Scope
Reference
DN767153
Description
TfGM has an ongoing requirement to grow incremental non-fare revenue streams to reduce the burden on the public purse and re-invest into the transport network.
This procurement covers the provision of a Sponsorship Agency who can provide a range of services related to sponsorship acquisition, including;
- objective, evidence-based, robust evaluation and valuation of assets and benchmarking of opportunities within the market
- identification of potential sponsorship assets within TfGM's portfolio and ad-hoc assessment of any in-coming enquiries from brands/agencies
- the relevant brand relationships to help inform and support their strategic planning and get opportunities out to the market
- Sales resource to lead and support on negotiations to secure sales
- Contract management and potential account management support for sponsorships on an on-going basis
This contract will be tendered via TfGM's procurement portal, ProContract, under project reference DN767153.
Suppliers can register, free of charge using the following link: https://procontract.due-north.com/Register.
Total value (estimated)
- £800,000 excluding VAT
- £960,000 including VAT
Above the relevant threshold
Contract dates (estimated)
- 1 September 2025 to 1 September 2028
- Possible extension to 1 September 2029
- 4 years, 1 day
Description of possible extension:
Extension period is to be determined through contractual extension provisions and to be mutually agreed between both parties.
Main procurement category
Services
CPV classifications
- 79310000 - Market research services
- 79340000 - Advertising and marketing services
- 79413000 - Marketing management consultancy services
- 79416000 - Public relations services
Contract locations
- UKD3 - Greater Manchester
Participation
Particular suitability
Small and medium-sized enterprises (SME)
Submission
Publication date of tender notice (estimated)
21 April 2025
Tender submission deadline
21 May 2025, 4:00pm
Submission address and any special instructions
Tenders should be submitted via the ProContract procurement portal. Suppliers can register for free using the following link: https://procontract.due-north.com/Register.
Upon registration, Suppliers can access the opportunity via the following project reference: DN767153.
Tenders may be submitted electronically
Yes
Languages that may be used for submission
English
Award decision date (estimated)
16 June 2025
Other information
Applicable trade agreements
- Government Procurement Agreement (GPA)
Procedure
Procedure type
Open procedure
Contracting authority
Transport for Greater Manchester
- Public Procurement Organisation Number: PNJQ-2746-NWYT
2 Piccadilly Place
Manchester
M1 3BG
United Kingdom
Region: UKD33 - Manchester
Organisation type: Public authority - sub-central government