Section one: Contracting authority
one.1) Name and addresses
University of Bedfordshire
University Square
Luton
LU13JU
Contact
Raymond Coffie
Telephone
+44 1582489216
Country
United Kingdom
Region code
UKH21 - Luton
UK Register of Learning Providers (UKPRN number)
University of bedfordshire
Internet address(es)
Main address
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
Education
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Google Adwords, Search, Display and Re-targeting ads
two.1.2) Main CPV code
- 79340000 - Advertising and marketing services
two.1.3) Type of contract
Services
two.1.4) Short description
Google advertising and marketing
two.1.6) Information about lots
This contract is divided into lots: No
two.1.7) Total value of the procurement (excluding VAT)
Value excluding VAT: £300,000
two.2) Description
two.2.3) Place of performance
NUTS codes
- IE - Ireland
two.2.4) Description of the procurement
Clearing-google advertising and marketing
two.2.5) Award criteria
Cost criterion - Name: Price / Weighting: 100
two.2.11) Information about options
Options: No
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Award of a contract without prior publication of a call for competition in the cases listed below
- The procurement falls outside the scope of application of the regulations
Explanation:
Only Google is able to deliver the volumes needed for recruitment in clearing. Advertising with Google has proven to be, ref University statistics, the best source of advertising for Clearing, delivering the greatest volumes of website traffic and ultimately applications.
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: No
four.2) Administrative information
four.2.1) Previous publication concerning this procedure
Notice number: 2025/S 000-007234
Section five. Award of contract
A contract/lot is awarded: Yes
five.2) Award of contract
five.2.1) Date of conclusion of the contract
18 February 2025
five.2.2) Information about tenders
Number of tenders received: 1
The contract has been awarded to a group of economic operators: No
five.2.3) Name and address of the contractor
Google Ireland Limited
Dublin
Country
Ireland
NUTS code
- IE - Ireland
Google Ireland Limited
Google Ireland Limited
The contractor is an SME
No
five.2.4) Information on value of contract/lot (excluding VAT)
Initial estimated total value of the contract/lot: £300,000
Total value of the contract/lot: £300,000
Section six. Complementary information
six.4) Procedures for review
six.4.1) Review body
Public Procurement Review Unit
London
Country
United Kingdom