Scope
Reference
JE24_007
Description
The University of Kent is seeking a supplier to produce engaging and conversion-focused copy for key undergraduate and postgraduate course pages for the University of Kent website. The University is looking for a specialist provider with experience writing course page copy for higher education. The supplier must understand how to take academic course information and translate this into clear and succinct content for key target audiences that make the University of Kent course offer stand out from its competitors. The University is currently undergoing a Website Transformation Project where new course page templates will be developed based on past analysis and best practice. The copy will need to fit into these new templates.
Total value (estimated)
- £60,000 excluding VAT
- £72,000 including VAT
Below the relevant threshold
Contract dates (estimated)
- 1 May 2025 to 21 June 2025
- 1 month, 21 days
Main procurement category
Services
CPV classifications
- 92312211 - Writing agency services
Contract locations
- UKJ44 - East Kent
- UKJ41 - Medway
Participation
This procurement is reserved for
UK suppliers
Particular suitability
- Small and medium-sized enterprises (SME)
- Voluntary, community and social enterprises (VCSE)
Submission
Enquiry deadline
7 April 2025, 12:00pm
Tender submission deadline
11 April 2025, 9:00am
Submission address and any special instructions
Tenders may be submitted electronically
Yes
Award criteria
| Name | Description | Type | Weighting |
|---|---|---|---|
| Technical | Participants must submit a single response to each of the questions listed in the Technical Questionnaire document enclosed at Schedule 8. For each question, only the information you provide within... |
Quality | 65% |
| Commercial | Participants must complete the pricing pro-forma enclosed at Schedule 6. The price will be evaluated as follows. Each Participant's total cost will be compared against the lowest cost submitted. This... |
Cost | 35% |
Procedure
Procedure type
Below threshold - open competition
Contracting authority
University of Kent
- Public Procurement Organisation Number: PDYN-9654-JPQJ
The Registry
Canterbury, Kent
CT2 7NZ
United Kingdom
Region: UKJ44 - East Kent
Organisation type: Public authority - sub-central government