Contract

GSV2732 - Multimedia Guide

  • The Corporate Officer of the House of Commons and The Corporate Officer of the House of Lords (acting jointly)

F03: Contract award notice

Notice identifier: 2025/S 000-008608

Procurement identifier (OCID): ocds-h6vhtk-04a66e (view related notices)

Published 10 March 2025, 4:40pm



Section one: Contracting authority

one.1) Name and addresses

The Corporate Officer of the House of Commons and The Corporate Officer of the House of Lords (acting jointly)

Parliament Square

LONDON

SW1A 0AA

Email

pcd@parliament.uk

Country

United Kingdom

Region code

UKI32 - Westminster

National registration number

210715608

Internet address(es)

Main address

https://www.parliament.uk/

Buyer's address

https://atamis-ukparliament.my.site.com/s/Welcome

one.4) Type of the contracting authority

Ministry or any other national or federal authority

one.5) Main activity

General public services


Section two: Object

two.1) Scope of the procurement

two.1.1) Title

GSV2732 - Multimedia Guide

Reference number

GSV2732

two.1.2) Main CPV code

  • 72212520 - Multimedia software development services

two.1.3) Type of contract

Services

two.1.4) Short description

This tender is for the provision of Multimedia guides and services related to the maintenance, support, and development of multimedia content for accessible tour experiences. The service is to be provided for both adult and family audiences and must include multimedia scriptwriting, content creation, recording, user interface design, translations, and various multimedia elements, these could include but are not limited to augmented reality (AR), soundscapes, and interactive features. The content will be accessible on mobile phones, and Multimedia guide (MMG) devices.

The supplier will develop an immersive adult tour and a family-focused tour, with special emphasis on audio-first experiences, interactive multimedia elements, and responsive design to the changing environment of a working institution. Content should be of professional quality, with high quality sound and imagery.

two.1.6) Information about lots

This contract is divided into lots: No

two.1.7) Total value of the procurement (excluding VAT)

Value excluding VAT: £432,000

two.2) Description

two.2.2) Additional CPV code(s)

  • 32322000 - Multimedia equipment

two.2.3) Place of performance

NUTS codes
  • UKI32 - Westminster

two.2.4) Description of the procurement

Open procedure

two.2.5) Award criteria

Quality criterion - Name: Quality / Weighting: 70

Cost criterion - Name: Cost / Weighting: 30

two.2.11) Information about options

Options: No

two.2.13) Information about European Union Funds

The procurement is related to a project and/or programme financed by European Union funds: No


Section four. Procedure

four.1) Description

four.1.1) Type of procedure

Open procedure

four.1.8) Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: No

four.2) Administrative information

four.2.1) Previous publication concerning this procedure

Notice number: 2024/S 000-032101


Section five. Award of contract

A contract/lot is awarded: Yes

five.2) Award of contract

five.2.1) Date of conclusion of the contract

17 January 2025

five.2.2) Information about tenders

Number of tenders received: 5

The contract has been awarded to a group of economic operators: No

five.2.3) Name and address of the contractor

Smartify Holdings Ltd

12 Frobisher Road, London, N8 0QS

London

N8 0QS

Country

United Kingdom

NUTS code
  • UKI32 - Westminster
National registration number

12051645

The contractor is an SME

Yes

five.2.4) Information on value of contract/lot (excluding VAT)

Initial estimated total value of the contract/lot: £432,000

Total value of the contract/lot: £432,000


Section six. Complementary information

six.4) Procedures for review

six.4.1) Review body

The High Court of England and Wales

The Strand

London

WC2A 2LL

Country

United Kingdom

Internet address

http://judiciary.uk/highcourt