Section one: Contracting authority/entity
one.1) Name and addresses
Leeds City Council - PACS
Civic Hall
Leeds
LS11UR
Contact
Mandi Kaushal
Telephone
+44 1133781013
Country
United Kingdom
Region code
UKE42 - Leeds
Justification for not providing organisation identifier
Not on any register
Internet address(es)
Main address
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Campaign Solutions 2 (RM6125) National Adopter Recruitment Campaign - Further competition
two.1.2) Main CPV code
- 79340000 - Advertising and marketing services
two.1.3) Type of contract
Services
two.2) Description
two.2.3) Place of performance
NUTS codes
- UK - United Kingdom
two.2.4) Description of the procurement at the time of conclusion of the contract:
The National Adoption Recruitment Steering Group (NARSG) have appointed a creative marketing agency partner to design and deliver high impact and measurable multi-media marketing campaigns to attract new potential adopters, including Black African, Black Caribbean and mixed heritage adopters as well as targeting potential adopters from the LGBTQ+ community
two.2.7) Duration of the contract, framework agreement, dynamic purchasing system or concession
Start date
1 April 2024
Section four. Procedure
four.2) Administrative information
four.2.1) Contract award notice concerning this contract
Notice number: 2024/S 000-007852
Section five. Award of contract/concession
Contract No
78900
five.2) Award of contract/concession
five.2.1) Date of conclusion of the contract/concession award decision:
12 March 2024
five.2.2) Information about tenders
The contract/concession has been awarded to a group of economic operators: No
five.2.3) Name and address of the contractor/concessionaire
Freud Communications Limited
London
Country
United Kingdom
NUTS code
- UK - United Kingdom
Companies House
02478112
The contractor/concessionaire is an SME
No
five.2.4) Information on value of the contract/lot/concession (at the time of conclusion of the contract;excluding VAT)
Total value of the procurement: £1,350,000
Section six. Complementary information
six.4) Procedures for review
six.4.1) Review body
High Court of Justice
London
Country
United Kingdom
Section seven: Modifications to the contract/concession
seven.1) Description of the procurement after the modifications
seven.1.1) Main CPV code
- 79342000 - Marketing services
seven.1.3) Place of performance
NUTS code
- UK - United Kingdom
seven.1.4) Description of the procurement:
The National Adoption Recruitment Steering Group (NARSG) have appointed a creative marketing agency partner to design and deliver high impact and measurable multi-media marketing campaigns to attract new potential adopters, including Black African, Black Caribbean and mixed heritage adopters as well as targeting potential adopters from the LGBTQ+ community
seven.1.5) Duration of the contract, framework agreement, dynamic purchasing system or concession
Start date
1 April 2024
seven.1.6) Information on value of the contract/lot/concession (excluding VAT)
Total value of the contract/lot/concession:
£1,350,000
seven.1.7) Name and address of the contractor/concessionaire
Freud Communications Limited
London
Country
United Kingdom
NUTS code
- UK - United Kingdom
Companies House
02478112
The contractor/concessionaire is an SME
No
seven.2) Information about modifications
seven.2.1) Description of the modifications
Nature and extent of the modifications (with indication of possible earlier changes to the contract):
Contract value entered was incorrect.
seven.2.2) Reasons for modification
Need for modification brought about by circumstances which a diligent contracting authority/entity could not foresee.
Description of the circumstances which rendered the modification necessary and explanation of the unforeseen nature of these circumstances:
Contract value entered was incorrect.
seven.2.3) Increase in price
Updated total contract value before the modifications (taking into account possible earlier contract modifications, price adaptions and average inflation)
Value excluding VAT: £1,350,000
Total contract value after the modifications
Value excluding VAT: £1,350,000