Section one: Contracting authority
one.1) Name and addresses
University of Bath
University of Bath, University of Bath
Bath
BA2 7AY
Contact
Liam Kilawee
Telephone
+44 1225385634
Country
United Kingdom
Region code
UKK12 - Bath and North East Somerset, North Somerset and South Gloucestershire
National registration number
United Kingdom
Internet address(es)
Main address
https://www.bath.ac.uk/legal-information/trading-with-the-university-of-bath/
Buyer's address
https://www.bath.ac.uk/legal-information/trading-with-the-university-of-bath/
one.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge, at
Additional information can be obtained from the above-mentioned address
Tenders or requests to participate must be submitted to the above-mentioned address
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
Education
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Media Planning and Buying Services
Reference number
UOB/Proc/1270
two.1.2) Main CPV code
- 79413000 - Marketing management consultancy services
two.1.3) Type of contract
Services
two.1.4) Short description
The University of Bath is looking to appoint an agency of record to manage media planning and buying in support of its student recruitment strategies and marketing activity plans. The scope of services provided by the agency should include:
Media strategy and planning
Media buying
Monitoring, reporting and evaluation
two.1.5) Estimated total value
Value excluding VAT: £1,400,000
two.1.6) Information about lots
This contract is divided into lots: No
two.2) Description
two.2.3) Place of performance
NUTS codes
- UKK12 - Bath and North East Somerset, North Somerset and South Gloucestershire
Main site or place of performance
Bath and North East Somerset, North Somerset and South Gloucestershire
two.2.4) Description of the procurement
he University of Bath is looking to appoint an agency of record to manage media planning and buying in support of its student recruitment strategies and marketing activity plans. The scope of services provided by the agency should include:
Media strategy and planning
Media buying
Monitoring, reporting and evaluation
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
two.2.6) Estimated value
Value excluding VAT: £1,200,000
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
48
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: Yes
two.2.11) Information about options
Options: No
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Open procedure
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: No
four.2) Administrative information
four.2.1) Previous publication concerning this procedure
Notice number: 2024/S 259-140324
four.2.2) Time limit for receipt of tenders or requests to participate
Date
15 April 2024
Local time
2:00pm
four.2.4) Languages in which tenders or requests to participate may be submitted
English
four.2.7) Conditions for opening of tenders
Date
15 April 2024
Local time
2:00pm
Section six. Complementary information
six.1) Information about recurrence
This is a recurrent procurement: No
six.3) Additional information
For more information about this opportunity, please visit the Delta eSourcing portal at:
https://www.delta-esourcing.com/tenders/UK-UK-Bath:-Marketing-management-consultancy-services./WP7V47H3G4" target="_blank">https://www.delta-esourcing.com/tenders/UK-UK-Bath:-Marketing-management-consultancy-services./WP7V47H3G4
To respond to this opportunity, please click here:
https://www.delta-esourcing.com/respond/WP7V47H3G4" target="_blank">https://www.delta-esourcing.com/respond/WP7V47H3G4
GO Reference: GO-2024315-PRO-25513604
six.4) Procedures for review
six.4.1) Review body
University of Bath
Finance & Procurement Services, University of Bath
Bath
BA2 7AY
Telephone
+44 1225385634
Country
United Kingdom
Internet address
https://www.bath.ac.uk/legal-information/trading-with-the-university-of-bath/