Section one: Contracting authority
one.1) Name and addresses
Department for Transport
London
Country
United Kingdom
Region code
UK - United Kingdom
Internet address(es)
Main address
one.4) Type of the contracting authority
Ministry or any other national or federal authority
one.5) Main activity
General public services
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Communications Quantitative Call-Off Contract
two.1.2) Main CPV code
- 79310000 - Market research services
two.1.3) Type of contract
Services
two.1.4) Short description
Once appointed, the successful Agency will be required to provide the following
research services for the Client:
4.1.1 Research Services and Analysis: A programme of cost-effective research
and analysis services across the Client’s Marketing and low and no-cost
communication campaigns, measuring and benchmarking key attitudinal
and behavioural shifts, and delivering other research services as new needs
emerge.
4.1.2 Campaign Tracking and Evaluation: continuing the tracking and
evaluation of the THINK! road safety campaign and the inclusive transport
campaign, as well as bi-annual THINK! Omnibus tracking research. Deliver
the Transport Perceptions Tracker to measure awareness and confidence in
the Client’s low and no-cost communications.
4.1.3 Methodology and Insights: use consistent and comparable methodology,
present insights and recommendations based on results, and respond to
briefs and challenges with innovative and cost-effective research solutions.
4.1.4 Account Management: provide a professional, strong, effective and stable
core management team for the Client.
4.1.5 Emerging projects: the Department for Transport, its Agencies and
relevant delivery partners may also access the contract for quantitative
research services for further projects as they arise, such as our Travel
Confidence Tracker, which measures attitudes towards international travel.
This may include the need to conduct research with businesses (b2b), as
well as the wider UK public (b2c).
two.1.6) Information about lots
This contract is divided into lots: No
two.1.7) Total value of the procurement (excluding VAT)
Value excluding VAT: £3,000,000
two.2) Description
two.2.3) Place of performance
NUTS codes
- UK - United Kingdom
two.2.4) Description of the procurement
Once appointed, the successful Agency will be required to provide the following
research services for the Client:
- Research Services and Analysis: A programme of cost-effective research
and analysis services across the Client’s Marketing and low and no-cost
communication campaigns, measuring and benchmarking key attitudinal
and behavioural shifts, and delivering other research services as new needs
emerge.
- Campaign Tracking and Evaluation: continuing the tracking and
evaluation of the THINK! road safety campaign and the inclusive transport
campaign, as well as bi-annual THINK! Omnibus tracking research. Deliver
the Transport Perceptions Tracker to measure awareness and confidence in
the Client’s low and no-cost communications.
- Methodology and Insights: use consistent and comparable methodology,
present insights and recommendations based on results, and respond to
briefs and challenges with innovative and cost-effective research solutions.
- Account Management: provide a professional, strong, effective and stable
core management team for the Client.
- Emerging projects: the Department for Transport, its Agencies and
relevant delivery partners may also access the contract for quantitative
research services for further projects as they arise, such as our Travel
Confidence Tracker, which measures attitudes towards international travel.
This may include the need to conduct research with businesses (b2b), as
well as the wider UK public (b2c).
two.2.5) Award criteria
Quality criterion - Name: quality / Weighting: 70
Quality criterion - Name: social value / Weighting: 10
Cost criterion - Name: price / Weighting: 20
two.2.11) Information about options
Options: No
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Award of a contract without prior publication of a call for competition in the cases listed below
- The procurement falls outside the scope of application of the regulations
Explanation:
The opportunity was undertaken via a call-off competition from an existing CCS Framework
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: No
Section five. Award of contract
Contract No
TCOM3064
Title
Communications Quantitative Call-Off Contract
A contract/lot is awarded: Yes
five.2) Award of contract
five.2.1) Date of conclusion of the contract
7 June 2024
five.2.2) Information about tenders
Number of tenders received: 3
The contract has been awarded to a group of economic operators: No
five.2.3) Name and address of the contractor
Verian Group UK Ltd
London
Country
United Kingdom
NUTS code
- UK - United Kingdom
The contractor is an SME
No
five.2.4) Information on value of contract/lot (excluding VAT)
Initial estimated total value of the contract/lot: £3,000,000
Total value of the contract/lot: £2,250,000
Section six. Complementary information
six.4) Procedures for review
six.4.1) Review body
Cabinet Office
London
Country
United Kingdom