Section one: Contracting authority
one.1) Name and addresses
Newcastle University
Newcastle University, King's Gate
Newcastle upon Tyne
NE1 7RU
Contact
Natalie Morton
Telephone
+44 1912086220
Country
United Kingdom
NUTS code
UK - United Kingdom
Internet address(es)
Main address
Buyer's address
one.2) Information about joint procurement
The contract is awarded by a central purchasing body
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
Education
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
(NU/1589-32) Wellcome Trust Translational Partnership (WTTP) Website and Content Development
Reference number
DN554156
two.1.2) Main CPV code
- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security
two.1.3) Type of contract
Services
two.1.4) Short description
We are seeking to appoint a supplier to work with the WTTP (Wellcome Trust Translational Partnership) to design and build a new website, with an optimal user experience and interactive infographics to display complex information.
The development of our new website should be informed by user experience, search engine optimisation and be creatively designed to express a complex landscape in a clear format.
The supplier is required to provide the following deliverables and services:
a) The supplier must be able to provide and demonstrate strong project management skills in delivering this website. It is being built to strict timescales and involves key stakeholders within the University. The account management should take the form of regular weekly meetings and daily updates on progress made, identifying issues as they arise and seeking to actively overcome them in collaboration with the University
b) Use the outputs of the user research and proto personas to develop clear top tasks and user journeys for each audience
c) Use the outputs of the user research and proto personas to identify key words for SEO
d) Develop the website on the ncl.ac.uk website using the TerminalFour v8 template and the existing Content Management System
e) Develop the information architecture for the website
f) Develop the new website using accessibility, performance and usability best practices whilst adhering to University web standards
g) Develop and incorporate two interactive infographics to display content
h) Provide a searchable format for sharing information related to different facilities, infrastructure and funding that can easily be maintained and added to after initial build
i) Provide a full QA review of the site for accessibility, usability and performance optimisation before final sign-off for go-live.
j) Provide copywriting of content to University writing for web standards to ensure consistency and use of keywords across the site
k) Set-up tracking and analytics reports/dashboard for the ongoing performance reporting and development of the site
two.1.6) Information about lots
This contract is divided into lots: No
two.1.7) Total value of the procurement (excluding VAT)
Value excluding VAT: £25,000
two.2) Description
two.2.2) Additional CPV code(s)
- 72210000 - Programming services of packaged software products
- 48480000 - Sales, marketing and business intelligence software package
- 48481000 - Sales or marketing software package
- 79413000 - Marketing management consultancy services
- 79342000 - Marketing services
- 72212481 - Sales or marketing software development services
- 72212480 - Sales, marketing and business intelligence software development services
two.2.3) Place of performance
NUTS codes
- UK - United Kingdom
two.2.4) Description of the procurement
Newcastle University invites bids to join a Dynamic Purchasing System it is establishing for
the supply of a range of marketing services.
The Newcastle University Marketing Department is a comprehensive, world-class marketing
team dedicated to serving our partners, academics and students. This DPS will also be used
for marketing across the entire University and is not limited to the central team.
Our vision for marketing at Newcastle encompasses the following:
• embracing a ‘digital first’ approach;
• encouraging our team through personal growth;
• engaging with our clients and audiences;
• delivering an exceptional marketing strategy.
There will be six lots on this DPS:
1) web services, SEO and digital content;
2) graphic design and print, branding, copywriting;
3) programmatic advertising management, media buying, public relations;
4) social media, paid search and paid social;
Page 5 to 9
5) international;
6) platforms
two.2.5) Award criteria
Quality criterion - Name: Ability to meet programme timeline / Weighting: P/F
Quality criterion - Name: Quality: Ability to meet the Task Description / Weighting: 40
Quality criterion - Name: Portfolio examples of similar content / Weighting: 30
Price - Weighting: 30
two.2.11) Information about options
Options: No
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Restricted procedure
four.1.3) Information about a framework agreement or a dynamic purchasing system
The procurement involves the setting up of a dynamic purchasing system
four.1.6) Information about electronic auction
An electronic auction will be used
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: No
four.2) Administrative information
four.2.1) Previous publication concerning this procedure
Notice number: 2020/S 129-318079
Section five. Award of contract
Contract No
NU/1589-32
Lot No
1
Title
(NU/1589-32) Wellcome Trust Translational Partnership (WTTP) Website and Content Development
A contract/lot is awarded: Yes
five.2) Award of contract
five.2.1) Date of conclusion of the contract
4 August 2021
five.2.2) Information about tenders
Number of tenders received: 2
Number of tenders received from SMEs: 2
Number of tenders received from tenderers from other EU Member States: 2
Number of tenders received from tenderers from non-EU Member States: 0
Number of tenders received by electronic means: 2
The contract has been awarded to a group of economic operators: No
five.2.3) Name and address of the contractor
Consider Creative
35 Charles Square
London
N1 6HT
Country
United Kingdom
NUTS code
- UK - United Kingdom
The contractor is an SME
Yes
five.2.4) Information on value of contract/lot (excluding VAT)
Total value of the contract/lot: £20,720
Section six. Complementary information
six.4) Procedures for review
six.4.1) Review body
Newcastle University
Tyne and Wear
NE1 7RU
Country
United Kingdom
six.4.2) Body responsible for mediation procedures
Newcastle University
Tyne and Wear
Country
United Kingdom
six.4.3) Review procedure
Precise information on deadline(s) for review procedures
The University will incorporate a standstill period at the point information on the award of the
contract is communicated to tenderers. That notification will provide full information on the
award decision. The standstill period, which will be for a minimum of 10 calendar days,
provides time for unsuccessful tenderers to challenge the award decision before the
contract is entered into.
The Public Contracts Regulations 2015 (SI 2015 No 102) provide for aggrieved parties who
have been harmed or are at risk of harm by a breach of the rules to take action in the High
Court (England, Wales and Northern Ireland) within 30 days of knowledge or constructive
knowledge of breach.
six.4.4) Service from which information about the review procedure may be obtained
Newcastle University
Tyne and Wear
Country
United Kingdom