach to help improve conversion of students to enrolments; they will have knowledge of UK higher education, and will be a confident communicator,
The supplier must limit their fees to only include set up and for costs relating to the management of the staff. All other costs must only be payable on variable costs and actuals, which will be agreed in advance. The company must, when requested, provide receipts and monthly reports on the return on investment of the staff activity as well as the marketing activity, in a timely manner.
The University estimates a total contract value of approximately GBP 356,500.00 over the maximum four year period. The contract will be for an initial 2 year period with an option to extend for a further two years (2+2), subject to funds and performance. The University will reserve the right to increase this amount up to an additional 50% upon agreement by both parties.
two.1.5) Estimated total value
Value excluding VAT: £356,500
two.1.6) Information about lots
This contract is divided into lots: No
two.2) Description
two.2.2) Additional CPV code(s)
- 79342100 - Direct marketing services
- 79340000 - Advertising and marketing services
- 79600000 - Recruitment services
two.2.3) Place of performance
NUTS codes
- AE - United Arab Emirates
two.2.4) Description of the procurement
Swansea University is seeking a company with the ability to support and deliver marketing and student recruitment activity in Southeast Asia on our behalf. The aim of this is to support the University’s strategy in Southeast Asia of increasing undergraduate and postgraduate student market share and to grow student enrolments. This will `be through a variety of channels including TNE partnerships. We will require one member of staff who will be exclusively dedicated to Swansea University activity, and the company should have the capacity to increase this number if required. We require the staff member to be at manager level, with at least five years' experience in a similar role within higher education in Malaysia or a similar market in the region. They will lead on delivering the University’s marketing and recruitment activity and will have a sales driven approach to help improve conversion of students to enrolments; they will have knowledge of UK higher education, and will be a confident communicator,
The supplier must limit their fees to only include set up and for costs relating to the management of the staff. All other costs must only be payable on variable costs and actuals, which will be agreed in advance. The company must, when requested, provide receipts and monthly reports on the return on investment of the staff activity as well as the marketing activity, in a timely manner.
The University estimates a total contract value of approximately GBP 356,500.00 over the maximum four year period. The contract will be for an initial 2 year period with an option to extend for a further two years (2+2), subject to funds and performance. The University will reserve the right to increase this amount up to an additional 50% upon agreement by both parties.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
48
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: Yes
two.2.11) Information about options
Options: No
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
Section three. Legal, economic, financial and technical information
three.1) Conditions for participation
three.1.2) Economic and financial standing
Selection criteria as stated in the procurement documents
three.1.3) Technical and professional ability
Selection criteria as stated in the procurement documents
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Open procedure
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: Yes
four.2) Administrative information
four.2.2) Time limit for receipt of tenders or requests to participate
Date
21 August 2023
Local time
2:00pm
four.2.4) Languages in which tenders or requests to participate may be submitted
English, Welsh
four.2.6) Minimum time frame during which the tenderer must maintain the tender
Duration in months: 3 (from the date stated for receipt of tender)
four.2.7) Conditions for opening of tenders
Date
21 August 2023
Local time
2:00pm
Section six. Complementary information
six.1) Information about recurrence
This is a recurrent procurement: No
six.2) Information about electronic workflows
Electronic invoicing will be accepted
Electronic payment will be used
six.3) Additional information
NOTE: The authority is using eTenderwales to carry out this procurement process. To obtain further information record your interest on Sell2Wales at https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=133263
(WA Ref:133263)
The buyer considers that this contract is suitable for consortia.
six.4) Procedures for review
six.4.1) Review body
High Court
Royal Courts of Justice, The Strand
London
WC2A 2LL
Telephone
+44 2079477501
Country
United Kingdom