Section one: Contracting authority
one.1) Name and addresses
AHDB
Stoneleigh Park
Kenilworth
CV8 2LZ
Telephone
+44 2476478600
Country
United Kingdom
NUTS code
UKG13 - Warwickshire
Internet address(es)
Main address
Buyer's address
https://defra.bravosolution.co.uk/
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
Other activity
Agriculture and Horticulture
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
AHDB Foodservice Data requirements
Reference number
2020-451
two.1.2) Main CPV code
- 72316000 - Data analysis services
two.1.3) Type of contract
Services
two.1.4) Short description
AWARDED - This tender is for the provision of foodservice market sizing data and insight relating to demand in the out of home market. The Retail and Consumer Insight (RCI) team provides independent, impartial market analysis, using AHDB’s own, and third party information (either bought or publicly available). Our team’s aim is to describe and explain changes in consumer demand, attitude and behaviour enabling levy payers to better understand the market in which they operate. This helps farm businesses and other levy payers in the supply chain plan for the future and make better business decisions.
One element of AHDB’s data sources is foodservice panel data (currently in contract with MCA). Access to this data allows AHDB to analyse the out of home market and monitor the performance of meat and potato products within the market.
The information is used by AHDB to inform the industry on the latest out of home consumption trends and look at potential impactions for AHDB sector-related products. The information is used on the AHDB website, contributes to published articles and reports, in business meetings/presentations and also in the media in response to requests for market information/commentary.
The contract is for 2 years with the option to extend for a further 2 periods of 12 months each.
two.1.6) Information about lots
This contract is divided into lots: No
two.1.7) Total value of the procurement (excluding VAT)
Value excluding VAT: £228,000
two.2) Description
two.2.3) Place of performance
NUTS codes
- UK - UNITED KINGDOM
two.2.4) Description of the procurement
AWARDED - This tender is for the provision of foodservice market sizing data and insight relating to demand in the out of home market. The Retail and Consumer Insight (RCI) team provides independent, impartial market analysis, using AHDB’s own, and third party information (either bought or publicly available). Our team’s aim is to describe and explain changes in consumer demand, attitude and behaviour enabling levy payers to better understand the market in which they operate. This helps farm businesses and other levy payers in the supply chain plan for the future and make better business decisions.
One element of AHDB’s data sources is foodservice panel data (currently in contract with MCA). Access to this data allows AHDB to analyse the out of home market and monitor the performance of meat and potato products within the market.
The information is used by AHDB to inform the industry on the latest out of home consumption trends and look at potential impactions for AHDB sector-related products. The information is used on the AHDB website, contributes to published articles and reports, in business meetings/presentations and also in the media in response to requests for market information/commentary.
The contract is for 2 years with the option to extend for a further 2 periods of 12 months each.
two.2.5) Award criteria
Quality criterion - Name: Data Provision & Analysis / Weighting: 45
Quality criterion - Name: Quality and Use of Outputs / Weighting: 20
Quality criterion - Name: Service Provision / Weighting: 15
Cost criterion - Name: Price / Weighting: 20
two.2.11) Information about options
Options: No
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Open procedure
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: Yes
four.2) Administrative information
four.2.1) Previous publication concerning this procedure
Notice number: 2020/S 167-406035
four.2.9) Information about termination of call for competition in the form of a prior information notice
The contracting authority will not award any further contracts based on the above prior information notice
Section five. Award of contract
Contract No
2020-451
Title
AHDB Foodservice Data requirements
A contract/lot is awarded: Yes
five.2) Award of contract
five.2.1) Date of conclusion of the contract
24 November 2020
five.2.2) Information about tenders
Number of tenders received: 2
Number of tenders received from SMEs: 2
Number of tenders received by electronic means: 2
The contract has been awarded to a group of economic operators: No
five.2.3) Name and address of the contractor
Kantar UK, trading as Kantar Worldpanel
Westgate
London
W5 1UA
Country
United Kingdom
NUTS code
- UK - UNITED KINGDOM
The contractor is an SME
Yes
five.2.4) Information on value of contract/lot (excluding VAT)
Total value of the contract/lot: £228,000
Section six. Complementary information
six.4) Procedures for review
six.4.1) Review body
AHDB
Stoneleigh Park
Kenilworth
CV8 2LZ
Country
United Kingdom
six.4.2) Body responsible for mediation procedures
Defra
17 Smith Square
London
SW1P 3JR
Country
United Kingdom