Section one: Contracting authority
one.1) Name and addresses
Newry Mourne & Down District Council
Monaghan Row
NEWRY
BT358DJ
Contact
Seamus McGeoghegan
Country
United Kingdom
NUTS code
UKN08 - Newry, Mourne and Down
Internet address(es)
Main address
https://www.newrymournedown.org/procurement-and-tenders
Buyer's address
https://www.newrymournedown.org/procurement-and-tenders
one.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge, at
https://www.newrymournedown.org/procurement-and-tenders
Additional information can be obtained from the above-mentioned address
Tenders or requests to participate must be submitted electronically via
https://www.newrymournedown.org/procurement-and-tenders
Tenders or requests to participate must be submitted to the above-mentioned address
one.4) Type of the contracting authority
Regional or local authority
one.5) Main activity
General public services
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Provision of Enterprise, Regeneration and Tourism focused Communication and Engagement services Framework
Reference number
Tender 013/2021
two.1.2) Main CPV code
- 75125000 - Administrative services related to tourism affairs
two.1.3) Type of contract
Services
two.1.4) Short description
A multi-supplier Framework for the provision of Communication and Engagement services comprised of 4 No. Lots as per the table below:
Lot No. Lot Title
1 Communications and Engagement services including:
• Multi Media Campaigns,
• Digital Engagement,
• Content Writing,
• Events management implementation and Promotion,
• Tourism facilities promotion
• Monitoring and Evaluation
2 Graphic Design and print services
3 Website Development
4 Photography and videography services (including Drone)
two.1.5) Estimated total value
Value excluding VAT: £500,000
two.1.6) Information about lots
This contract is divided into lots: Yes
Tenders may be submitted for all lots
two.2) Description
two.2.1) Title
Lot No
1
two.2.2) Additional CPV code(s)
- 75125000 - Administrative services related to tourism affairs
two.2.3) Place of performance
NUTS codes
- UKN - Northern Ireland
two.2.4) Description of the procurement
Lot 1 - Communications and Engagement services - Requirements
Communications and engagement Multi Media Campaigns
• Development of proposals/action plans for communication and Engagement campaigns, including development of all messaging, imagery and design
• Sourcing and /or development of required imagery / photography / videography as required, including development of briefs for photography / videography
• Providing creative direction for campaign
• Management & implementation of above, including all required media buying
• Ensuring value for money and demonstrating a reach into key target markets using a range of media
Digital Engagement
• To recommend and deliver digital marketing initiatives that improves the content creation, digital connections, digital reach and the development of online channels / social media outlets hosted by Council
• This will include but not limited to digital advertising, the engagement of influencers, developing a database of customers that can be targeted in marketing activities etc
Content Writing
• Provide high quality content copywriting services, including scripting of messaging for campaigns, press releases, journal articles, websites, brochures, social media, radio adverts etc
Events management implementation and Promotion
• Planning, organisation & facilitation of workshops / Events / launches / conferences (virtual, hybrid & in person). This would include development of conference content, agenda, Sourcing of speakers, partners, sponsors as required, management of booking platforms, and management of event logistics
• Online event facilitation- provision of software to provide a high quality online workshop/conference experience. Booking facility, networking, recorded content and live content, breakout rooms and polls
• To develop and deliver a marketing, digital and content creation and PR programme for Councils events, programmes and initiatives as required
• Development of Make it Local promotional activities such as Good Food Circle, Farm to Plate initiatives
Tourism facilities
• To develop and deliver a marketing, digital and content creation and PR programme for Councils Tourism facilities including Forest Parks, Museums, Beaches and Attractions
GEOPARK and AONB
• To develop a marketing, digital and content creation and PR programme for Councils Geopark and AONB programmes including built, natural and cultural heritage
Monitoring and Evaluation
• To monitor and measure the effectiveness of the initiatives including relevant KPI's
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.6) Estimated value
Value excluding VAT: £125,000
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Lot No
2
two.2.2) Additional CPV code(s)
- 79822500 - Graphic design services
two.2.3) Place of performance
NUTS codes
- UKN - Northern Ireland
two.2.4) Description of the procurement
Lot 2 - Graphic Design, including: Interpretation, installation and print - Requirements
• Design of media assets, including the sourcing of images as required (media assets are i.e. adverts, leaflets, display signage, brochures, calendars, booklets, newsletters, application forms, events programmes, online graphics, logos, banners etc)
• Media assets to be designed for upload to NMDDC website and social media platforms (Facebook, Twitter etc)
• To engage with NMDDC Marketing and Communications department regarding format of media assets for upload
• Print of media assets as required and delivered to an agreed address
• For individual projects, a review of sources of appropriate photographs, artefacts or related materials to help illustrate chosen themes of each interpretive intervention
• Design and Fit-out of interpretative signage (including write, edit, source images, arrange and pay for copyright permission, print, produce and install all graphics and signage)
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.6) Estimated value
Value excluding VAT: £125,000
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Lot No
3
two.2.2) Additional CPV code(s)
- 72222300 - Information technology services
two.2.3) Place of performance
NUTS codes
- UKN - Northern Ireland
two.2.4) Description of the procurement
Lot 3 - Website Development - Requirements
• Design, custom build and development of website presence
• This would include the development of responsive website design, content creation, Search Engine Optimisation (SEO) and overall website interaction with target market to ensure an exceptional user experience, with integrated social media feeds
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.6) Estimated value
Value excluding VAT: £125,000
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2) Description
two.2.1) Title
Lot No
4
two.2.2) Additional CPV code(s)
- 79961100 - Advertising photography services
two.2.3) Place of performance
NUTS codes
- UKN - Northern Ireland
two.2.4) Description of the procurement
Lot 4 - Photography and videography services (including Drone) - Requirements
• Provision of Photography and Videography as required for campaigns, which include creative direction, video production and video editing, including access to raw footage
• Content should incorporate music and / or voice over as required
• It Is anticipated some element of the videography will include drone footage. It is the responsibility of the service provider to ensure that they have a flyer, operator ID and registration with Civil Aviation Authority (CAA)
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.6) Estimated value
Value excluding VAT: £125,000
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
Section three. Legal, economic, financial and technical information
three.1) Conditions for participation
three.1.1) Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers
List and brief description of conditions
Refer to documentation
three.1.2) Economic and financial standing
Selection criteria as stated in the procurement documents
three.1.3) Technical and professional ability
Selection criteria as stated in the procurement documents
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Open procedure
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: Yes
four.2) Administrative information
four.2.2) Time limit for receipt of tenders or requests to participate
Originally published as:
Date
7 July 2021
Local time
12:00pm
Changed to:
Date
8 July 2021
Local time
12:00pm
See the change notice.
four.2.4) Languages in which tenders or requests to participate may be submitted
English
four.2.7) Conditions for opening of tenders
Date
8 July 2021
Local time
12:00pm
Section six. Complementary information
six.1) Information about recurrence
This is a recurrent procurement: No
six.4) Procedures for review
six.4.1) Review body
Royal Courts of Justice
Belfast
BT1 3JF
Telephone
+44 2890235111
Country
United Kingdom