Section one: Contracting authority
one.1) Name and addresses
University of Bradford
Richmond Building
Bradford
BD71DP
Contact
James Platts
Telephone
+44 1274233063
Country
United Kingdom
NUTS code
UKE41 - Bradford
Internet address(es)
Main address
one.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge, at
https://www.delta-esourcing.com/tenders/UK-UK-Bradford:-Marketing-services./8C55HMV3BB
Additional information can be obtained from the above-mentioned address
Tenders or requests to participate must be submitted to the above-mentioned address
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
Education
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Creative Development and Marketing Planning Services
two.1.2) Main CPV code
- 79342000 - Marketing services
two.1.3) Type of contract
Services
two.1.4) Short description
This contract is for the provision of creative development and marketing planning services to support campaigns co-ordinated by the Advertising, Marketing and Insight (AMSI) department. The estimated value of the contract over 3 years is between £50k and £250k per annum – however this is not guaranteed as it is dependent on a number of projects currently in progress or planning stage.
two.1.5) Estimated total value
Value excluding VAT: £500,000
two.1.6) Information about lots
This contract is divided into lots: No
two.2) Description
two.2.3) Place of performance
NUTS codes
- UKE41 - Bradford
Main site or place of performance
Bradford
two.2.4) Description of the procurement
This contract is for the provision of creative development and marketing planning services to support campaigns co-ordinated by the Advertising, Marketing and Insight (AMSI) department. The estimated value of the contract over 3 years is between £50k and £250k Per annum – however this is not guaranteed as it is dependent on a number of projects currently in progress or planning stage.
two.2.5) Award criteria
Quality criterion - Name: Understanding of UOB requirements, it’s position in the HE sector and its target audience. / Weighting: 15
Quality criterion - Name: Provision of a complete creative service including evidence of effective ROI / Weighting: 15
Quality criterion - Name: Translate brand strategy into creative guidelines and campaign brands. / Weighting: 15
Quality criterion - Name: Dedicated staff structure / Weighting: 10
Quality criterion - Name: Continuous improvement of staff knowledge (own & UoB) / Weighting: 5
Quality criterion - Name: Innovation / Weighting: 5
Quality criterion - Name: Sustainability / Weighting: 5
Cost criterion - Name: Contract price, as per Pricing Schedule in Section 4 / Weighting: 30
two.2.6) Estimated value
Value excluding VAT: £500,000
two.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months
36
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Open procedure
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: Yes
four.2) Administrative information
four.2.2) Time limit for receipt of tenders or requests to participate
Date
31 March 2022
Local time
12:00pm
four.2.4) Languages in which tenders or requests to participate may be submitted
English, Macedonian
four.2.7) Conditions for opening of tenders
Date
31 March 2022
Local time
12:00pm
Section six. Complementary information
six.1) Information about recurrence
This is a recurrent procurement: No
six.3) Additional information
The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.
For more information about this opportunity, please visit the Delta eSourcing portal at:
https://neupc.delta-esourcing.com/tenders/UK-UK-Bradford:-Marketing-services./8C55HMV3BB
To respond to this opportunity, please click here:
https://neupc.delta-esourcing.com/respond/8C55HMV3BB
GO Reference: GO-2022222-PRO-19691832
six.4) Procedures for review
six.4.1) Review body
University of Bradford
Richmond Building
Bradford
BD1 7DP
Telephone
+44 1274233063
Country
United Kingdom