Section one: Contracting authority
one.1) Name and addresses
NHS Blood and Transplant
500 North Bristol Park
Bristol
BS34 7QH
Contact
Tim Fuke
Country
United Kingdom
Region code
UKK11 - Bristol, City of
Internet address(es)
Main address
Buyer's address
one.3) Communication
Additional information can be obtained from the above-mentioned address
Electronic communication requires the use of tools and devices that are not generally available. Unrestricted and full direct access to these tools and devices is possible, free of charge, at
https://health-family.force.com/s/Welcome
one.4) Type of the contracting authority
Other type
Arms Length Body
one.5) Main activity
Health
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Digital Analytics
two.1.2) Main CPV code
- 72414000 - Web search engine providers
two.1.3) Type of contract
Services
two.1.4) Short description
Prior to commencing a formal procurement process and to help inform our strategy, NHSBT require a digital partner to manage our digital analytic activity across several websites, so NHSBT can manage website performance, evaluate campaigns and identify new opportunities and strategy,
The delivery partner will need support the analysis of key website performance by maintaining the analytical environment and acting as a consultant on digital analytics.
NHSBT are therefore looking to engage with suppliers interested in this opportunity in order to gauge market interest in this field.
two.1.6) Information about lots
This contract is divided into lots: No
two.2) Description
two.2.2) Additional CPV code(s)
- 72260000 - Software-related services
two.2.3) Place of performance
NUTS codes
- UKK1 - Gloucestershire, Wiltshire and Bristol/Bath area
two.2.4) Description of the procurement
We want to enter into an agreement with an Digital Analytics agency to manage our Digital Analytics activity across the following websites:
https://www.blood.co.uk/
https://www.organdonation.nhs.uk/
https://www.nhsbt.nhs.uk/
https://platelets.blood.co.uk/
The Digital Analytics agency will need to manage and develop the analytical environment in Google Analytics including GTM, provide consultancy support and expertise, and develop Digital Analytics strategy. The supplier may also be the need to produce or manage Reporting on an ad hoc basis.
two.2.14) Additional information
We encourage suppliers to send their expression of interest by emailing the address provided no later than the 1st May 2024. All suppliers who express their interest before the date will be send a request for information document and Specification containing further details of the requirement.
two.3) Estimated date of publication of contract notice
1 October 2024
Section four. Procedure
four.1) Description
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: Yes