Contract

UK House & Games Time Activity Scoping

  • WEST MIDLANDS GROWTH COMPANY LIMITED

F03: Contract award notice

Notice identifier: 2022/S 000-004005

Procurement identifier (OCID): ocds-h6vhtk-031640

Published 11 February 2022, 12:52pm



Section one: Contracting authority

one.1) Name and addresses

WEST MIDLANDS GROWTH COMPANY LIMITED

16 Summer Lane

BIRMINGHAM

B19 3SD

Contact

Charlene Joseph

Email

charlene.joseph@wmgrowth.com

Country

United Kingdom

NUTS code

UKG31 - Birmingham

Internet address(es)

Main address

www.wmgrowth.com

one.4) Type of the contracting authority

Body governed by public law

one.5) Main activity

General public services


Section two: Object

two.1) Scope of the procurement

two.1.1) Title

UK House & Games Time Activity Scoping

Reference number

2021-WMGC-0065

two.1.2) Main CPV code

  • 73000000 - Research and development services and related consultancy services

two.1.3) Type of contract

Services

two.1.4) Short description

WMGC is undertaking a large amount of work on profile raising, promotion and setting out investment propositions in advance of the Commonwealth Games. This is particularly focused, but not exclusively, on the events surrounding the Queens Baton

Relay through the Commonwealth nations. The work will continue in the run up to the Games with a significant amount of activity taking place during the period of the Games

- the promotional and business development work during the Games is taking part in'UK House'. There is now a need to start putting detailed plans in place for those activities and with all of the other work underway, there is a need to build greater short term capacity within the WMGC team.

two.1.6) Information about lots

This contract is divided into lots: No

two.1.7) Total value of the procurement (excluding VAT)

Value excluding VAT: £58,500

two.2) Description

two.2.3) Place of performance

NUTS codes
  • UKD4 - Lancashire
Main site or place of performance

As the crow flies from B19 post code

two.2.4) Description of the procurement

2.1 The Business and Tourism Programme (BATP) is seeking to Direct Award to Mickledore Limited to deliver three phases of work, to facilitate the delivery of a comprehensive and integrated inward investment programme during the 2022 Commonwealth Games.

2.2Initial Scoping of activity and programme - to include: Identification of those

promotional / business development aspects that must take place to best showcase the West Midlands during the period of the games; Presentation and evaluation of a range of different approaches to games-time delivery, ranging from set piece presentations through to one-to-one bespoke visit itineraries; Identification of stakeholder organisations which could help

represent the West Midlands, through hosted events, in presentations and on panels.

2.3 Stakeholder Engagement - to include: mapping out of overarching programme of activity during the games, ensuring the correct balance of sector & market focused events, with time allocated for other appropriate hospitality; identification of venue requirements to deliver the programme; engagement with prospective partner organisations to secure their commitment to deliver activity as part of the overarching programme; engagement with in-market representatives and other intermediaries to assess and plan for the needs of prospective delegations.

2.4 Implementation - to include: Finalisation of overarching programme of activity; creation of a detailed work plan for each event/activation point; evaluation of programme resource requirements and presentation of a number of solutions to service the requirements of multiple concurrent investor delegations; promotional work with intermediaries and other programme content/hosting partners to secure maximum delegation attraction success.

two.2.5) Award criteria

Price

two.2.11) Information about options

Options: No


Section four. Procedure

four.1) Description

four.1.1) Type of procedure

Award of a contract without prior publication of a call for competition in the cases listed below

  • The services can be provided only by a particular economic operator for the following reason:
    • protection of exclusive rights, including intellectual property rights

Explanation:

West Midlands Growth Company Ltd to directly award Mickledore Limited the contract due to reasons of technical and artistic reasons, which are connected with the protection of exclusive rights, the public contract may be awarded only to a particular economic operator when the services are to be purchased or hired under the contract are required by the contracting authority as a partial replacement for, or in addition to, existing services and when to obtain the services from a supplier other than the supplier which supplied the existing services would oblige the contracting authority to acquire services having different technical characteristics which would result in-incompatibility between the existing services purchased or hired under the contract; or may cause disproportionate technical difficulties in the delivery of the existing services.

four.1.8) Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: No


Section five. Award of contract

Contract No

2021-WMGC-0065

Title

UK House & Games Time Activity Scoping

A contract/lot is awarded: Yes

five.2) Award of contract

five.2.1) Date of conclusion of the contract

11 February 2022

five.2.2) Information about tenders

Number of tenders received: 1

The contract has been awarded to a group of economic operators: No

five.2.3) Name and address of the contractor

Mickledore Limited

3 Towngate Court, Eccleston

Chorley

PR7 5RT

Country

United Kingdom

NUTS code
  • UKD4 - Lancashire
The contractor is an SME

Yes

five.2.4) Information on value of contract/lot (excluding VAT)

Initial estimated total value of the contract/lot: £58,500

Total value of the contract/lot: £58,500


Section six. Complementary information

six.4) Procedures for review

six.4.1) Review body

Commercial Working Group

16 Summer Lane

Birmingham

B19 3SD

Country

United Kingdom