Section one: Contracting authority/entity
one.1) Name and addresses
UNIVERSITY OF SUSSEX(THE)
Sussex House
BRIGHTON
BN19RH
Contact
Michael Prior
Country
United Kingdom
Region code
UKJ21 - Brighton and Hove
Justification for not providing organisation identifier
Not on any register
Internet address(es)
Main address
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
Education
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Provision of Student Recruitment Intelligence and Advertising Services
two.1.2) Main CPV code
- 72300000 - Data services
two.1.3) Type of contract
Services
two.1.4) Short description
The University seeks to award a contract for the provision of student recruitment intelligence and subsequent student recruitment advertising services. UCAS Media Ltd is the sole holder of the data required to enable this proven and sophisticated approach to student recruitment (pre-applicant database, UCAS application patterns and number, University admission behaviours and numbers, etc.) as they alone handle UK undergraduate university applications.
This contract is for a 5 year period.
In line with The Public Contracts Regulations 2015 32(2)(b) competition is absent for technical reasons.
two.1.6) Information about lots
This contract is divided into lots: No
two.1.7) Total value of the procurement (excluding VAT)
Value excluding VAT: £3,750,000
two.2) Description
two.2.2) Additional CPV code(s)
- 79341400 - Advertising campaign services
two.2.3) Place of performance
NUTS codes
- UKJ2 - Surrey, East and West Sussex
two.2.4) Description of the procurement
The University seeks to award a contract for the provision of student recruitment intelligence and subsequent student recruitment advertising services. UCAS Media Ltd is the sole holder of the data required to enable this proven and sophisticated approach to student recruitment (pre-applicant database, UCAS application patterns and number, University admission behaviours and numbers, etc.) as they alone handle UK undergraduate university applications.
This contract is for a 5 year period.
In line with The Public Contracts Regulations 2015 32(2)(b) competition is absent for technical reasons.
two.2.11) Information about options
Options: No
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Negotiated without a prior call for competition
- The works, supplies or services can be provided only by a particular economic operator for the following reason:
- absence of competition for technical reasons
Explanation:
The University seeks to award a contract for the provision of student recruitment intelligence and subsequent student recruitment advertising services. UCAS Media Ltd is the sole holder of the data required to enable this proven and sophisticated approach to student recruitment (pre-applicant database, UCAS application patterns and number, University admission behaviours and numbers, etc.) as they alone handle UK undergraduate university applications.
This contract is for a 5 year period.
In line with The Public Contracts Regulations 2015 32(2)(b) competition is absent for technical reasons.
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: Yes
Section five. Award of contract/concession
A contract/lot is awarded: Yes
five.2) Award of contract/concession
five.2.1) Date of conclusion of the contract
19 February 2025
five.2.2) Information about tenders
The contract has been awarded to a group of economic operators: No
five.2.3) Name and address of the contractor/concessionaire
UCAS MEDIA LIMITED
Cheltenham
Country
United Kingdom
NUTS code
- UK - United Kingdom
Companies House
02737300
The contractor/concessionaire is an SME
No
five.2.4) Information on value of contract/lot/concession (excluding VAT)
Total value of the contract/lot/concession: £3,750,000
Section six. Complementary information
six.3) Additional information
The University will commence a voluntary ten day standstill period from the dispatch date of the VEAT Notice prior to the award of any contract.
Interested parties who have grounds to object against the award of this contract must contact the University to raise such grounds prior to the expiry of the standstill period.
six.4) Procedures for review
six.4.1) Review body
University of Sussex
Brighton
BN1 9RH
Country
United Kingdom