Section one: Contracting authority
one.1) Name and addresses
OFGEM
10 South Colonnade, Canary Wharf
London
E14 4PU
Contact
Kay Meehan
Country
United Kingdom
NUTS code
UKI - London
Internet address(es)
Main address
Buyer's address
https://www.mytenders.co.uk/search/Search_AuthProfile.aspx?ID=AA10021
one.2) Information about joint procurement
The contract is awarded by a central purchasing body
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
General public services
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Media and Social Media Monitoring, Insight and Evaluation
two.1.2) Main CPV code
- 79310000 - Market research services
two.1.3) Type of contract
Services
two.1.4) Short description
The provision of both social media monitoring, and media monitoring services encompassing print, online and broadcast, including the provision of a secure online portal to be used to analyse and evaluate media and generate reports on media coverage as required. This Contract will be delivered through two specific lots:
- Lot 1 – Media Monitoring, Insight and Evaluation
- Lot 2 – Social Media Monitoring, Insight and Evaluation
two.1.6) Information about lots
This contract is divided into lots: Yes
two.1.7) Total value of the procurement (excluding VAT)
Value excluding VAT: £261,792
two.2) Description
two.2.1) Title
Media Monitoring, Insight and Evaluation
Lot No
1
two.2.2) Additional CPV code(s)
- 79342000 - Marketing services
- 79340000 - Advertising and marketing services
- 79300000 - Market and economic research; polling and statistics
- 79310000 - Market research services
- 79311000 - Survey services
- 79311300 - Survey analysis services
- 79312000 - Market-testing services
two.2.3) Place of performance
NUTS codes
- UK - United Kingdom
two.2.4) Description of the procurement
The Media Monitoring Service will include the following elements:
- Print monitoring – complete daily monitoring of specified keywords and topics within regional, national and international print media, including industry and consumer titles. This should be presented within a daily morning summary and include a downloadable PDF copy of each relevant printed article. It should also be available to view and download on the tenderer’s online portal.
- Online monitoring – complete daily monitoring of specified keywords and topics within regional, national and international news website content, as well as monitoring of non-written online content such as infographics and imagery. Links and PDF copies of each relevant online mention should be presented within the daily morning media summary and on the online portal.
- Broadcast media – complete daily monitoring of specified keywords and topics on regional and national television, radio and web broadcasts. Broadcasted items shall be made available in digital form for Ofgem to access via the morning summary and on the online portal.
- Online portal – provision of a secure, online portal in which Ofgem can access, analyse and evaluate media coverage whenever necessary.
- Evaluation and reporting – the provision of human-driven evaluation and reporting of the monitored media for Ofgem, which could be provided monthly or quarterly.
- All media monitoring, analysis and evaluation services detailed in this specification will be provided remotely, i.e., via email and online portal, so no specific sites or facilities are required.
two.2.5) Award criteria
Quality criterion - Name: Technical / Weighting: 80
Price - Weighting: 20
two.2.11) Information about options
Options: No
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
two.2) Description
two.2.1) Title
Social Media Monitoring, Insight and Evaluation
Lot No
2
two.2.2) Additional CPV code(s)
- 72212500 - Communication and multimedia software development services
- 79342000 - Marketing services
- 79340000 - Advertising and marketing services
- 48481000 - Sales or marketing software package
- 48480000 - Sales, marketing and business intelligence software package
- 79300000 - Market and economic research; polling and statistics
- 79310000 - Market research services
- 79312000 - Market-testing services
- 79311000 - Survey services
- 79311300 - Survey analysis services
two.2.3) Place of performance
NUTS codes
- UK - United Kingdom
two.2.4) Description of the procurement
The Social Media Monitoring Service will include the following elements:
- Social Analytics - Access to analytics from a range of social media platforms including, but not limited to, Twitter, Facebook and LinkedIn.
- Share of voice and sentiment analysis – Access to in-built tools that define our share of voice compared to others across social media platforms.
- Custom dashboards – The ability to create a series of custom dashboards relating to specific search terms, filtered by a range of criteria. Dashboards should allow for data visualisation for use in wider impact reporting.
- Advanced search options – The service will allow users to search data in detailed ways e.g., using Boolean to refine search results.
- All social media monitoring, analysis and evaluation services detailed in this specification will be provided remotely, i.e., via email and online portal, so no specific sites or facilities are required
two.2.5) Award criteria
Quality criterion - Name: Technical / Weighting: 80
Price - Weighting: 20
two.2.11) Information about options
Options: No
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Open procedure
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: Yes
four.2) Administrative information
four.2.1) Previous publication concerning this procedure
Notice number: 2022/S 000-035465
Section five. Award of contract
Lot No
1
Title
Media Monitoring, Insight and Evaluation
A contract/lot is awarded: Yes
five.2) Award of contract
five.2.1) Date of conclusion of the contract
31 March 2023
five.2.2) Information about tenders
Number of tenders received: 5
Number of tenders received from SMEs: 3
Number of tenders received from tenderers from other EU Member States: 0
Number of tenders received from tenderers from non-EU Member States: 0
Number of tenders received by electronic means: 5
The contract has been awarded to a group of economic operators: No
five.2.3) Name and address of the contractor
FENIX MEDIA LIMITED, A SUBSIDIARY OF ACCESS INTELLIGENCE PLC
79 Hatton Garden, London
London
EC1N 8AW
Country
United Kingdom
NUTS code
- UK - United Kingdom
The contractor is an SME
Yes
five.2.4) Information on value of contract/lot (excluding VAT)
Total value of the contract/lot: £210,000
Section five. Award of contract
Lot No
2
Title
Social Media Monitoring, Insight and Evaluation
A contract/lot is awarded: Yes
five.2) Award of contract
five.2.1) Date of conclusion of the contract
31 March 2023
five.2.2) Information about tenders
Number of tenders received: 7
Number of tenders received from SMEs: 4
Number of tenders received from tenderers from other EU Member States: 0
Number of tenders received from tenderers from non-EU Member States: 0
Number of tenders received by electronic means: 7
The contract has been awarded to a group of economic operators: No
five.2.3) Name and address of the contractor
FENIX MEDIA LIMITED, A SUBSIDIARY OF ACCESS INTELLIGENCE PLC
79 Hatton Garden, London
London
EC1N 8AW
Country
United Kingdom
NUTS code
- UK - United Kingdom
The contractor is an SME
Yes
five.2.4) Information on value of contract/lot (excluding VAT)
Total value of the contract/lot: £57,000
Section six. Complementary information
six.3) Additional information
(MT Ref:229305)
six.4) Procedures for review
six.4.1) Review body
Public Procurement Review Service
Cabinet Office
London
publicprocurementreview@cabinetoffice.gov.uk
Telephone
+44 3450103503
Country
United Kingdom
Internet address
https://www.gov.uk/government/publications/public-procurement-review-service-scope-and-remit