Section one: Contracting authority
one.1) Name and addresses
Bournemouth University Higher Education Corporation
Poole House, Talbot Campus, Fern Barrow
Poole
BH12 5BB
Contact
Tanya Carter
Country
United Kingdom
NUTS code
UKK24 - Bournemouth, Christchurch and Poole
Internet address(es)
Main address
https://in-tendhost.co.uk/bournemouthuniversity
one.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge, at
https://in-tendhost.co.uk/bournemouthuniversity
Additional information can be obtained from the above-mentioned address
Tenders or requests to participate must be submitted to the above-mentioned address
one.4) Type of the contracting authority
Body governed by public law
one.5) Main activity
Education
Section two: Object
two.1) Scope of the procurement
two.1.1) Title
Media Agency to support Bournemouth University's UK and Overseas Student Recruitment Campaign
Reference number
PS/TC/179
two.1.2) Main CPV code
- 79340000 - Advertising and marketing services
two.1.3) Type of contract
Services
two.1.4) Short description
The aim of this procurement process is to successfully appoint a media agency partner to fully manage multi-channel undergraduate and postgraduate student recruitment campaigns to raise the profile of the University and to meet our UK and international student recruitment targets over the next 3 years (July 2024 to September 2027). This includes media buying and advertising for both online and offline media for the UK and international markets, creative and copywriting support.
two.1.5) Estimated total value
Value excluding VAT: £1,516,667
two.1.6) Information about lots
This contract is divided into lots: No
two.2) Description
two.2.2) Additional CPV code(s)
- 79340000 - Advertising and marketing services
two.2.3) Place of performance
NUTS codes
- UKK24 - Bournemouth, Christchurch and Poole
two.2.4) Description of the procurement
The aim of this procurement process is to successfully appoint a media agency partner to fully manage multi-channel undergraduate and postgraduate student recruitment campaigns to raise the profile of the University and to meet our UK and international student recruitment targets over the next 3 years (July 2024 to September 2027). This includes media buying and advertising for both online and offline media for the UK and international markets, creative and copywriting support.
two.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
Start date
14 July 2024
End date
30 September 2027
This contract is subject to renewal
No
two.2.10) Information about variants
Variants will be accepted: No
two.2.11) Information about options
Options: No
two.2.13) Information about European Union Funds
The procurement is related to a project and/or programme financed by European Union funds: No
Section three. Legal, economic, financial and technical information
three.1) Conditions for participation
three.1.1) Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers
List and brief description of conditions
Requirements are as per uploaded Documents
three.1.2) Economic and financial standing
Selection criteria as stated in the procurement documents
three.1.3) Technical and professional ability
Selection criteria as stated in the procurement documents
Section four. Procedure
four.1) Description
four.1.1) Type of procedure
Restricted procedure
four.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: No
four.2) Administrative information
four.2.2) Time limit for receipt of tenders or requests to participate
Date
11 March 2024
Local time
12:00pm
four.2.3) Estimated date of dispatch of invitations to tender or to participate to selected candidates
15 March 2024
four.2.4) Languages in which tenders or requests to participate may be submitted
English
Section six. Complementary information
six.1) Information about recurrence
This is a recurrent procurement: No
six.2) Information about electronic workflows
Electronic ordering will be used
Electronic invoicing will be accepted
Electronic payment will be used
six.4) Procedures for review
six.4.1) Review body
Bournemouth University Higher Education Corporation
Poole
BH12 5BB
Country
United Kingdom
Internet address
https://in-tendhost.co.uk/bournemouthuniversity
six.4.3) Review procedure
Precise information on deadline(s) for review procedures
As detailed in the uploaded document set