Scope
Reference
Gov3494
Description
This contract covers the setting up of an AV software design framework service across all five public branches of IWM:
•IWM London, Lambeth
•Churchill War Rooms, Westminster
•HMS Belfast, moored in the Pool of London
•IWM Duxford, Cambridgeshire
•IWM North, Salford Quays, Manchester
This framework is split into three specific Lots which define the distinct types of AV Media design works required by IWM:
•Lot 1 - Sound Design
•Lot 2 - Film & Animation
•Lot 3 - Interactives
Potential Providers are entitled to submit a bid for any of the Lots on an individual basis, any multiple of Lots, or for all three Lots.
For more information about this opportunity, please visit the Delta eSourcing portal at:
To respond to this opportunity, please click here:
Commercial tool
Establishes a framework
Total value (estimated)
- £405,000 excluding VAT
- £486,000 including VAT
Above the relevant threshold
Main procurement category
Services
Contract locations
- UK - United Kingdom
Not the same for all lots
CPV classifications and contract dates are shown in Lot sections, because they are not the same for all lots.
Lot 1. SOUND DESIGN
Description
The Contractor shall provide sound design services for IWM's branches in London, Cambridge and Manchester. Services will include the design, development, production and delivery of soundscapes and audio tracks for gallery spaces and in‑gallery film presentations.
Lot value (estimated)
- £75,000 excluding VAT
- £90,000 including VAT
Framework lot values may be shared with other lots
Contract dates (estimated)
- 1 July 2026 to 30 June 2029
- Possible extension to 30 June 2030
- 4 years
Description of possible extension:
An extension will be offered at the discretion of the Client.
CPV classifications
- 48521000 - Music or sound editing software package
- 92521100 - Museum-exhibition services
Same for all lots
Contract locations are shown in the Scope section, because they are the same for all lots.
Lot 2. FILM AND ANIMATION
Description
The Contractor shall provide film, video, animation and motion graphics content for IWM's temporary and permanent gallery spaces.
Lot value (estimated)
- £180,000 excluding VAT
- £216,000 including VAT
Framework lot values may be shared with other lots
Contract dates (estimated)
- 1 July 2026 to 30 June 2029
- Possible extension to 30 June 2030
- 4 years
Description of possible extension:
An extension will be offered at the Client's discretion.
CPV classifications
- 44176000 - Film
- 92111200 - Advertising, propaganda and information film and video-tape production
- 92111300 - Entertainment film and video-tape production
- 92111310 - Entertainment film production
- 92521100 - Museum-exhibition services
Same for all lots
Contract locations are shown in the Scope section, because they are the same for all lots.
Lot 3. INTERACTIVE DESIGN
Description
The Contractor(s) shall develop digital interactive experiences for IWM's temporary exhibitions and permanent galleries, including touchscreens, projection interactives, sensor based experiences and hybrid digital physical interactives.
Lot value (estimated)
- £150,000 excluding VAT
- £180,000 including VAT
Framework lot values may be shared with other lots
Contract dates (estimated)
- 1 July 2026 to 30 June 2029
- Possible extension to 30 June 2030
- 4 years
Description of possible extension:
An extension will be offered at the Client's discretion.
CPV classifications
- 72212783 - Content management software development services
- 72230000 - Custom software development services
- 92521100 - Museum-exhibition services
Same for all lots
Contract locations are shown in the Scope section, because they are the same for all lots.
Framework
Maximum number of suppliers
Unlimited
Maximum percentage fee charged to suppliers
0%
Framework operation description
Rates of pay are to be submitted as part of a complete tender response. These will be used to calculate project prices.
Award method when using the framework
Either with or without competition
Contracting authorities that may use the framework
Establishing party only
Participation
Particular suitability
Lot 1. SOUND DESIGN
Lot 2. FILM AND ANIMATION
Lot 3. INTERACTIVE DESIGN
Small and medium-sized enterprises (SME)
Submission
Enquiry deadline
4 March 2026, 12:00pm
Submission type
Tenders
Deadline for requests to participate
6 March 2026, 12:00pm
Submission address and any special instructions
Tenders may be submitted electronically
Yes
Languages that may be used for submission
English
Award decision date (estimated)
5 June 2026
Award criteria
| Name | Type | Weighting |
|---|---|---|
| Cost | Cost | 30% |
| Approach to Project Management | Quality | 20% |
| Project Examples | Quality | 20% |
| Interview | Quality | 20% |
| Social Value | Quality | 10% |
Other information
Conflicts assessment prepared/revised
Yes
Procedure
Procedure type
Competitive flexible procedure
Competitive flexible procedure description
Stage One: PSQ
Stage Two: Tender
Stage Three: Interview
Contracting authority
Imperial War Museums
- Public Procurement Organisation Number: PHRL-5691-LLXM
IWM London, Lambeth Road
London
SE1 6HZ
United Kingdom
Telephone: 0207 416 5000
Email: erowberry@iwm.org.uk
Region: UKI44 - Lewisham and Southwark
Organisation type: Public authority - central government