Section one: Contracting authority
one.1) Name and addresses
Transport for London
5 Endeavour Square
London
E201JN
Contact
Mark Flegg
Country
United Kingdom
Region code
UKI41 - Hackney and Newham
Companies House
06745516
Internet address(es)
Main address
https://www.tfl.gov.uk/info-for/suppliers-and-contractors/
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
General public services
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Marketing Activities
Reference number
TfL 96808
two.1.2) Main CPV code
- 79342000 - Marketing services
two.1.3) Type of contract
Services
two.1.4) Short description
Provide full creative services, including but not limited to, strategic campaign direction, design, multimedia output, event and experiential, print and installation as required. This will work closely with Places for London
two.1.6) Information about lots
This contract is divided into lots: No
two.1.7) Total value of the procurement (excluding VAT)
Lowest offer: £1 / Highest offer: £833,250 taken into consideration
two.2) Description
two.2.3) Place of performance
NUTS codes
- UKC - North East (England)
- UKD - North West (England)
- UKE - Yorkshire and the Humber
- UKF - East Midlands (England)
- UKG - West Midlands (England)
- UKH - East of England
- UKI - London
- UKJ - South East (England)
- UKK - South West (England)
two.2.4) Description of the procurement
Places for London (Places), needs the support of external creative agencies to assist them with meeting the BU annual turnover figure of £89m, which provides significant income into TfL and is set to grow considerably over the coming years. Whilst the needs of Places are similar to TfL, they differ mainly in the target audience, with their main target audiences being business to business (B2B). This along with a property derived backdrop, the supply bases are of a similar nature but differ slightly.
Places requirements include the manufacturing of large print format campaign artwork, as well as technical aspects including survey sites, create artwork schematics and safely install artwork within both operational and non-operational settings.
two.2.5) Award criteria
Cost criterion - Name: Financial / Weighting: 40
Cost criterion - Name: Techncial / Weighting: 60
two.2.11) Information about options
Options: Yes
Description of options
This is a two year contract with the option to extend plus 1, plus 1
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Award of a contract without prior publication of a call for competition in the cases listed below
- The procurement falls outside the scope of application of the regulations
Explanation:
Call off from CCS RM6124 DPS - Under PCR2015.
Categories were filtered by selection available on the CCS.
All suppliers were sent an early market engagement to complete and would allow us to register them to SAP Ariba.
An expression of interest, was then sent out to all suppliers a further two times to allow us to register them to SAP Ariba
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: Yes
Section five. Award of contract
Contract No
CW86405 - TfL96808
A contract/lot is awarded: Yes
five.2) Award of contract
five.2.1) Date of conclusion of the contract
16 February 2026
five.2.2) Information about tenders
Number of tenders received: 2
The contract has been awarded to a group of economic operators: No
five.2.3) Name and address of the contractor
Definition Group
London
Country
United Kingdom
NUTS code
- UKI - London
Companies House
14192023
The contractor is an SME
No
five.2.4) Information on value of contract/lot (excluding VAT)
Lowest offer: £1 / Highest offer: £833,250 taken into consideration
Section six. Complementary information
six.4) Procedures for review
six.4.1) Review body
Transport for London
London
Country
United Kingdom