Scope
Reference
C422851
Description
Subscription to a planning tool which will enable DHSC to build UK audience profiles and inform campaign and media targeting strategies, which will contribute to better public health outcomes.
Contract 1. OHID - Profiles Planning Tool
Supplier
Contract value
- £22,760 excluding VAT
- £27,312 including VAT
Below the relevant threshold
Date signed
10 February 2026
Contract dates
- 1 March 2026 to 31 August 2026
- 6 months
Main procurement category
Services
CPV classifications
- 79310000 - Market research services
Procedure
Procedure type
Below threshold - without competition
Supplier
YouGov Plc
50 Featherstone Street
London
EC1Y 8RT
United Kingdom
Email: info@yougov.com
Region: UKI43 - Haringey and Islington
Small or medium-sized enterprise (SME): No
Voluntary, community or social enterprise (VCSE): No
Contract 1. OHID - Profiles Planning Tool
Contracting authority
Department of Health & Social Care
- Public Procurement Organisation Number: PMQG-9965-CHZR
39 Victoria Street
London
SW1H 0EU
United Kingdom
Email: ccsinbox@dhsc.gov.uk
Website: https://www.gov.uk/government/organisations/department-of-health-and-social-care
Region: UKI32 - Westminster
Organisation type: Public authority - central government