Section one: Contracting authority
one.1) Name and addresses
British Council
1 Redman Place
London
E20 1JQ
Contact
Brian D'Mello
brian.dmello@britishcouncil.org
Country
United Kingdom
NUTS code
UK - United Kingdom
Internet address(es)
Main address
Buyer's address
https://in-tendhost.co.uk/britishcouncil
one.3) Communication
Access to the procurement documents is restricted. Further information can be obtained at
https://in-tendhost.co.uk/britishcouncil
Additional information can be obtained from the above-mentioned address
Tenders or requests to participate must be submitted electronically via
https://in-tendhost.co.uk/britishcouncil
Tenders or requests to participate must be submitted to the above-mentioned address
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
Other activity
Registered Charity
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Digital Content, Graphics Production, Marketing Campaign Delivery: British Pavilion at the Venice Biennale
Reference number
BC/02473
two.1.2) Main CPV code
- 79415000 - Production management consultancy services
two.1.3) Type of contract
Services
two.1.4) Short description
The British Council is tendering for the supply of an integrated service to support its annual exhibitions and global marketing campaign for the British Pavilion at the Venice Biennale. The service will cover the development, production and project management of assets and content which will stimulate engagement with the British Pavilion across a physical audience of over 400,000, and devise and deliver a global digital marketing campaign with a reach of around half a million.Acting as the main point of contact for the British Council for these services, the Service Provider will be responsible for planning, overseeing and managing all workstreams in line with specifications. The Service Provider will ensure that relationships with the British Council are managed effectively, contracts with any subcontractors are in place and payments are processed efficiently. It is not essential that the Supplier has in-house capacity to undertake all of these workstreams, though Suppliers will nee
two.1.6) Information about lots
This contract is divided into lots: No
two.2) Description
two.2.2) Additional CPV code(s)
- 79415000 - Production management consultancy services
- 79421000 - Project-management services other than for construction work
- 79342000 - Marketing services
- 92310000 - Artistic and literary creation and interpretation services
- 92111210 - Advertising film production
- 79415200 - Design consultancy services
two.2.3) Place of performance
NUTS codes
- UK - United Kingdom
Main site or place of performance
This contract will be managed from the United Kingdom, but the services will be delivered in Venice.
two.2.4) Description of the procurement
The British Council is tendering for the supply of an integrated service to support its operations at the British Pavilion in Venice. The service will cover the development, production and project management of assets and content which will stimulate engagement with the British Pavilion across a physical audience of over 400,000, and devise and deliver a global digital marketing campaign with a reach of around half a million.Acting as the main point of contact for the British Council for these services, the Service Provider will be responsible for planning, overseeing and managing all workstreams in line with specifications. The Service Provider will ensure that relationships with the British Council are managed effectively, contracts with any subcontractors are in place and payments are processed efficiently.The Supplier will work across a number of related workstreams: graphic design, digital content production, marketing campaign delivery and photography; to produce relevant and engaging creative responses to the brief for the British Pavilion each year. It is not essential that the Supplier has in-house capacity to undertake all of these workstreams, though Suppliers will need to demonstrate experience and ability in project management and subcontracting in each of the workstreams in the contract. The British Council does not require the same subcontractors to be commissioned by the Service Provider for each annual edition of the British Pavilion as the priority will be for a unique response to the artist / curator’s creative concept for each exhibition.The British Council requires a single Project Manager to be nominated and this role will be essential in working within the overall timescale, budget and quality requirements of the British Council. The Project Manager should have experience of managing budgets and leading teams and be experienced in delivering projects covering the areas in scope of this contract.Graphic DesignEach year, the British Council will issue a creative brief to inform the development of an appropriate visual identity for the British Pavilion. It is vital that the visual identify responds sensitively and with creativity to the specific theme, the practise of the artist / curator and the concept for exhibition design. The creation and application of a graphic visual identity for the British Council commission at the Venice Biennale is essential to bring together and give coherence to diverse range of assets and activity including built elements of the exhibition, signage, interpretation, and digital marketing collateral. A production budget of up to £20K will be devolved to the Service Provider for physical assets.Content ProductionThe British Council commissions and produces a digital content package (films and social media optimised video/digital content), which form a key and central part of the British Council’s global marketing, PR and communications campaign around this flagship programme. We require the annual planning and production of this package, which will provide global online audiences with an authentic and engaging experience of the British Pavilion exhibition. It may also provide additional editorial/curatorial interpretation to complement the physical exhibition.PhotographyThe British Council requires a series of professional photographs of the British Pavilion exhibition for use across the official exhibition catalogue, marketing materials and distribution to press and media on the day of the official Preview. Marketing CampaignWe require external support to devise, plan and deliver our annual global digital marketing campaign for the British Pavilion exhibition. Each year we produce a campaign toolkit, comprising video content, images, digital visual assets and prepared social media copy, which is distributed to our global marketing colleagues for dissemination through local digital and social media channels.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
24
This contract is subject to renewal
Yes
Description of renewals
2 Years with optional 2 Year Extension
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
two.2.14) Additional information
Tender value £150,000 per year. Includes devolved Graphics Production Budget of £20K and devolved Paid Promotion Budget of £5K.2 Years with optional 2 Year Extension. Total Contract Value (four years) £600K.
Section three. Legal, economic, financial and technical information
three.1) Conditions for participation
three.1.2) Economic and financial standing
Selection criteria as stated in the procurement documents
three.1.3) Technical and professional ability
Selection criteria as stated in the procurement documents
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Open procedure
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: Yes
four.2) Administrative information
four.2.2) Time limit for receipt of tenders or requests to participate
Date
17 August 2022
Local time
10:00am
four.2.4) Languages in which tenders or requests to participate may be submitted
English
four.2.7) Conditions for opening of tenders
Date
17 August 2022
Local time
10:15am
Section six. Complementary information
six.1) Information about recurrence
This is a recurrent procurement: No
six.3) Additional information
If you are interested in expressing an interest and/or bidding for this project, please go to https://in-tendhost.co.uk/britishcouncil . You may then have to register your company before you can express an interest for this project and get access the documents.
six.4) Procedures for review
six.4.1) Review body
The High Court Royal Courts of Justice
Royal Courts of Justice Strand
London
WC2A 2LL
Country
United Kingdom