Section one: Contracting authority
one.1) Name and addresses
UNIVERSITY OF DERBY
Kedleston Road
DERBY
DE221GB
Contact
Procurement Team
Telephone
+44 1332591094
Country
United Kingdom
Region code
UKF11 - Derby
Companies House
3079282
Internet address(es)
Main address
one.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge, at
Additional information can be obtained from the above-mentioned address
Tenders or requests to participate must be submitted electronically via
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
Education
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Marketing and Advertising Services
two.1.2) Main CPV code
- 79340000 - Advertising and marketing services
two.1.3) Type of contract
Services
two.1.4) Short description
The University of Derby is seeking to appoint a contractor to manage and deliver marketing and advertising services.
The appointed contractor will be required to work with the University's External Relations department to provide proactive strategic and tactical media buying services to complement the University's core marketing activities. This will include digital and Out of Hours.
two.1.6) Information about lots
This contract is divided into lots: No
two.2) Description
two.2.2) Additional CPV code(s)
- 79340000 - Advertising and marketing services
two.2.3) Place of performance
NUTS codes
- UKF1 - Derbyshire and Nottinghamshire
two.2.4) Description of the procurement
The University of Derby is seeking to appoint a contractor for a marketing and advertising contract. The appointed contractor will be required to work with the University's External Relations department to provide proactive strategic and tactical media buying services to complement the University's core marketing activities. This will include digital and Out of Hours.
The contract duration is for one year from the contract start date with the option to extend for one year plus one further year. The estimated value of the services will be between £500,000 and up to a maximum of £1,500,000 million (excluding VAT) over the one year of the contract.
The appointed contractor will support the University's strategic objectives - including building brand awareness, enhancing engagement and, importantly, increasing student recruitment numbers. The success of this relationship will be measured on the effectiveness of the contractor to support undergraduate and postgraduate recruitment activity, generating enquiries that positively impact application and enrolment figures.
The supplier should have a good understanding of the student journey during the application process and key milestones.
Further details about the service is set out in the tender information.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
12
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Open procedure
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: Yes
four.2) Administrative information
four.2.2) Time limit for receipt of tenders or requests to participate
Date
31 July 2023
Local time
12:00pm
four.2.4) Languages in which tenders or requests to participate may be submitted
English
four.2.7) Conditions for opening of tenders
Date
31 July 2023
Local time
12:01pm
Section six. Complementary information
six.1) Information about recurrence
This is a recurrent procurement: No
six.4) Procedures for review
six.4.1) Review body
University of Derby
Derby
Country
United Kingdom